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Global Mobile Industry: The New Driver of the Economy Disclaimer: All information contained in this report has been obtained from sources believed to be accurate by Gyan Research and Analytics (Gyan). While reasonable care has been taken in its preparation, Gyan makes no representation or warranty, express or implied, as to the accuracy, timeliness or completeness of any such information. The information contained herein may be changed without notice. All information should be considered solely as statements of opinion and Gyan will not be liable for any loss incurred by users from any use of the publication or contents.
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Global Mobile Industry: The New Driver of

the Economy

Disclaimer: All information contained in this report has been obtained from sources believed to be accurate by Gyan Research and Analytics (Gyan). While

reasonable care has been taken in its preparation, Gyan makes no representation or warranty, express or implied, as to the accuracy, timeliness or

completeness of any such information. The information contained herein may be changed without notice. All information should be considered solely as

statements of opinion and Gyan will not be liable for any loss incurred by users from any use of the publication or contents.

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© Gyan Research and Analytics Pvt. Ltd., 2014

Synopsis

The evolution of mobile phones has enabled people to connect, interact and consume information

from the remotest corners of the world. It has had a positive impact on communication, social

inclusion, economic development and productivity through the use of the latest technologies such as

3G, 4G, LTE and VoIP.

While the developed world is experiencing subscribers and connections growth stagnation, there is

huge growth potential in the developing countries, especially in the Asia-Pacific and African regions.

As fixed lines often remain underdeveloped and inaccessible to the majority of the population, there

is a paradigm shift towards mobile phones.

With global mobile penetration reaching an all time high at 96 percent, almost half of the world’s

population is using mobile communication. Globally, there were 3.4 billion unique mobile

subscribers and 6.9 billion SIM connections in 2013, with an average of 1.8 active SIM cards per

unique subscriber.

The number of mobile broadband connections has also grown astoundingly to well over two billion

in 2013 from 364 million in 2009. This growth is expected to continue and India is predicted to be

the second largest mobile broadband market by 2016, with 367 million connections, following China

with 639 million connections.

According to the International Telecommunication Union (ITU), 3G mobile network covers 45

percent of the world’s population in 159 countries. In addition, 4G technology is already available in

some countries. Mobile manufacturing company, Ericsson, has forecasted that by 2017, 85 percent

of the world’s population will be covered by high-speed mobile networks.

Higher speed networks and more advanced devices are enabling the growth of various applications

such as video streaming, internet browsing and file downloads. At a global level, the rate of growth

in data traffic is likely to surpass the growth in mobile connections.

Moreover, the Global System for Mobiles Association (GSMA) states that global mobile operators

have spent over USD 1 trillion in the last six years. Investment has been focused both on improving

network coverage and on facilitating the growth in mobile broadband connections. Going forward,

telecom companies are expected to invest around USD 1.7 trillion by 2020.

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The mobile industry has played a crucial role in the global economy as an innovation platform for

new services. Mobile operators provide unique opportunities to reach new customers and to

monetise products and services. There has been an accelerating rate of new service launches in

developing regions over recent years. While the health sector still accounts for the majority of

services overall, recent growth has been driven by financial services, learning and employment.

Mobile platforms and the growing number of app stores and innovation hubs across the world have

lowered entry barriers for developers. A recent report estimated that there are already over a 100

billion app downloads a year, with the “App Economy” in Europe alone generating revenues of over

Euro 10 billion per annum.

Mobile channels can be utilized to provide access to financial services such as payments, transfers,

insurance, savings, and credit, in ways that are more cost-efficient, safe and convenient than the

existing alternatives. In many developing countries, mobile network operators have unique assets

and incentives to deliver these services.

Mobile money is now available in most developing and emerging markets. In 2013, there were 219

mobile money services in 84 countries. While the majority of services remain in Sub- Saharan Africa,

mobile money has significantly expanded outside of the region. With 19 planned mobile money

launches, Latin America has the second largest number of planned services after Sub-Saharan Africa.

The prospect of economic growth through mobiles is extremely bright, but it also has a range of new

challenges. At a global level, one in six people will be over 60 in the next decade, which will have a

tremendous impact on core public services such as healthcare at a time when there are likely to be

ongoing pressures on government spending and mobile can help in delivering the health service with

the use of m-Healthcare.

