InterfaceThe Newsletter of IMI, New Delhi

I am pleased to present to you thefirst issue of this journal for theyear 2016. In this issue we explorethe Human Resource dynamicsand business strategies in line tothe industry needs and company'soverall strategy. The journal alsotalks about the unprecedentedperformance of studentswitnessed in final placements at.

FROM THE EDITOR’S DESK

-Dr. Manaswini Acharya is a Professor of MarketingCommunications, Dean - Placement and Corporate RelationsCommittee & Chairperson of Branding and Media RelationsCommittee at International Management Institute, New Delhi

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Final Placements 2015-16 at IMINew Delhi

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PLACEMENT NEWS

January 2016 | Vol. 6

January 2016 | Vol. 6

April 2016 | Vol. 6

HR and Startups

The key to an effective start-up is not just the innovativeidea that can create a market for a new product/service,but also people who provide a competitive advantage.Employee motivation in the age of startups can be astrategic advantage.

Organizations like Jabong follow the FISH Philosophy,where placards with motivational messages can be flashedby an employee to motivate the other during the course ofthe day. Modern startups like Uber, Airbnb, Flipkart Mettletc. have changed the traditionally defined organizationalstructure. So, a question arises, how do these companiessurvive without HR framework? They have a very radicaland open HR framework with a focus on humane side ofemployees. Mettl for example, avails its employees variedperks to create a sense of ownership in employees and isable to reduce attrition rates dramatically.

Transparency, open door policy, and greater level of ideaexchange are in this context equally important as well-defined pay structures and job levels. In face of limitedresources that exist like capital & labor many humanresource activities can be outsourced. But ultimately thefocus is on ‘does the HR policy allow employees tofunction more productively and be happier?’

IMI New Delhi. The other activities include the initiativestaken by students to successfully execute the first season of e-Merge, Tedx Live talks and Digicon. We will also review theyear for Jagriti – the social cell and the impact they have beencreating in the lives around us. The students initiatives takenup in the last couple of months have been phenomenal. Thecampus has witnessed multiple successful events; visited bystalwarts from the business, media & film, academics andpolitical domains

The first ever TEDx event of IMI NewDelhi

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INTERNATIONAL RELATIONS

he explosive character of thebusiness today is more volatile and isnot just dynamic as the challenges theorganisations face today are not onlyfrom external environment but alsointernally, where workforce is verydemanding. The shift from a long termrelationship with employers to a shortterm model coupled with the need tosatisfy the needs of four generationsworking together in the organization isa matter of great concern. Additionally,the potential resistances from olderemployees to the movement ofyounger ones to management rolessooner candidly manifest aphenomenon which is not stable. In thepresent context of technology, massiveincrease in restructuring in the form ofacquisitions, carving out, reinforcingcorporate values that are often at oddswith cultural values, the business todayis at greater risk.

Aligning with the demand of theconsumers for assured ethical valuesand environmental credentials remainsa top priority for companies. In thisturbulent situation, coping with thestupendous task of keeping theworkforce engaged, committed,involved and giving best results toshareholders is not easy. Evidences

suggest strong linkage betweenemployee engagement andorganizations’ performance and at thesame time infusing greater sense ofownership and commitment amongemployees.

An engaged employee is aware of thebusiness context, and works withcolleagues to improve performance forthe benefit of the organization.Engagement is a positive attitude heldby the employees towards theorganization and its values. No doubt,

organizational support has significantrole in influencing the level ofengagement both in terms of jobengagement and organisationengagement where job characteristicsshapes job engagement and proceduralequity influences organizationengagement.

In the context of employment relations,particularly, organisations operate in a

highly regulated world, where labourlaws limit the employers to lay peopleoff in line with market fluctuations.Intense efforts require them to remaincompliant with statutes and with theethical ideals. Recent developments inthe business stand testimony to thefact that being compliant is not enough;they have to rise to next level andestablish policies and practices tosupport the process of empoweringand engaging people. Urgency warrantstop priority in imbibing the ability to beflexible and exploring new policies andinterventions.

Internal alignment by way of havingengaged employee in order to managethe unstable environment is the firststep for meeting the externalchallenges by diverse segmentsfollowed by determining practices thatreward and recognize behaviour theydesire in people.

Extensive studies have been carried outin this field to determine theantecedents of employee engagement,yet, there remains the need to connectto the industry based on qualitative andpolicy specific studies.

Employee Engagement in the Changing Business Environment

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Policies to increase the number of womenin top positions in corporate ladder

t has been observed that women areemerging to be more successful andthey possess greater deal of tacit powerand influence when compared to men.But then why it is that there still a hugegap in the percentage of women andmen when it comes to being a part ofthe boardrooms of organizations?

Women possess optimum mental

toughness and resilience due to whichthey have earned their status of being aflag bearer of the society. Throughouthistory, women who have revoltedagainst the society and achieved theroles of being great leaders have left anindelible mark through contribution toeducation, politics, womenempowerment and social welfare.Today, companies are realizing the

importance of gender diversity inboards and are striving to increase therepresentation of women in theirorganization at the top executive level.Despite their efforts, as per a 2011survey done by the Economic Times,only 4.8% of the 335 Indian people whohold directorship positions are women.

