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The main version of the logo uses red and blue. There is also a black and a white version of the logo.
Brand guidelinesLogo
The icon can also be used on its own.
Brand guidelinesLogo
The exclusion zone is the height of the letters. Do not place text, other logos etc. in this area. This is the minimum clearance; whenever possible, leave more space. The same exclusion zone applies when the symbol is used on its own.
Brand guidelinesLogo
There are also a black and a white version of the logo. These should be used for placing on coloured backgrounds, as well as on images.
The black versions should be used only on a light background, while the white version should be used for dark backgrounds. Particularly busy backgrounds should be avoided.
Do not use the logo in any other colour, and maintain the dimensions – do not stretch the logo, or remove any elements. These rules also apply when the symbol is used on its own.
Brand guidelinesLogo
There is a broad colour palette ranging from dark to bright colours. The palette includes lighter tints as well as a darker shade of each colour.
Brand guidelinesColour palette
Pantone 199CMYK: C4 M100 Y77 K1RGB: 221, 9, 50
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CMYK: C4 M100 Y77 K16RGB: 195, 13, 43
CMYK: C88 M58 Y20 K20RGB: 36, 86, 131
CMYK: C74 M18 Y0 K15RGB: 21, 145, 197
CMYK: C66 M0 Y23 K15RGB: 64, 168, 180
CMYK: C93 M22 Y53 K22RGB: 0, 117, 112
CMYK: C0 M74 Y31 K15RGB: 210, 89, 113
CMYK: C68 M98 Y24 K30RGB: 91, 31, 88
CMYK: C7 M0 Y71 K15RGB: 219, 210, 90
Pantone 260CMYK: C68 M98 Y24 K15RGB: 103, 37, 101
Pantone 1777CMYK: C0 M74 Y31 K0RGB: 236, 98, 126
Pantone 319CMYK: C66 M0 Y23 K0RGB: 71, 188, 202
Pantone 100CMYK: C7 M0 Y71 K0RGB: 247, 236, 100
Pantone 647CMYK: C88 M58 Y20 K5RGB: 38, 96, 147
Pantone 299CMYK: C74 M18 Y0 K0RGB: 0, 163, 224
Pantone 7717CMYK: C93 M22 Y53 K7RGB: 0, 131, 126
The main font is URW Geometric, which should be used across printed and digital material. Geometric Light should be used for all body text.
The alternative typeface is Arial, which should be used when Geometric is not available, such as when using MS Office.
Brand guidelinesTypography
URW Geometric - BoldABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz01234567890 .,:;@£$%&?!∏
URW Geometric – LightABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz01234567890 .,:;@£$%&?!∏
URW Geometric - BlackABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz01234567890 .,:;@£$%&?!∏
URW Geometric – RegularABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz01234567890 .,:;@£$%&?!∏
Arial BoldABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz01234567890 .,:;@£$%&?!∏
Arial RegularABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz01234567890 .,:;@£$%&?!∏