Innovation in technology presents the opportunity to address these pressing needs of society. When

coupled with innovations in big data analytics, cloud computing and 3D printing, the opportunity to

connect the physical and the digital provides a unique platform to improve the quality of life and

productivity.

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© Gyan Research and Analytics Pvt. Ltd., 2014

Table of Contents

Executive Summary

1. Overview

1.1 Global Telecom Industry

1.2 Use of Internet

1.3 Mobile Broadband and Smartphone Penetration

1.4 Revenue and Investment Trends

2. Global Mobile Data and Services Industry

3. Global Mobile Broadband Proliferation

4. Mobile Applications: Carving a Niche

4.1 Global Mobile Apps Scenario

5. Global Trends in Mobile Industry

5.1 SIM Penetration

5.2 Commercial Model

5.3 Mobile Data - Gaining Momentum

5.4 Investment by Service Providers

5.5 Data Aggregation and Mining

5.6 Mobile Financial Services

5.7 Mobile Commerce (m-Commerce) Market

5.8 Mobile Healthcare (m-Health) Market

6. Growth Regions

6.1 Europe

6.1.1 Mobile Subscription and SIM Penetration

6.1.2 Multiple SIM Syndrome

6.1.3 Operational Model Mix

6.1.4 Technological Advancement

6.1.5 Explosive Growth of Smartphones

6.1.6 Way Ahead

6.2 Sub-Saharan Africa

6.2.1 Subscribers and SIM Penetration

6.2.2 Low Fixed Line Penetration

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6.2.3 Multiple SIM Syndrome

6.2.4 Technology Adoption

6.2.5 ARPU in the Region

6.2.6 Mobile Broadband

6.2.6 Role of Mobile in Socio-Economic Development

6.2.7 Way Ahead

6.3 Asia-Pacific

6.3.1 Subscribers and SIM Penetration

6.3.2 Multiple SIM Syndrome

6.3.3 Technology Adoption

6.3.4 Growth Potential

6.3.5 Mobile as an Economic and Social Growth Enabler

6.3.6 Way Forward

7. Major Players

7.1 Verizon Communications Inc.

7.2 AT&T Inc.

7.3 Vodafone Group Plc.

7.4 Telefónica, S.A.

7.5 Deutsche Telekom AG

7.6 Telenor ASA

7.7 China Mobile Limited

7.8 MTN Group Limited

7.9 Bharti Airtel Limited

7.10 Reliance Communications Limited

7.11 Idea Cellular Limited

7.12 Tata Communications Limited

7.13 Telecom Italia S.p.A

7.14 Emirates Telecommunications Corporation (Etisalat)

7.15 Alcatel-Lucent

7.16 NTT DOCOMO, Inc.

7.17 Mobile TeleSystems OJSC

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7.18 SoftBank Corp.

7.19 KDDI Corporation

7.20 Swisscom AG

7.21 China Unicom (Hong Kong) Limited

7.22 BT Group plc.

7.23 Telstra Corporation Limited

7.24 Telkom SA SOC Limited

7.25 Cable & Wireless Communications Plc

7.26 Mobistar S.A.

7.27 Level 3 Communications, Inc.

7.28 Frontier Communications Corporation

7.29 Windstream Holdings, Inc.

7.30 Philippine Long Distance Telephone Company (PLDT)

8. Outlook

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© Gyan Research and Analytics Pvt. Ltd., 2014