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n this highly competitive market,growth of Indian economy depends onits knowledge resources. Starting fromthe hiring stage till the time theknowledge resources are a part of anorganization, it has to be ensured thatthese resources give positive returns oninvestment. But this has become aherculean task for large organizationsbecause the data that needs to begathered, stored and analyzed isbecoming huge. Thus, a methodicaltransformation is required to addressthe concerns of entire knowledgespectrum. The need for interaction withthe data for continuous monitoring andidentification of individualcompetencies creates an opportunityfor applying Artificial Intelligence. Forthe development of an expert systemutilizing various methods of knowledgeengineering to represent and inferknowledge.

The near future of hiring would bebased on recent internet history, quality

of group discussion, health records andlife satisfaction score compared topeers. There might be job suggestionsby personal Artificial Intelligenceadvisor. Further it could supply anindividual’s current balance sheet ofstrengths and weaknesses along with ato-do list of things for the next 12months to meet professional goals. Theentire area of Artificial Intelligence is inthe realm of fascinating possibilities.

Artificial Intelligence is now becomingmore commonplace, so such of reality isnot that farfetched, especially asrecruiters already do much of suchchecks but, manually. However this iswhere HR should be heading –modeling how best people perform,how they get hired and why they getpromotions rather than continuing to

hire people based on their skills,experience and personality.

An impartial, indefatigable and betterinformed Expert System will makesuperior decisions when pitted againstunreliable, fallible human ones. Thesystem can be used for knowledgeretention within the firm and todisseminate the knowledge throughoutit. The collective knowledge of a groupof experienced experts can be tappedby the system through well specifiedproblems and assessment by the groupof experts. Moreover, this expensiveand hard to find knowledge can bepermanently captured andsubsequently used to aid other decisionmakers. Given this generalizability, atransition from the preceding scenariosto various functionalities of HRM shouldnot be difficult. The ArtificialIntelligence serves as a decision aid, nomore and no less. Ultimately decisionresponsibility remains with the decisionmaker.

Artificial Intelligence:Entering The World Of Hiring

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What is the reason behind lowwomen representation?

A report by McKinsey & Company“Women matters, 2010” stated that57% of the women suffered from the“double barrel syndrome”, theproblem of handling work anddomestic responsibilities efficiently.42% revealed that they had an issuewith being available at anytime and atany geographical location as per thecompanies’ requirements.

How do we attract more women tothe boardrooms?

• Focused public sector attention:The government should have largerepresentation of women in thecabinet, which in turn wouldencourage the private sectorcompanies to follow suit. (Followby example)

• Committed private sectorleadership: There should beflexible working hours, flexible

locations for work as well as job-sharing opportunities to promote awomen-friendly work culture.

• Corporate transparency: Everyorganization should have properdisclosures and reportingmechanisms with respect togender diversity.

The corporate sector can choose froma variety of initiatives; conductingtraining programs to facilitate skillbuilding in women, assigning mentorsfor providing guidance to the juniorwomen

employees and setting assessmentparameters in the performanceevaluation of senior executives formaintaining gender-diversity at alllevels. Coupled with a robustperformance measurement system tomitigate the impact of flexible worklocation, maternity leaves etc. andindividual leadership programsexclusively for potential womenleaders organizations have to takeinnovative steps to motivate andencourage more and more women tohave a bright corporate career.

nternational Management Institute,New Delhi has constantly beenregarded in the league of top businessschools in the country and the FinalPlacement season of 2016 is a perfecttestimonial to it. The professionalwork of highly motivated studentsduring their Summer InternshipProgram was reflected in the manifoldincrease in the number of PPOsreceived from companies. Animpressive count of 96 companiesparticipated in the Final Placements atIMI Delhi's campus to recruit from abatch of 243. Most sought afterprofiles were in sectors likeAutomobile, BFSI, Consulting, E-Commerce, FMCG, FMCD, IT and ITES,Manufacturing, Media,Pharmaceutical and Retail.

PGDM:

We witnessed a surge in the numberof opportunities offered byorganisations belonging to the BFSIsector with a total of 39% of the batchopted to pursue a career in thissector. With 22% of the batch optingfor a career in IT/ITES sector; a surgewas noticed in companies offeringupgraded profiles in this sector.

Droom, Grofers, RetailOn, Snapdeal,Shopclues, Tolexo were among themajor recruiters from the E-Commerce sector with 5% of thebatch. The presence of some of thebiggest brands in the FMCG sector is atestimony to the industry responsethis year. Exemplary profiles wereoffered by many companies 9% of thebatch. We also saw a growing numberof companies from the Manufacturingand Automobiles sector to recruitstudents and about 7% of thestudents opted to begin their careerin this sector. IMI, New Delhi had theprivilege of hosting variouscompanies in the consulting business.The batch had 16% students optingfor a career in this sector with majorrecruiters being AT Kearney, Bain,Deloitte, EY and others. We alsowitnessed an increase in the numberof startups, and companies from themedia sector for recruitments.

