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S.W.O.T for Independent Schools - 2013

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S.W.O.T for Independent Schools - 2013. Patrick F. Bassett. [email protected]. Independent School Strengths. - PowerPoint PPT Presentation
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Page 1: S.W.O.T for Independent Schools - 2013
Page 2: S.W.O.T for Independent Schools - 2013

S.W.O.T for Independent Schools - 2013

Patrick F. [email protected]

Page 3: S.W.O.T for Independent Schools - 2013

Independent School StrengthsStrongly-branded as the best & most successful college-prep schools: highest SAT-scores; disproportionately represented in the most selective colleges and universities (and in the honors programs of large universities: Hope Scholars in GA, Jefferson Scholars at UVA, Morehead Scholars at UNC, etc.)Best college matriculation and college graduation ratesMore diversity of every kind than other school systemsSafe and achievement-oriented “intentional cultures”Good kids whose talents & strengths we find & nurtureIndependence in admissions, hiring, programmingConstituent loyalty – demonstrated in the recessionIndependent schools leading innovationWhat else?

Page 4: S.W.O.T for Independent Schools - 2013

Independent School WeaknessesPersistent public perception as elite and inaccessible in every way – especially financially and sociallyUnderinvested in marketing, understaffed in advancement, under-represented in social mediaSlow to change & history of resistance to experimentationBoards inexperienced in high level governance, leading to misdirected micromanaging of daily operationsAdministrators expected to manage more than leadIneffective or immature processes for recruiting, training, and maximizing value of trustees and for diversifying the boardUnsustainable growth in financial aid and too often too little strategic analysis of target and outcomes of it. Helicopter parents & Tiger Moms making life difficultDifficulty with “the difficult conversations.”What else?

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Independent School Opportunities

Converting the home schooled to independent schoolsMaximizing return on physical capital (plant)Redefining a “new normal” in terms of drivers for financial sustainability: workload; student:staff ratiosOverseas Partnerships/ Sister Schools & Satellite SchoolsOnline School Consortia (Online School for Girls & Global Online Academy)Public Partnerships (NNSP)Staffing up & sticky messaging for advancementWhat else?

Page 6: S.W.O.T for Independent Schools - 2013

Independent School ThreatsDeclining percentage of families who can afford ever-increasing tuitions“Free and good,” well-marketed magnet & charter schools Less expensive “for profit” private schoolsDisruptive innovation of online schoolsDisruptive innovation of “competency-based” assessmentDilution of “independent” brandDesperate and broke local governments eyeing currently untaxed non-profit assets and seeking Pilots and SilotsWeak and weakening pool of prospective teachersGrowing sense of “entitlement” among all constituentsRisk Management: More risks, longer tail, costly judgments.What else?

Page 7: S.W.O.T for Independent Schools - 2013

The End(game) Keep in Mind: Weaknesses and threats can and do

paralyze organizations…but Every weakness can be converted into

strength, and every threat can be transformed into an opportunity.

See Related Slides in Appendix

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Are your images and mottoes archaic, suggestive of a moat around the castle?

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Page 9: S.W.O.T for Independent Schools - 2013

Pockets of Innovation Spreading: STEM

Page 10: S.W.O.T for Independent Schools - 2013

Cosmopolitanism: Cross Cultural Competency

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Page 11: S.W.O.T for Independent Schools - 2013

3 R’s of talent management:• Recruitment• Reward• Retention

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Page 12: S.W.O.T for Independent Schools - 2013

Marketing Hyde Schools

Portland, ME Elevator to Baggage Claim

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Sir Ken Robinson

Play

See clips at…0:00 – 6:06

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Page 14: S.W.O.T for Independent Schools - 2013

Risk Management Just Got Riskier

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Page 15: S.W.O.T for Independent Schools - 2013

Breaking News

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Page 16: S.W.O.T for Independent Schools - 2013

Helicopter Parents

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Helicopter Parent Quiz

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Helicopter

Parent Quiz

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Page 27: S.W.O.T for Independent Schools - 2013

Three Levels of Board GovernanceSource: Bill Ryan, AISNE Governance Workshop, Oct 23. 2007

• Loose steering wheel is to auto • Fingernail is to blackboard• Hamster is to wheel

Analogies revealing some level of dysfunction:

“Our board is to our school as…

Page 28: S.W.O.T for Independent Schools - 2013

Three Levels of Board Governance(Adapted from Board Member, May 2004, Chait et al.)