List of Charts

Chart 1: Global Fixed Telephone Subscribers, 2009 - 2013

Chart 2: Global Mobile Subscribers, 2009 - 2013

Chart 3: Outlook - Global Mobile Subscribers, 2014 - 2018

Chart 4: Global Mobile Phone Penetration Rate, 2013

Chart 5: Region-wise Share of Mobile Subscribers, 2013

Chart 6: Worldwide Internet Users, 2013

Chart 7: Global Households with Internet Access, 2013

Chart 8: Global Mobile Broadband Connection, 2009 - 2013

Chart 9: Outlook - Global Mobile Broadband Connection, 2014 - 2018

Chart 10: Global Telecom Industry Revenue, 2009 - 2013

Chart 11: Outlook - Global Telecom Industry Revenue, 2009 - 2013

Chart 12: Global Active Mobile-Broadband Subscribers, 2009 - 2013

Chart 13: Region-wise Mobile Broadband Penetration, 2013

Chart 14: Global Mobile Apps Spending, 2009 - 2013

Chart 15: Outlook - Global Mobile Apps Spending, 2009 - 2013

Chart 16: Unique Subscribers and SIM Connections in the World, 2013

Chart 17: Global Mobile Connection Model, 2013

Chart 18: Unique Subscribers in Europe, 2009 - 2013

Chart 19: Operational Model Mix in Europe, 2013

Chart 20: Unique Subscribers in SSA, 2009 - 2013

Chart 21: SIM Connections in SSA, 2009 - 2013

Chart 22: Fixed and Mobile Household Penetration in African Countries, 2012

Chart 23: 3G Penetration Rate in Africa, 2013

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Chart 24: Access to Basic Services in Sub-Saharan Africa, 2013

Chart 25: Unique Subscribers in Asia-Pacific, 2009 - 2013

Chart 26: Outlook - Unique Subscribers in Asia-Pacific, 2014 - 2018

Chart 27: Total Connections and Penetration Rate by Country in Asia-Pacific, 2013

Chart 28: Net Sales - Verizon Communications Inc., 2010 - 2013

Chart 29: Net Profit - Verizon Communications Inc., 2010 - 2013

Chart 30: Net Sales - AT&T Inc., 2010 - 2013

Chart 31: Net Profit - AT&T Inc., 2010 - 2013

Chart 32: Net Sales - Vodafone Group Plc., FY2010 - FY2014

Chart 33: Net Profit - Vodafone Group Plc., FY2010 - FY2014

Chart 34: Net Sales - Telefónica, S.A., 2010 - 2013

Chart 35: Net Profit - Telefónica, S.A., 2010 - 2013

Chart 36: Net Sales - Deutsche Telekom AG, 2010 - 2013

Chart 37: Net Profit - Deutsche Telekom AG, 2010 - 2013

Chart 38: Net Sales - Telenor ASA, 2010 - 2013

Chart 39: Net Profit - Telenor ASA, 2010 - 2013

Chart 40: Net Sales - China Mobile Ltd., 2010 - 2013

Chart 41: Net Profit - China Mobile Ltd., 2010 - 2013

Chart 42: Net Sales - MTN Group Ltd., 2010 - 2013

Chart 43: Net Profit - MTN Group Ltd., 2010 - 2013

Chart 44: Net Sales - Bharti Airtel Ltd., FY2009 - FY2013

Chart 45: Net Profit - Bharti Airtel Ltd., FY2009 - FY2013

Chart 46: Net Sales - Reliance Communication Ltd., FY2010 - FY2014

Chart 47: Net Profit - Reliance Communication Ltd., FY2010 - FY2014

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Chart 48: Net Sales - Idea Cellular Limited, FY2010 - FY2013