PGDM (HRM):

The students were offered roles inCorporate HR and HR Consultingalong with other HR supportfunctions. Being a specialised course,a wide diversity was witnessed in the

recruiters including Axis Bank, BainCapability Centre, BMW, Capgemini,and many others. The improvementin profiles and compensation offeredis symbolic of the improving brandimage of our HR programme.

PGDM (BFS):

The first batch of PGDM-BFSspecialization graduating this year.The prominent recruiters for thebatch were Axis Bank, Capgemini,Citibank, HDFC Bank, HDFC Life, ICICIBank, Infosys, SBI General and VerityKnowledge Solutions.

The placement season for the batch2014 – 16 has been a memorable oneas IMI Delhi witnessed an increase inthe highest package offered from19.25 LPA to 29 LPA and an increase inthe average from 9.28 LPA to 14.3LPA. A similar trend was observed forthe PGDHRM and PGDM-BFS wherethe highest package offered increasedto 18.6 LPA and 16.3 LPA at anaverage package of 13.2LPA and13.4LPA respectively. The season wasa testimonial to the consistent growthachieved by the IMI New Delhi; thesky is the limit.

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FINAL PLACEMENTS 2016

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International Management Institute, New Delhi set up inthe year 1981, in collaboration with InternationalManagement Institute, Geneva which is now IMD,Lausanne has incorporated global perspective in itsacademic curriculum. In its journey towards excellence, IMI,New Delhi has fostered partnerships with partnered over25 international business schools and universities acrossdifferent parts of the world like, ESC Rennes InternationalSchool of Business, France, Albany State University,Georgia, USA, Frankfurt School of Finance andManagement, Germany, George Mason University, USA,Grenoble Ecole de Management, France, IDRAC BusinessSchool, France, Korea University, Korea, Louvain School ofManagement, Belgium, Rotman School of Management,Canada and many more.

IMI, New Delhi hosts student exchange programmes forPGDM and EXPGDM students in every academic session.Selected students of the institute are sent to variousbusiness schools abroad to pursue one or two trimesters ofthe curriculum there. At the same time, students from therespective universities come to IMI, New Delhi to completetheir courses. It is an enriching experience for the studentsas they get to interact with a number of internationalstudents, learn about various cultures and study in adifferent academic atmosphere.

Recently, IMI, New Delhi has entered into collaborationswith three prestigious and internationally well recognizedBusiness schools for International Student Exchange,including Kedge Business School, France, FIA BusinessSchool, Sao Paulo and Nyenrode Business University,Amsterdam, Netherlands. Exchange program gives thestudents an opportunity to inculcate a global perspective,cultural sensitivity and help them in gaining a rich academicexposure.

IMI New Delhi has also hosted about 190 students frommore than 70 nations across the globe for ITEC programs inthe year 2015-16. Besides, a 5 day session on November 18-22, 2015 was conducted by Dr. Markus W. Exler, enablingstudents to gain from his superior knowledge and globalperspective on Advanced Financial Statement Analysis.Also, On January 27th 2016 Dr. Ora Setter, a seniorconsultant to many leading companies in Israel, focusing onOrganizational Development flew down to the campus for asession on the topic “From Invention to Innovation”. Withthis, IMI continues to expand its international base toprovide its students with the panoramic view of thebusiness arena.

Name College

Mr Cedric Tuchais ESC Rennes

Mr Clement Roux ESC Rennes

Ms Priscille Desdouits ESC Rennes

Mr Franz Danyach Deschamps ESC Rennes

Mr Julien Catelain Grenoble Ecole de Management

Name College

Mr Himanshu Sharma ESC Rennes

Ms Nandini Baluja ESC Rennes

Ms Surabhi Mukhi ESC Rennes

Mr Nitesh Sisodia ESC Rennes

Mr Rajat Mehra Grenoble Ecole de Management

International Relations

EXCHANGE STUDENTS FROM ABROAD

EXCHANGE STUDENTS GOING ABROAD

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The morning of 12th December kick-started the first ever entrepreneurshipconvention “e-Merge” 2015. The starstudded line of speakers includedAbhinay Choudhari, Navneet Singh,Raghav Verma, K. Vaitheeswaran,Kunal Shah, to name of a few. Theevent consisted of 2 panel discussionsand 3 entrepreneurial talks on issuespertaining to the inception,sustainability and future of e-retailing.Padma Shri Dr Bakul Dholakia, DirectorGeneral, IMI New Delhi addressed thespirit of the event and welcomed thedignitaries to the dais. MD and CEO ofAtom Technologies, Dewang Narellaspoke about his booming venture onthis special occasion. Next came KunalShah, Co-founder, Freecharge, he wasgiven a true rockstar welcome with thecrowd. “Stop looking for successmantras, there are none!” heemphasised and etched his talk ineveryone’s conscious. Discussing the

importance of finding the right co-founders and getting the DNA of thecompany right, Mr Lalit Mangal, Co-Founder, CommonFloor gave valuableinsights on starting up a business fromscratch to the budding entrepreneurspresent at the scene. The discussionrevolved around the significant metricsof evaluation of e- commerceestablishment. Although they agreedon the fact that e-commerce industrymight turn out to be a bubble but theywere expedient on the fact that itwon’t burst but shrink and the firmsthat differentiate themselves wouldsurvive. The event was student drivenand saw success because of therelentless efforts taken by KunalKhurana and Ayush Kumar Agarwal.With this, the first chapter of e-Mergecame to an end with a promise and abenchmark for a better and biggerconvention next year.

