THE MAIN EXHIBITION FOR IT AND INFORMATION SECURITY
IN LATIN AMERICA
NOVEMBER 25th-26th, 2014 TRANSAMERICA EXPO |SÃO PAULO | BRAZIL
The first edition of the IT Forum Expo / Black Hat, Latin America’s main exhibition for the IT and InformationSecurity area, gathered the biggest IT leaders of the country on November 26 and 27, 2013, at TransamericaExpo Center in São Paulo. More than 120 brands, involving the main manufacturers and big distributors of sectorindustry could conduct networking and business with the 2800 visitors who were present at the event.
86,3% 63%of the visitor audience are CEO, Partner-owner and Managers
are satisfied or very satisfied with their participation in the event
QUALIFIED VISITORS
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IT FORUM EXPO / BLACK HAT
Main Visitors
2013
MAIN REASONS FOR VISITING IT FORUM EXPO / BLACK HAT
80 % DISCUSS BEST PRACTICES AND MARKET TRENDS
60% LEARN ABOUT NEW PRODUCTS AND SERVICES
31% EVALUATE OPTIONS FOR A FUTURE PURCHASE
72% NETWORKING
77% ESTABLISH NEW BUSINESS RELATIONSHIPS
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IT FORUM EXPO / BLACK HAT
Visitors’ target products and area
Applications and Programs
Cloud Computing
Data Center
Network & Internet
Office
Information Security
Physical Security
Services
Managed Services
Information Technology and Communications & Media
Virtualization
Other
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Job function comparison
Manager
Analyst
Ceo / partner-owner
Director
Coordinator / supervisor
Other
Visitors’ department
ITINFORMATION
SECURITY PURCHASING ENGINEERING PROJECTS RESEARCH & DEVELOPMENT
2013
Besides the area for exhibiters and free access for the public, IT Forum Expo / Black Hat presented two parallel programs of exclusive content with presentations from industry-leading experts on cases studies in IT and Information Security: IT FORUM EXPO CONFERENCE and BLACK HAT REGIONAL SUMMIT SÃO PAULO
Conferences and workshops
More than 485 delegates
More than 50 presentations
Presence of renowned Keynote Speakers and national and international speakers
Visitor testemonies
Company: Grendene S/A - Ernani PauloToso - CIO“Coming to the exhibition is anopportunity to update our knowledgeand talk to partners and companies thatrepresent some products. A very goodand very productive exhibition.”
Company: Mauá City Hall - Silvio Luiz deOliveira – IT Coordinator“I think these events are of huge valorand enable us to have contact withtechnology and with partners for newacquisitions. The trade show is very wellorganized, with a good public, and itmeets my expectations perfectly.“
Company: Carrefour - Claudir Viana– IT Manager“The event is good because itcentralizes suppliers in a single siteand you can optimize participationin events; an easier meeting forfinding a solution.”
2013
IT FORUM EXPO / BLACK HAT MEDIA CAMPAIGN
+ de 140 national and internactional articles published in spontaneous media space about IT Forum Expo / Black Hat
100% positive exposure
HIGHLIGHTS
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IT FORUM EXPO / BLACK HAT
2013
IT FORUM EXPO / BLACK HAT MEDIA CAMPAIGN
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IT FORUM EXPO / BLACK HAT
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Revenue generation
Increase your networking
Release new technologies during the event
Organize trainings and lectures for your customers and the other market professional
Participate in the main conferences with keynotes and worldwide known experts
Position your products and increase your brand visibility to decision makers
Exhibitors’ profile
Technology companies in Brazil, with the aim of exposing your brand and deliver content to an audience interested and qualified to absorb information during the two days event.
mobilityInformation SecurityEnterprise Management SystemsBackup site / data center / contingenciesWEB AplicationsVirtualizationCloud ComputingCollaboration ToolsCOBIT/ITIL
Upgrade ServicesVoIPStorageSocial MediaPhysical SecurityManaged ServicesTelepresenceKnowledge managementVideoconferencing
Exhibitors satisfaction levels
would recommend the event to other exhibitor
2013
Exhibitors testemonies
Company: HP - Alexandre José – Senior Solutions Architect “HP is very pleased. It is a very
important event for us to get close to IT sector decision makers, a major window for discussing our new strategies, and HP will certainly participate in the coming years of this event.”