Chart 49: Net Profit - Idea Cellular Limited, FY2010 - FY2013

Chart 50: Net Sales - Tata Communications Limited, FY2011 - FY2014

Chart 51: Net Profit - Tata Communications Limited, FY2011 - FY2014

Chart 52: Net Sales - Telecom Italia SpA, 2010 - 2013

Chart 53: Net Profit - Telecom Italia SpA, 2010 - 2013

Chart 54: Net Sales - Emirates Telecom Corporation, 2010 - 2013

Chart 55: Net Profit - Emirates Telecom Corporation, 2010 - 2013

Chart 56: Net Sales - Alacatel - Lucent, 2010 - 2013

Chart 57: Net Profit - Alacatel - Lucent, 2010 - 2013

Chart 58: Net Sales - NTT Docomo Inc., FY2011 - FY2014

Chart 59: Net Profit - NTT Docomo Inc., FY2011 - FY2014

Chart 60: Net Sales - Mobile TeleSystems OJSC, 2010 - 2013

Chart 61: Net Profit - Mobile TeleSystems OJSC, 2010 - 2013

Chart 62: Net Sales - SoftBank Corp., FY2011 - FY2014

Chart 63: Net Profit - SoftBank Corp., FY2011 - FY2014

Chart 64: Net Sales - KDDI Corp., FY2011 - FY2014

Chart 65: Net Profit - KDDI Corp., FY2011 - FY2014

Chart 66: Net Sales - Swisscom AG, 2010 - 2013

Chart 67: Net Profit - Swisscom AG, 2010 - 2013

Chart 68: Net Sales - China Unicom (Hong Kong) Ltd., 2010 - 2013

Chart 69: Net Profit - China Unicom (Hong Kong) Ltd., 2010 - 2013

Chart 70: Net Sales - BT Group plc, FY2011 - FY2014

Chart 71: Net Profit - BT Group plc, FY2011 - FY2014

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Chart 72: Net Sales - Telstra Corp. Ltd., 2010 - 2013

Chart 73: Net Profit - Telstra Corp. Ltd., 2010 - 2013

Chart 74: Net Sales - Telkom SA SOC Ltd., FY2011 - FY2014

Chart 75: Net Profit - Telkom SA SOC Ltd., FY2011 - FY2014

Chart 76: Net Sales - Cable & Wireless Communications Plc, FY2011 - FY2014

Chart 77: Net Profit - Cable & Wireless Communications Plc, FY2011 - FY2014

Chart 78: Net Sales - Mobistar SA, 2010 - 2013

Chart 79: Net Profit - Mobistar SA, 2010 - 2013

Chart 80: Net Sales - Level 3 Communications, Inc., 2010 - 2013

Chart 81: Net Profit - Level 3 Communications, Inc., 2010 - 2013

Chart 82: Net Sales - Frontier Communications Corporation, 2010 - 2013

Chart 83: Net Profit - Frontier Communications Corporation, 2010 - 2013

Chart 84: Net Sales - Windstream Holdings, Inc., 2010 - 2013

Chart 85: Net Profit - Windstream Holdings, Inc., 2010 - 2013

Chart 86: Net Sales - PLDT, 2010 - 2013

Chart 87: Net Profit - PLDT, 2010 - 2013

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© Gyan Research and Analytics Pvt. Ltd., 2014

List of Tables

Table 1: Company Details and Overview - Verizon Communications Inc.

Table 2: Company Details and Overview - AT&T Inc.

Table 3: Company Details and Overview - Vodafone Group Plc.

Table 4: Company Details and Overview - Telefónica, S.A.

Table 5: Company Details and Overview - Deutsche Telekom AG

Table 6: Company Details and Overview - Telenor ASA

Table 7: Company Details and Overview - China Mobile Limited

Table 8: Company Details and Overview - MTN Group Limited

Table 9: Company Details and Overview - Bharti Airtel Limited

Table 10: Company Details and Overview - Reliance Communications Limited

Table 11: Company Details and Overview - Idea Cellular Limited

Table 12: Company Details and Overview - Tata Communications Limited

Table 13: Company Details and Overview - Telecom Italia SpA

Table 14: Company Details and Overview - Emirates Telecom Corporation (Etisalat)

Table 15: Company Details and Overview - Alacatel - Lucent

Table 16: Company Details and Overview - NTT Docomo Inc.

Table 17: Company Details and Overview - Mobile TeleSystems OJSC

Table 18: Company Details and Overview - SoftBank Corp.

Table 19: Company Details and Overview - KDDI Corporation

Table 20: Company Details and Overview - Swisscom AG

Table 21: Company Details and Overview - China Unicom (Hong Kong) Limited

Table 22: Company Details and Overview - BT Group plc

Table 23: Company Details and Overview – Telstra Corporation Limited

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© Gyan Research and Analytics Pvt. Ltd., 2014

Table 24: Company Details and Overview – Telkom SA SOC Limited

Table 25: Company Details and Overview - Cable & Wireless Communications Plc

Table 26: Company Details and Overview - Mobistar SA

Table 27: Company Details and Overview - Level 3 Communications, Inc.

Table 28: Company Details and Overview - Frontier Communications Corporation

Table 29: Company Details and Overview - Windstream Holdings, Inc.

Table 30: Company Details and Overview - Philippine Long Distance Telephone Company (PLDT)

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© Gyan Research and Analytics Pvt. Ltd., 2014

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