The first ever international conference atInternational Management Institute, NewDelhi was held from January 29th to 31stthemed “Innovative Brand Buildingthrough Digital Marketing”. Theconference was inaugurated by theDirector General, Padma Shri Dr. BakulDholakia; hosted by Prof D.K Batra andProf Pinaki Das Gupta the conference wasattended by several distinguished facultymembers along with various researchscholars. The presentations by scholarsinvolved topics like innovation, influenceof social media on the current generation,green purchase behavior and so on.Following which was a workshop onQualitative research methods andtechniques and a session on qualitativetechniques. Prof. D K Batra’s officialaddress as conveyer, enumerated that

Digital Marketing is not only an industry initself but one such industry which drivesall the other industries across the globe.The second day was a mix of plenary andparallel track sessions with a particularfocus on brand building. A paneldiscussion on the future of social mediaand branding started the third day. MrSiddharth Verma, VP Strategic initiative atJabong enumerated the three sides tosocial media; marketing, PR and customerengagement. A parallel session wasconducted on search engine marketing asimpact of digitization and digitalization.The valedictory session had Mr. ShubhajitSen the CMO, Micromax India as the chiefguest and the closing address from Dr.officially ended the event and it proved tobe an unparalleled success and a one-of-a-kind event at IMI, New Delhi.

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MI, New Delhi hosted its first TEDx event on18th February, 2016. It boasted of a line-up ofspeakers from diverse backgrounds adding richcontent to the experience. One such speakerwho inspired all with his fortitude anddetermination was Mr. Nipun Malhotra,Cofounder and CEO of Nipman Foundation. Bornwith a condition which led to him having nomuscles in his limbs, he was strapped to awheelchair from his birth. His organizationawards the disabled friendly corporate housesand works towards making this country moreaccessible.

“If you want to create a change, it should comefrom the position of strength and no go out withbegging bowl” – Mr. Nipun Malhotra, CEONipman Foundation

Another inspiring speaker was Piyush Mishra,Actor. For him the hardships he faced and lack ofrecognition in his earlier years worked as animpetus for him to take on the world with histalent. He is of the belief that when a strongdesire is clubbed with relentless efforts theuniverse will align itself for you. Ginnie Mahajan,RJ Radio City opined that there are two differenttypes of people in this world- One with fixed,defined dreams and the others with everchanging dreams. While talking about changeMr. Subramanian Swamy opined that we needto first understand what kind of a world we wantto be in and one must realize that the search forsecurity, stability and stable income could neverequip one to change the face of the world.

“Knowing our true identity is very important tobring even the smallest change” - Mr. MadhukarSabnavis, Vice Chairman at Ogilvy & Mather

When talking about change, ideas cannot be farbehind. Ideas and idea managers were the focusof Mr. Madhukar Sabnavis, Vice Chairman atOgilvy & Mather. It is an ‘idea’ world today andideas give businesses their competitive edge. Asmany ideas die because of adversesurroundings; thus it is as important to stimulateand nurture ideas. Mr. Khurshed Batliwala fromThe Art of Living Foundation took us further andtalked about doing things differently and havingfaith in our decisions even if they go against theflow.

“Twenty five years ago no one had heard of SriSri Ravi Shankar. The whole world stood on theother side and said you are mad. I said yes, but Iam happy. Be happy don’t compromise on that.You have dreams, you have visions, you havehopes don’t let people around you kill that foryou. And that’s an idea worth spreading” – Mr.Khurshed Batliwala, Art of Living

Mr. Apurva Chamaria talked aboutdissatisfaction with status quo and how it leadsto the birth of a start-up A new idea can be aradical change or a mere improvement; bothequally contributing towards frictionlesseconomy. Some talks were poignant whileothers had an element of humour but nonecompared to Mr. Cyrus Brocha. The focus of histalk was the ‘Urban example project’ a quaintand bizarre list of changes he wanted to seehappen ranging from the problem of wearingfull length trousers in a tropical country to thatbooted a measure of caste system andsuppressed expression of individuality. The dayclosed on a positive note with the audiencethrilled and enlightened by the experience thatwas TEDx IMINewDelhi.

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e, the youth of this nation, have a vision for thesociety, the country and the world. There are changes weundertake to make this world a better place and every daywe make the difference with each step. With this notion inmind, Jagriti, the social cell of IMI, New Delhi organizesactivities all year round, to inculcate a feeling ofresponsibility towards the society and the environment.Following is a brief report of all the activities conductedover the past year.

Swachh Bharat Abhiyaan, was organized on January 18 atDDA Ground next to the Campus to evoke a sense of socialresponsibility in the minds of the students. On July 28th,Jamghat, an NGO dedicated for the cause of street children,came together with Jagriti to put up a kiosk for sellinghandmade Jute products by the children. The daylong eventled to contribution amounting to Rs 21,337.

