This intensive two-day luxury home marketing course sets the standard for luxury sales training in the industry.Successful completion of this course is the first step in earning the coveted Certified Luxury Home Marketing Specialist® (CLHMS) designation. The second step is to meet The Institute’s sales performance requirements.You will not only build and fine-tune your skills, you will immediately become a Member of The Institute, increasing your visibility and credibility with affluent buyers and sellers, branding yourself as a luxury expert.This information packed training course is designed to help successful sales professionals who currently work in the upper-tier move to the next level. Those beginning to target the luxury market will also get ideas to help jump-start their business.All agents are welcome to attend, regardless of brand affiliation.

THE PATH TO SUCCESS IN THE UPPER-TIER MARKET

THE HIGHEST EARNING AGENTSHAVE ONE THING IN COMMON

Dallas TX | January 26 - 27, 2017Dates

Thursday and Friday,

January 26th and 27th, 2017

Training Location

MetroTex Association of REALTORS® 8201 North Stemmons Freeway

Dallas, TX 75247

Registration Fee:

$550

Instructor

Tami Simms

Agenda

8:30am-5:00pm each day. Lunch will

be provided. Must be present for the

entire course to receive credit

CRS Credit

16 units of elective credit towards

the CRS designation

CE Credit

15 hours of MCE credit for Texas real

estate agents

Provider # 0398 - Course # 15-00-067-

29087

SPONSORSHOSTED BY

Register today luxuryhomemarketing.com/Dallas

Incredible! Being without this designation and selling luxury homes is like driving a car without a license.

ERIC COPPER, CLHMS, AUSTIN TX

SRES

ABR

CDPE

CRS

CLHMS

DESIGNATION AVERAGE EARNINGS

$128,281

$137,160

$146,649

$149,347

$247,532

INSTITUTE MEMBERSHIPThe two-day training includes one

year of membership in The Institute for

Luxury Home Marketing. As a member

of The Institute, you enjoy access to

thousands of dollars’ worth of free

tools, benefits and discounts.

DESIGNATION OF CHOICEMembers have the ability to apply for

the CLHMS luxury designation, which

is the official designation for numerous

international brands.

EARN THE HIGHEST INCOMEA recent study by one national

brand found that among their agents,

those with the Certified Luxury Home

Marketing Specialist® (CLHMS)

designation were the highest earners.

CLHMS designees earned more than

agents with any other designation.

2014 AVERAGE COMMISSION INCOME

— WHAT DOES THE TRAINING COVER? —

CONNECTING WITH THE LUXURY MARKET SEGMENT

• Discover how to sell homes faster,

for more, at less cost to you

• Learn “Magic Questions” and

scores of powerful scripts that work

in the upper-tier

• Master the secrets of “Lifestyle

Selling” and the “Principle of

Sacrifice” that top agents use

• Hear the truth about how the

wealthy choose their agents -

the checklist that came

straight from their lips

• It’s true, you can target by

occupation - we’ll tell you

which occupations are key

• Discover the SIX key features that

luxury home owners are looking for

in a property marketing plan

MYTHS AND REALITIES OF THE LUXURY MARKET

• The TWO secrets that will guarantee

your success

• Myth or Reality? What you thought

you knew about the luxury market

may not be true!

• The ONE thing you must

do to become a luxury home

marketing expert

DISCOVER HOW TO DIFFERENTIATE YOURSELF

• The SIX steps to differentiating

yourself as a luxury home expert

• The “product” you must sell

before you can sell a luxury home

• The NINE special competencies

that will maximize your success

and income

• How to capture luxury

referrals from other agents

Register today luxuryhomemarketing.com/Dallas