Date post: | 15-Jan-2015 |
Category: |
Business |
Upload: | david-spark |
View: | 6,060 times |
Download: | 1 times |
The Social Media Fallacy:It’s content, THEN conversation
By David SparkSpark Media Solutions
Site: http://sparkmediasolutions.com/Blog: http://sparkminute.com/
Email: [email protected]
The social media sales pitch
Speak to your audience
Be heard
Use social media
Confused?
What do you do first?
Story begins at the end
Attracted by efficiencies
Instant popularity
How do you get there?
It’s not magic
It takes work
Four steps
Skips the first three steps
Assess
Editorial
Production
Focus on message, not medium
Distribute
Use social media
Customer concerns
Decisions
Expose wisdom
Be visible
Provide answers
Push people through sales cycle
Discovery
Research
Purchase
Use
Additional purchase
Evangelism
Four steps
Dedication to providing answers
Grow your business
Creative Commons photo thanks to these Flickr users:Wisconsin Historical SocietyKcohenPhotojonnyKenyeeTrebolAzulWiliColbycashStarreyPeterjlambertSaibotregeelLMarieJasonsiskAngrydicemoose:: A R G E N T ::PaulyIan BoydMarielito
phoneyNickelDr. PatAkaaliasPujaDaviddmuirDemibrokePteittinenJoitsTheJustifiedSinnerCaribbeanfreephotoChor_lpTrenchfootRyyoElh70Oh That Rachel!ThathsOld Shoe WomanAndreasnillson1976
“Be the Voice : Build your Business by Becoming your Industry’s Thought Leader”
http://sparkmediasolutions.com/bevoice.html
By David SparkSpark Media Solutions
Site: http://sparkmediasolutions.com/Blog: http://sparkminute.com/
Email: [email protected]
Further reading:
sm