On July 30th, a blood donation drive with the cooperationof the Rotary club of Vaishali was conducted. Thegenerosity and the zeal of IMIans made the event aremarkable accomplishment. Members of Jagriti visited agovernment school on 22nd August, to educate thestudents on importance of cleanliness and personal hygieneunder the Swachh Bharat initiative.

Starting with an interactive fun session, membersfamiliarized the students about the general causes andeffects and the steps to be taken for improvement;sanguine that it would have an impact on the cleanlinessand personal hygiene of the students. In the spirit ofRakshabandhan, on 20th August, Udayan Care Foundation

organized a fund raising Rakhi Stall with Jagriti. Wesuccessfully conducted a visit on 28thAugust wherein clubmembers along with 19 volunteers visited The Earth SaviorsFoundation, at a village near Gurgaon. The event includedactivities such as Neem Sapling Plantation, interaction withinhabitants, providing them food and serving them.

A dance performance by the children of Jamghat at theinauguration ceremony of Kritva’15 on 14th October wasorganized along with a social experiment named AIB. HUMMEIN HAI HERO, a photography event was conducted withan aim to look for an ordinary person who has tried tomake a difference. The concluding day saw Sangam –TheMini Marathon, with a footfall of 120 participants.

Samadhan Case Study Event, a national level inter B-schoolcase study competition was organized on October 24,where the students were required to frame a CSR policy fora company in the time of crisis.

Joy of Giving Week was observed from December 10, incollaboration with the NGO Goonj. IMI family donatedclothes and shoes to the people in need. A BlanketDistribution Drive was conducted in two phases inDecember and January, when Jagriti collected funds forblanket donation drive and volunteers took up the task anddistributed 85 blankets to the needy in and around southDelhi. We aim to continue our endeavors and engage andinspire more students.

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JAGRITI CLUB

Activities of Jagriti – The Social Responsibility Cell in the year 2015-16

ALUM CONNECT

How has IMI evolved over a period of time?IMI started with vision to provide international education forIndians and help gen-X to capture opportunities withglobalization. Over time it has become world class institutionattracting students across the globe and importantly fosterexchange of opinions with modern interpretations. Iremember Rural Marketing class where we discussed religioussentiments, influence of migrant workers and behavior of localshopkeeper which are yet to find place in text books.

How is IMI “now” different than IMI “then”?It is even more fun and more focused. Larger students driveninitiatives, fests with increasing interactions and atmosphereof solution based learning. Clearly, IMI responded with specificcourse of banking and finance as economy is growing andmore finance professionals are needed for capital transactions.IMI has also taken lead in promoting entrepreneurship whichwas not existent few years back.

How is IMI relevant to you career growth and a ladder tosuccess?IMI is a journey, not a destination, and my IMI experiencebrought me closer to global financial markets. Right fromcampus placement to moving to Singapore, I still refer to casestudies for the diverse thought process that we went through. Istill remember my conversation with professors on choosingbetween two MNCs - one in dotcom while other being finance.Apart from learning, direction to successful career andenormous networking are well appreciated.

What motivates you to come back to IMI?

One of the things I am passionate about is to give back tosociety. IMI feels home and I will continue to work for newgeneration of leaders helping me learn as well in the process.

How have you evolved as a person while your stint at IMI?

I now have a degree of flexibility and humility. Interactionswith students from different cultures, backgrounds made memore sensitive and aware. Rice to South Indian is what chapatito North Indian, such differences became more evident.

What is the significance of IMI in your life? How has itcontributed to your development?When I arrived at IMI, I knew how to code but I had yet toencounter a ledger book or a brand statement. IMI helped medevelop the skills I needed to succeed in the business world. Ilove that my current role is more customer oriented with"human factor" where I use these skills every day.

Share some memories of IMIWell I took back lot of memories. I miss amphitheatre, festsand intense conversations on grades with my buddies.Whenever I conduct business events, I always think about timeof conducting Annual Alumni Meet with lot of meetings withteam, professors, college authorities, vendors and securitypersonals.

Kindly share some advice for the future managers of IMI.Do thorough research, have right attitude and always keep atouch on human side. It's up to you to plan your career andcreate more opportunities.

Mr. Saumya Aggarwal Key Account Manager, South East Asia, BloombergBatch of 2011

Farewell’16In the times of success, numbers speakfor themselves; 243 graduating studentsin the batch of 2014-2016 and 96companies which came to InternationalManagement Institute New Delhi for finalplacements. With a record placementseason with highest package offeredtouching 30 lacs and the average packagewell over 14 lacs the numbers havespoken and the euphoria has been lived.However, what is the start of an excitingfuture is also the end of exhilaratingjourney. With the final touches offormalities in place the graduating batchof 2016 bids farewell to IMI New Delhi.It has been a roller coaster ride ofachievement and hard work,determination and commitment and arelentless quest for excellence. This

journey started with fresh and eagerstudents joining the college withmultitude of hopes and dreams. Therigors and challenges thrown by the MBAjourney honed the students through trialby fire; rigorous course and SIPs refinedthe skills and explored the potential ofstudents. The success of students of IMItalks for itself in the number of PPOs that

were offered for their excellentperformance during the summerinternships. The pinnacle of this journeywas the final placement and as theyconquer this summit, we wish them wellgo out in the world and carve a niche forthemselves and continuously progress ontheir path to become a better person anda successful global manager.

