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2/21/2014 1 Copyright © Demand Driven World, 2012 Successful Planning in an Unpredictable Supply Chain Carol Ptak, CFPIM, CIRM, Jonah, CDDP Partner – Demand Driven Institute Copyright © Demand Driven World, 2012 New Pressures Pressure for leaner inventories More regulatory requirements SKU proliferation Long lead time materials Rising forecast error Shorter product life cycles Shorter customer tolerance times More product and packaging complexity Worldwide there are more complex planning and supply scenarios than ever – the past is NOT an predictor for the future
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Page 1: Successful Planning in an Unpredictable Supply ... - APICS TZ 0220 Demand Driven MRP - Carol... · APICS President and CEO. Title: Microsoft PowerPoint - Successful Planning in an

2/21/2014

1

Copyright © Demand Driven World, 2012

Successful Planning in an Unpredictable Supply Chain

Carol Ptak, CFPIM, CIRM, Jonah, CDDP

Partner – Demand Driven Institute

Copyright © Demand Driven World, 2012

New Pressures

• Pressure for leaner inventories

• More regulatory requirements

• SKU proliferation

• Long lead time materials

• Rising forecast error

• Shorter product life cycles

• Shorter customer tolerance times

• More product and packaging complexity

Worldwide there are more complex planning and supply

scenarios than ever – the past is NOT an predictor for the future

Page 2: Successful Planning in an Unpredictable Supply ... - APICS TZ 0220 Demand Driven MRP - Carol... · APICS President and CEO. Title: Microsoft PowerPoint - Successful Planning in an

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Copyright © Demand Driven World, 2012

How do you Know if Your Demand and Supply System is Broken?

Copyright © Demand Driven World, 2012

Two Universal Point of Inventory

Too MuchToo Little

A B

0

Optimal RangeWarning Warning

Note: “Optimal” is from an on-hand perspective

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Copyright © Demand Driven World, 2012

The MRP “Bi‐Modal” Distribution

Too MuchToo Little Optimal Range

# o

f p

art

s o

r S

KU

Warning Warning

0

Copyright © Demand Driven World, 2012

The Legacy Tactics – Planning Today

1. Demand input to MRP and DRP = Forecast

2. Focus on forecast accuracy improvement

3. Aggregate demand into weekly buckets

4. Dependency throughout the bill of material

5. Use Safety Stock to cover forecast error

6. Freeze production scheduling (longer than CTT) 

7. Most batch decisions based on unit cost performance rather than agility

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Copyright © Demand Driven World, 2012

The Legacy of Our Planning Processes

Inside most modern ERP systems is MRP

79% of ERP Buyers implement MRP

Conceived in the 1950’s

Codified in the 1960’s

Commercialized in the 1970’s and… 

…it hasn’t changed

Copyright © Demand Driven World, 2012

The MRP Oscillation

Too MuchToo Little Optimal Range

# o

f p

art

s o

r S

KU

Warning Warning

0

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Copyright © Demand Driven World, 2012

Effects at Most Companies

• Persistent Unacceptable Inventory Performance

– High Stocks resulting in mandated cuts or periodic refusal of inventory receipts

• Service Level Challenges

– Consistent service challenges in the markets that can least afford it – the mature ones (NA and Europe)

• High Expedite and Waste Related Expenses

– Premium freight in

– Schedule break‐ins

– Unnecessary shipments to and from warehouses

Copyright © Demand Driven World, 2012

Polling question

Which of the following describes your company?

a. We have persistent unacceptable inventory performance

b. We have service level challenges

c. We experience high expedite and waste related expenses

d. We have none of the above problems

e. We have more than one of the above problems

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Copyright © Demand Driven World, 2012

We Have a Choice

Keep Doing What We Have Always Done or…Make a Fundamental Change

Copyright © Demand Driven World, 2012 12

MRP

MRP

MRPMRP

MRP

MRP

MRPMRP

MRP

MRP

MRP

Complex Supply Chains Today

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Copyright © Demand Driven World, 2012

Output Lead time

Variability Wave

The Law of Variability“The more that variability exists in a process, the less

productive that process will be.” APICS dictionary

Copyright © Demand Driven World, 2012

Protecting Against Variability

• The accumulation and impact of variability is the enemy of flow

• Variability can be systematically minimized and managed but not eliminated

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Copyright © Demand Driven World, 2012

The Effects of Variability – Supply Chain

Bull‐Whip Effect: “An extreme change in the supply position upstream in a supply chain generated by a small change in demand downstream in the supply chain. Inventory can quickly move from being backordered to being excess. This is caused by the serial nature of communicating orders up the chain with the inherent transportation delays of moving product down the chain.” (APICS Dictionary, 12th Edition)

OEMFoundry ComponentSub-

Assembler

The more parts – the worse the effect!

Copyright © Demand Driven World, 2012

The Effects of Variability ‐ Planning

Nervousness: “The characteristic in an MRP system when minor changes in higher level (e.g. level 0 or 1) records or the master production schedule cause significant timing or quantity changes in lower level (e.g. 5 or 6) schedules or orders.” (APICS Dictionary 12th

Edition, Blackstone, 86)101

201 203 204

302 303P

403P 404P

301

401P 402

304P

501P

101

201 203 204

302 303P

403P 404P

301

401P 402

304P

501P

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Copyright © Demand Driven World, 2012

Sources of Variability

Management Variability

Supply VariabilityDemand Variability

Operational Variability

Organizational Output

Copyright © Demand Driven World, 2012

Mitigating Variability

• Stop variation from being passed 

• First “decoupling” the wave

• Then “buffer” the “decoupling point”

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Copyright © Demand Driven World, 2012 19

3 Types of Buffers to Combat Variation

Stock  

Time

Capacity 80%20%

Time

Copyright © Demand Driven World, 2012

Where to Focus First – Capacity or Materials?