Company: Samsung - Fabio HarakawaIamada – Marketing Manager“The expectation was great and the return has been even greater than we imagined. We have had great movement here at the stand and what is most important is that they are qualified people."
Company: RSA - Marcel Bakker –District Manager “RSA is participating for the first time in the event in Brazil, but we have already sponsored Black Hat in other parts. This has been extremely productive. We are getting positive feedback from the clients. We have been able to demonstrate a great part of our portfolio.”
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About UBM BrazilIn Brazil since 1994, it is the first multinational to get into the Brazilian market of fairs, the UBM Brasil is one of the 50 subsidiaries of UBM Internacional, global leader company of business media with the head office in London. With an office in Sao Paulo, the UBM Brazil carries out 13 fairs in Brazil currently. IT Forum Expo and Black Hat São Paulo are arranged in a partnership with UBM Tech, an international division of UBM, that provides to an audience of over than 15 million communication and technology professionals, quality content, analysis and exclusive information through a portfolio that includes, among others, the TechWeb. com, Information Week, CRN, EE Times, Insurance&Technology websites and the Black Hat, Interop and Cloud Connect events.
About IT MÍDIATo develop business communities through information, knowledge and integration of professionals and companies from the Information Technology and Health sectors. IT Midia is a leading company in business media, pioneer on providing integration solutions of communication, constituted of printed and digital publications, websites, forums and researches. It develops a business community through information, knowledge and professional integration and companies on the Information Technology and Health sectors.
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OPPORTUNITIES NOW OPEN FOR YOUR COMPANY BE PART OF THIS SUCCESS
PREMIUM TARGET ADVANCE
SPACE M² 42 m² 30 m² 24 m²
5min speech* before the Keynote Speaker 1 - -
5min speech* before the conference - 2 1
30' conference auditorium IW (VISITORS) 2 1 1
E-mails marketing shot sent to the exhibition mailing list 1 1 1
Insertion of the sponsor logo in the official event catalogue √ √ √
Insertion of the sponsor logo on the e-mail marketing mailshots √ √ √
Insertion of the sponsor logo on the event website √ √ √
Insertion of the sponsor e-banner (133x120 px) on the event website √ - -
Insertion of the sponsor logo in the floor plan display signs inside the event venue √ √ √
Insertion of the sponsor logo in the visitor's badges √ - -
Insertion of the sponsor logo in the exhibition entrance gateway √ - -
Insertion of the sponsor logo in the conference bags √ - -
Insertion of sponsor flyer/folder (provided by sponsor) in the conference bags distributed to the conference attendeed √ - -
INVESTMENTS UNTIL 02/14/2014 US$ 48.965,00 US$ 28.052,50 US$ 20.480,00
INVESTMENTS UNTIL 05/16/2014 US$ 51.920,00 US$ 29.352,50 US$ 21.740,00
INVESTMENTS UNTIL 09/12/2014 US$ 54.665,00 US$ 31.002,50 US$ 22.380,00
INVESTMENTS AFTER 09/12/2014 US$ 57.050,00 US$ 33.250,00 US$ 23.600,00
BENEFITS Packages
* The speechs will be allowed only at the IT Forum Expo Conference. It won't be allowed at the Black Hat Conference
Sponsorship Packages
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OPPORTUNITIES NOW OPEN FOR YOUR COMPANY BE PART OF THIS SUCCESS
INVESTMENTS UNTIL 02/14/2014
INVESTMENTS UNTIL 05/16/2014
INVESTMENTS UNTIL 09/12/2014
INVESTMENTS AFTER 09/12/2014
FULL SHELL SCHEME
BASIC SHELL SCHEME US$ 207,50 m²
US$ 497,50 m²
DECORATION PACKAGE
US$ 247,50 m²
US$ 525,00 m²
PARTICIPATION ONLY WITH SPACE
US$ 447,50 m²
US$ 475,00 m²
For further information
+55 11 3823-6720
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