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Publications

Journals

• Chawla, D. , Pandey, S. (2016) “Impact ofchanging consumer lifestyles and websitequality on online satisfaction and loyalty –an emerging market framework”, int. J.Indian Culture and Business Management,Vol. 12, No. 1, 2016

• Chawla, D,. Srivastava, J. (2016) ,“Antecedents of OrganizationalIdentification of Post Graduate Studentsand its Impact on Institutions”, GlobalBusiness Review, Vol.17 No.1 pp.176-190

• Singh, A.K., Kapoor,R., (2015),““Estimating demand using space elasticdemand model for retail assortmentplanning”, Global Business Review, SagePublishing.

• Chaklader, B., (2015), “Does EquityResearch Induced Buying Have InvestmentValue? Evidence from an EmergingMarket”, Vikalpa, Vol. 39, No 4, pp 39-54.

• Batra, D K, (2015), “'Parent’s Opinion ofChildren’s Influence in Purchase Decisions:A Comparative Analysis between Ruraland Urban Delhi”, GBR December 2015Issue

• Tandon, D.,Singh, H., Singh,K., (2015),“Credit Default Modelling in Indian Banks– Analysis using Altman Z Score”, AsianJournal of Research in Social Sciences andHumanities,Vol. 5, No. 11, pp. 93-110(Nov. 2015)

• Tandon, D., Malhotra, N., Tandon, K.,(2015), “Testing Emperics Of Weak FormOf Efficient Market Hypothesis: EvidenceFrom Asia-Pacific Markets”, IUP Journal ofApplied Finance (IJAF), ISSN: 0972-5105(Oct 2015)

• Varma, Siddharth, Chaturvedi, A, NaquibilK.. M. Bari, (2015), “Exploring businessopportunity and product mix for a fastfood chain in Dhaka”, ManagementInsight, 11(2), 1-10 (December)

• Agarwal, Soni, Sharma, B R., (2015),“Factors Influencing EmployeeEngagement An Exploratory Study”, TheIndian Journal Of Social Work,Volume76(4)

• Bhaumik, Pradip K., (2015), “Supply chainNetwork Design Based on Integration ofForward and Reverse Logistics”, GlobalBusiness Review,Vol 16(4) 68-699

• Dhamija, Sanjay, (2016) presented casestudy tiltled “Strategic Debt Restructuringat Gammon India Limited” in the GlobalSummit on Management Cases organisedby IIM-Raipur. The case has been includedin the Handbook of Management Casespublished by the Times of India Group(ISBN 978-81-931001-3-4)

• Acharya, M., Nirjar, A., (2016), “Luxuryand Masses: Assessing the connect inIndia”, International Journal Indian Cultureand Business Management, Vol 12, No4,2016, pp 446-467

• Batra, D K,, (2015), “Evaluating the Validityof Student Evaluation of TeachingEffectiveness in India ”, Education +Training Journal, Emerald Publication ,Vol.57 Issue 6

• Batra, D K., Vanchewswar, V., (2015),“Corporate Reputation: A Study ofPractitioners in the Indian Context”,Corporate Reputation Review , 261-276(Winter 2015) doi:10.1057/crr. 2015.14

• Tandon, D., Kapoor, T., Sha, V., (2015),“Analysis Of Non-Performing Assets In TheIndian Banking Industry”, ZENITHInternational Journal of BusinessEconomics & Management ResearchZIJBEMR, Vol.5 (12), pp. 31-50, (Dec.2015)

• Gupta, Prashant, (2015), “Financial Crisisand Stock Market Integration: An Analysisof Select Economies”, Global BusinessReview (GBR), Sage Publication, (ISSN0972-1509), Volume 16, No.6 (Dec 2015)

• Lal, Prerna, (2015), “Transforming HR inthe Digital Era: Workforce analytics canmove people specialists to the center ofdecision-making. ”, Human ResourceManagement International Digest,Emerald,23(3), 1-4

• Lal, Prerna , (2015), “Leveraging Web 2.0for Online Learning”, Chapter in editedbook (International) in R. Wright(Ed.), Student-Teacher Interaction inOnline Learning Environments (pp. 235-249),Hershey, PA: Information ScienceReference. doi:10.4018/978-1-4666-6461-6.ch011 (2015)

• Awasthy, Richa, Gupta,. Rajen K, (2015),“Dimensions of Learning Organization inIndian context ”, “International Journal ofEmerging Markets” , Vol. 7 (3), 2012: 222 -244 (Publisher-Emerald). [ISSN: 1746-8809]

• Bhaumik, Pradip K., (2015), “Technologydevelopment in Latin America and theCaribbean: an evaluation of the process inBrazil using patent data”, InternationalJournal of TechnologyManagement,Vol.68, No.3/4,2015, pp.278 – 298