Board as Control Mechanism

Board as Direction Setter

Board as Meaning Maker

Dam : River

Curbstone: Road

Border Collie : Herd

Traffic Tower: Pilot

Governor: Engine

Landlord: Tenant

Anchor: Ship

Compass : Navigation

Headlights : Auto

Guidance System : Satellite

Periscope : Submarine

Flight Planner : Pilot

Rudder : Ship

Inspiration : Poet

Values : Choices

Designer : Work of Art

Spirit : Higher Purpose

Lighthouse: Ship

Fiduciary Oversight: “Doing things right”

Strategic Foresight: “Doing the right things”

Generative, Visionary Insight: “Leave a legacy”

Move from micromanagement is macroengagement.” Chait on level of involvement. Employ the 3 lens rubric to problem-solving: Rising benefit costs? Adding Chinese? Rightsizing?

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Page 29: S.W.O.T for Independent Schools - 2013

Title1. Difficult Conversations: How to Discuss What Matters Most by Douglas Stone, Bruce Patton, and Sheila Heen

How’s theproject coming?

Fine, thanks.

You’reholdingme up.

You’re a jerk.I hate you.

Levels: Stated vs. Implied. Business at hand vs. Threats to my image.

Page 30: S.W.O.T for Independent Schools - 2013

TitleDifficult Conversations: How to Discuss What Matters Most by Douglas Stone, Bruce Patton, and Sheila Heen

.Can it wait? I’m busy

Puzzle: Mishandled conversations create the very outcomes we dread.

She doesn’t get what my work demands..

Fine.

You think you’re only busy one?You don’t love me.

The Spouse/Partner Version

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Page 32: S.W.O.T for Independent Schools - 2013

NAIS Strategic Planning: Breakout Groups (partnerships; school of future; sustainability, etc.)

Why doesn’t anyone want to sit at the innovation table?

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Page 33: S.W.O.T for Independent Schools - 2013

What Some Parents (5%) Need that Schools CAN’T Provide cf. Time, 2/21/05 “Parents

Behaving Badly”; Wendy Mogel’s The Blessings of a Skinned Knee; Michael Thompson’s For the Sake of the Children: An NAIS Guide to

Successful Family-School Relationships.

2005 MetLife Survey of The American Teacher: Public school teachers report very satisfied in working with students = 68%; in working with parents = 25%

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NAIS Parents Segmentation: 1. Parents Who Push; 2. Success-driven Parents; 3. Parents Whose Kids Are “Special”; 4. Character–driven Parents; 5. Public School Proponents

Page 34: S.W.O.T for Independent Schools - 2013

Safe Schools =A “counter-cultural”oasis from the corruptive and basepopular media

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Amherst 58 41 Northwestern 78 22Bowdoin 51 49 Pomona 64 35

Brown 58 39 Princeton 61 39

Columbia 57 43 Stanford 67 33

Cornell 69 23 Swarthmore 63 29

Dartmouth 66 34 UC-Berkeley 87 13

Duke 68 32 Univ of CHI 64 29

Georgetown 49 51 Univ of PA 52 48

Middlebury 53 47 Yale 54 46

MIT 69 21 Avg = 35% from private schools

College %Public %Private

The Path to Highly Selective Colleges

Source: WSJ, Oct. 2006 & CAPE Outlook, Nov. 2006

Note: Private schools in general educate 10% of students; independent schools, 1%.

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Need blind college admissions favors…whom?

Page 36: S.W.O.T for Independent Schools - 2013

Note: Data worse when consider all 18 – 24 year olds: Less than 40% of 18 year olds get to college; under 20% graduate within six years; only 28% of US jobs require a college degree (2012—US Bureau of Labor)

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Page 37: S.W.O.T for Independent Schools - 2013

“St. Louis Magnet Schools offer an EXCITING,

TUITION FREE alternative for students of all ages

and abilities.”

Page 38: S.W.O.T for Independent Schools - 2013

5 Cs in the Best Public SchoolsRun Clip

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