• World capacity now exceeds demand

• Highly efficient resources without materials are idle resources

• Highly efficient resources with the wrong materials build unnecessary inventory

• Material synchronization issue is now primary

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Copyright © Demand Driven World, 2012

The Effects of Stock Buffering

OEMFoundry ComponentSub-

Assembler

Decoupled Lead Times

Copyright © Demand Driven World, 2012

What does being Demand Driven mean?

• Does not mean

– Make to order everything

– Simple pull

– Inventory everywhere

• Does mean

– Sensing changing customer demand, then adapting planning and production while pulling from suppliers – all in real time!

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Copyright © Demand Driven World, 2012

What is Demand Driven MRP?

Material Requirements Planning

(MRP)

Distribution Requirements Planning

(DRP)Lean

Theory of Constraints

Innovation

Demand Driven MRP(DDMRP)

A multi-echelon materials and inventory planning and execution solution that enables a company to become demand driven.

Six Sigma

Copyright © Demand Driven World, 2012

DDMRP Key Solution Component Summary

Demand Driven MRP (DDMRP Critical Components)

5 Zone Buffers Provides easy status and relative priority visibility for planning and execution at all levels

Dynamically Adjusted Buffers “Flexes” buffer positions based on changes to consumption

Planned Adjustments to Buffers Accounts for seasonality, product introduction/deletion/transition

Globally Managed Buffer Profiles Parts/SKU are grouped by like attributes for ease of management

Decoupled BOM Explosion Creates a unique blend of dependence and independence for planning

ASR Lead Time Calculation Lead time determination based on the BOM’s longest unprotected sequence

Order Spike Protection Highlights and accounts for problematic sales orders based on a threshold and horizon

Material Synchronization Alert Identifies specific misalignments between child supply and parent demand

Multi-Location Buffer Status Visibility Relative status visibility across a distribution net for like parts/SKU

Lead Time Managed Parts Managing critical non-stocked items through timed alert zone

Matrix BOM + ASR Lead Time Analytics A revolutionary lead time and working capital compression approach across all BOMs

Demand Driven MRP (DDMRP Critical Components)

5 Zone Buffers Provides easy status and relative priority visibility for planning and execution at all levels

Dynamically Adjusted Buffers “Flexes” buffer positions based on changes to consumption

Planned Adjustments to Buffers Accounts for seasonality, product introduction/deletion/transition

Globally Managed Buffer Profiles Parts/SKU are grouped by like attributes for ease of management

Decoupled BOM Explosion Creates a unique blend of dependence and independence for planning

ASR Lead Time Calculation Lead time determination based on the BOM’s longest unprotected sequence

Order Spike Protection Highlights and accounts for problematic sales orders based on a threshold and horizon

Material Synchronization Alert Identifies specific misalignments between child supply and parent demand

Multi-Location Buffer Status Visibility Relative status visibility across a distribution net for like parts/SKU

Lead Time Managed Parts Managing critical non-stocked items through timed alert zone

Matrix BOM + ASR Lead Time Analytics A revolutionary lead time and working capital compression approach across all BOMs

Page 13: Successful Planning in an Unpredictable Supply ... - APICS TZ 0220 Demand Driven MRP - Carol... · APICS President and CEO. Title: Microsoft PowerPoint - Successful Planning in an

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Copyright © Demand Driven World, 2012

Demand Driven Material Requirements Planning

Strategic Inventory

Positioning

1

Buffer Profiles and Levels

2

Dynamic Adjustments

3

Demand Driven Planning

4

Visible and Collaborative

Execution

5Modeling/Re-modeling the Environment Plan Execute

The Five Components of DDMRP

Copyright © Demand Driven World, 2012

Raw

Pack

Mix Room

Pack 1

Pack 2

Pack 3

DC

DC

DC

DC50+ Days

Planned Orders (MRP)Purchase Orders

Manufacturing Orders

Expedites/ Schedule Break-ins

Before Demand Driven – FMCG Example

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Copyright © Demand Driven World, 2012

Immediate Results for Materials ‐ FMCG

$-

$200,000

$400,000

$600,000

$800,000

$1,000,000

$1,200,000

$1,400,000

$1,600,000

5-Over ToG 4-Low 3-Medium 2-High 1-Critical

300 Materials are buffered without increase in RPW inventory.  Lead‐times de‐coupled

Dampened the bull whip, now operating more effectively, and inventory optimized

Before

After

Replenishment lead time has been reduced 82% to 9 days from 50 days

Raw and pack inventory down 17%Finished good inventory down 45%

99.7% customer service

Copyright © Demand Driven World, 2012

Summary

FLOW

Sales Orders

Decoupling Points

Lead Time

Order Minimums

Lower Inventory

High Service

Fundamental Principal

Fundamental Planning Changes

New Operational Equation Elements and Emphasis

Bottom Line Benefits Without Tradeoffs

DDMRP

Fewer Expedites

Buffer Status

ROCE▲

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Copyright © Demand Driven World, 2012

Carol Ptak, CFPIM, CIRM, Jonah, CDDP

[email protected]

Carol Ptak is the co-author of the third edition of Orlicky’s Material Requirements Planning and a partner at the Demand Driven Institute. Previously, Carol was at Pacific Lutheran University as Visiting Professor and Distinguished Executive in Residence after years of executive management experience at PeopleSoft and IBM Corporation. Ptak served as the vice president and global industry executive for manufacturing and distribution industries at PeopleSoft. Carol is a past APICS President and CEO.


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