• Agarwal, Soni, (2015), “Predictors ofEmployee Engagement: A Public SectorUnit Experience”, Strategic HR Review,Emerald Publicaions,Vol 14, No 1/2 , pp57-68

Conference Papers

• Acharya, M., “In film ProductPlacements and Brand Integration inHindi Cinema”, 9th Indian SubcontinentDecision Sciences Institute (ISDSI)International Conference, January 2-4,2016, Goa Institute of Management,Goa

• Nirjar, A., Acharya, M., Anirudh,“Networks, Innovation, Firm age & FirmPerformance: A Study of IndianPharmaceutical Industry”, 9th IndianSubcontinent Decision Sciences Institute(ISDSI) International Conference,January 2-4, 2016, Goa Institute ofManagement, Goa

• Srivastava, A., “Enterprise RiskManagement Practices in EmergingEconomica: Evidence from India”,9th Indian Subcontinent DecisionSciences Institute (ISDSI) InternationalConference, January 2-4, 2016 ,GoaInstitute of Management, Goa

• Chaturvedi, A., Varma, S., Ngo Thi Sa Ly“Casuality Between Tourism Expansionand economic development inVietnam”, 9th Indian SubcontinentDecision Sciences Institute (ISDSI)International Conference, January 2-4,2016, Goa Institute of Management,Goa

• Varma, S., Chaturvedi, A., ChingizAbishev “Analyzing productivity ofrailway Track Machones inKazakshstan”, 9th Indian SubcontinentDecision Sciences Institute (ISDSI)International Conference, January 2-4,2016, Goa Institute of Management,Goa

• Agarwal, Soni, “Role of HR Analytics andMeasurement in Today's Time'”,9th Indian Subcontinent DecisionSciences Institute (ISDSI) International Conference, January 2-4, 2016 , GoaInstitute of Management, Goa

11

• Metri, B. A., Singh, R., Regassa, H.“Understanding Supply ChainCoordination Mechanism of Milk andDairy Products in Ethiopia “, 9th IndianSubcontinent Decision Sciences Institute(ISDSI) International Conference,January2-4, 2016, Goa Institute ofManagement, Goa

• Metri, B. A., Digalwar, A. K.“Development of an Integrated ISM-Fuzzy Micmac Model of Enablers forSustainable Development of CementIndustries in India”, 9th IndianSubcontinent Decision Sciences Institute(ISDSI) International Conference,January2-4, 2016, Goa Institute ofManagement, Goa

• Tandon, D, “Lead-lag relationshipand Price Discovery in Exchange tradedfunds in India”, January 2-4, 2016,9th Indian Subcontinent DecisionSciences Institute (ISDSI) InternationalConference, Goa Institute ofManagement, Goa

• Gupta, Prashant,“Conference Corporate Governanceand Firm Performance in India”,9th Indian Subcontinent DecisionSciences Institute (ISDSI) InternationalConference, January 2-4, 2016, GoaInstitute of Management, Goa

• Dasgupta, P., Chakravarty, S., Nag, B.,Shah, P., “Valuation of e-commercefirms- a perception study”, 1stInternational Conference on InnovativeBrand Building through DigitalMarketing, IMI, New Delhi, 30th and31st January, 2016

• Acharya, M., Tandon, N., “Internetmarketing - A tool for leveragingcustomers in Indian Banks”, 1stInternational Conference on InnovativeBrand Building through DigitalMarketing, IMI, New Delhi, 30th and31st January, 2016

• Joshi, H., Faroogui A. Jamal, “KMpractices in Indian Organizations – ASectoral Comparison”, 1st InternationalConference on Innovative BrandBuilding through Digital Marketing, IMI,New Delhi, 30th and 31st January, 2016

• Dasgupta, P, Sampat, B., “Sentimentanalysis of online reviews of bankingapps”, 1st International Conference onInnovative Brand Building throughDigital Marketing, IMI, New Delhi, 30thand 31st January, 2016

• Rath, A.K., “Corporate Governance andRisk Management”, presented atConference on Corporate Governanceorganized by Institute of PublicEnterprises at Hyderabad on 7 Jan 2016

• Rath, A.K, “Emerging Landscape ofCorporate Ethics and SocialResponsibility: Challenges and Options”,Presented at conference on CorporateSocial Responsibility organized byInstitute of Public EnterprisesHyderabad on 4 March 2016

• Kalla, Supriya, “UnderstandingConsumers in Digital Age”, November16-17, 2015, IIM Lucknow NoidaCampus

• Mohapatra, M., “Gendered Tapes: Astudy into Vocational Choice Influencersand Impactors” at the InternationalConference on Advances inManagement and Technology in aGlobal World organized by JaypeeBusiness School, NOIDA during 18-20December, 2015

• Tandon, D., Tandon N., “Conference onGlobal Business Environment: Strategiesfor Business Analytics and CyberSecurity Management ValuationEmpirics in Indian Banks: An Analysis ofMarket Multiple Approach”, 11-12 Dec.2015,IMI, Bhubaneswar

12

• Chaklader, B, Shrivastava, Neharika,Sharma, Vandana, “InternationalConference on Business Management &Information Systems, A Study to AssessImpact of Carbon Credit Trading intoCosts and Prices of Different Goods andServices – A Study from Airline Industry(Bloomsberry Publishing, pp 47-54)”,17-20 Nov. 2015,Singapore

• Tandon, D., Purohit H., Tandon, K., “4thBiennial Indian Academy ofManagement Conference ScheduleConference theme: Managing in theIndian Institutional Context ManagingIntellectual Capital in India: EmpiricalEvidence from Nifty 50 Companies”,December, 2015, Indian Institute ofManagement Lucknow - Noida Campus

• Sondhi, N., “‘Understanding IndianConsumers’ International conference onadvancements in management andtechnology”, 18-20th December 2-015,JIIT, Noida campus

• Sondhi, N., “‘Segmenting and profilingthe Indian Organic buyer: an emergingmarket perspective‘ Internationalconference on advancements inmanagement and technology. ”, 18-20thDecember 2-015, JIIT, Noida campus

• Sondhi, N. “AICTE convened workshopon "Sexual Harassment of Women atWorkplace prevention, Prohibition &Redressal Act' 2013”, 29th Dec 2015,Noida

• Dasgupta, Pinaki, “A conceptualframework to evaluate issues andchallenges for MNEs during Merger andAcquisition”, 12-14 Nov 2015, AIB SEConference, Savannah State University

• Varma, Siddharth, “Global BusinessEnvironment: Strategies for BusinessAnalytics and Cyber SecurityManagement Customer Perception &Behavioral Intention to Use BiometricEnabled e-Banking Services in India”,11-12 December 2015, IMI,Bhubneshwar

• Kalla, Supriya, “Novelty Seeking andImpulse Buying: A multi-methodinvestigation of Novelty seekingbehavior as a Consumer Motivation inImpulse Buying” at Conference:International CommunicationManagement Conference 2016, MICA,Ahmedabad, February 18-20, 2016

Articles• Dholakia, B, “Interview on Decoding

Budget”, Dalal Street Investment Journal,March 7-20, 2016

• Dholakia, B., “Challenge is to boost jobprospects of students”, The Pioneer,December 2, 2015

• Acharya, M. ‘Mobile first strategy is thetop priority’, Page 36-37, Data QuestMagazine, February 29th 2016

• Nirjar, A., “Why it is easier to start abusiness at a business school”, FinancialExpress, January 25, 2016

• Acharya, M., “Belling the CAT”,Statesman, December 24, 2015

• Acharya, M, “It’s time for PGDMinstitutions to celebrate freedom”,Hindustan Times, December 16, 2015

• Acharya, M, “Cross cultural leanings”,Deccan Herald, December 10, 2015

• Acharya, M, “Preference for convenience,Business Standard, November 30, 2015

• Acharya, M, “It’s time for PGDMinstitutions to celebrate freedom”,Hindustan Times, December 16, 2015

• Nirjar, A., “Why it is easier to start abusiness at a business school”, FinancialExpress, January 25, 2016

• Bhandarker, A. “ What would it take to topthe list of B Schools?”, Business World,page 128-130, 2015

13

IMI IN NEWS

14

S.No Programme Title Duration/DatesProgrammeDirector(s)

1.Understanding and Analysis of Financial Statements

2 days21-22 July 2016

Prof. Barnali Chaklader

2.Harnessing Emotional Intelligence for Higher Performance

3 days27-29 July 2016

Prof. Bhupen Srivastava/Prof. Mamta Mohapatra

3.Effective Decision Making Using Advanced Excel

2 days4-5 August 2016

Prof. Himanshu Joshi

4. Accelerating Sales Team Performance2 days8-9 August 2016

Prof. D.K. Batra

5.Managing for Excellence through Effective Leadership

3 days10-12 August 2016

Prof. Bhupen Srivastava/Prof. Mamta Mohapatra

6. Communication and Presentation Skills3 days17-19 August 2016

Prof. V. Chandra

7. Strategic Business Negotiations2 days22-23 August 2016

Prof. Manaswini Acharya

8. Finance for Non-Finance Executives3 days24-26 August 2016

Prof. Prashant Gupta/Prof. Aman Srivastava

9. Strategic Supply Chain Management3 days29-31 August 2016

Prof. Siddharth Varma

10.Social Media in Business Communication

2 days1-2 September 2016

Prof. Manaswini Acharya

11. Team Building and Leadership3 days7-10 September 2016

Prof. Bhupen Srivastava/Prof. Mamta Mohapatra

12.Effective PMS for High-Performance Culture

3 days14-16 September 2016

Prof. G.K. Agarwal/Prof. R.P. Ojha

13.Sustainable Development and Strategic CSR

3 days 21-23 September 2016

Prof. Sonu Goyal/Prof. G.K. Agarwal

14.Blue Ocean Strategy with BOSS Simulation

3 days26-28 September 2016

Prof. Abhishek Nirjar

15. Developing and Leveraging Brands2 days29-30 September 2016

Prof. Manaswini Acharya

Chairperson – Branding and Media Relations Email ID: chairperson-brandingandmedia@imi.edu