The Waterless Pro Zone with Rick Horvath from Toledo, Ohio

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Hey Everyone, Welcome to Episode #8 of the Waterless Pro Zone,

My name is David Elliott and this podcast is dedicated to helping you create, grow and monetize your waterless car wash & car care business. As you know, on this show, I like to talk about business tactics and marketing advice plus I interview some of the top detailers and car care professionals in the business.My focus is on helping people succeed in the industry. Speaking of Success, let’s quickly talk about the new Waterless Pro Mastermind Group.As many of you know, I have been talking about setting up this mastermind group for well over a year. I finally launched it today, April 8, 2015 at 11am Pacific time. If you are interested in hang in out with us, Please head over to  WaterlessPro.com/Mastermind  and read all about it.If you are interested in taking your business to the next level, helping other people do the same thing and you are ready to commit to an hour per week, then please apply for a spot in the group. Thanks

Some other news, I interviewed Nick Loper

today, from the Side Hustle Nation.com – We

talked about boosting your business profile, how

to grow your business and if you want to ditch

your 9-5 JOB and make your side hustle into a

full time hustle. Nick is going to be on John Lee

Dumas’s show, Entrepreneur on Fire, May 11,

so I will release today’s interview about that

same time. Meanwhile, check out Nick and his

podcast at SideHustleNation.com 

Last Episode of the Waterless Pro Zone, we talked to Steve Wolshin “aka

Duke” from the beautiful island of Kauai and this episode we are talking to

Rick Horvath from Toledo, Ohio.

Rick is a long time waterless car wash enthusiasts and fellow auto

detailer and car cleaning business owner. I am looking forward to presenting

you his interview in just a moment. 

Today’s short list of Marketing Tactics, Tech Tools, Books and Podcasts that I

recommend taking a look at. 

Reading books and listening to stories about successful people is powerful

and using the latest marketing tools and tactics in your business can really

help as well. All of this can help you become more successful in your

business and everything else you do. 

Now on to our first topic:

1. Marketing Tactic: Demonstrations – Do you want to get people to buy your

products or service? Do demonstrations. Perhaps you have heard me rant

about the 4 steps of selling waterless car wash products. DEMO, DEMO,

DEMO and refer back to steps 1,2 & 3. Get out there, demo to everyone that

will allow you to. If you have a service business, demo your service too. Show

people on their fender, but ask them first. Spray on, rub in and wipe off! Leave

the fender and one spot on the window clean. Let them know where to get the

rest of it cleaned and detailed by giving them your card. Maybe the card has a

discount on it. – The point is to meet people and give them a demonstration.

At the park, at the beach, at the shop or in your garage. Don’t be a psycho

about it, just but be professional, be brief and ask for the sale afterwards. 

2. The Book of the week – Platform – Michael Hyatt from MichaelHyatt.com 

Michael has a great website and awesome podcast, but his book is all about

building your platform. You see, in the real old days, if you wanted to tell

people something important, you stood on something tall and solid and told

people about it. Today, you use technology to get your point across. What

platform are you using? Facebook, YouTube, Instagram? In the book,

Michael goes over each platform in detail and covers why it is important to

build yours, and the rules behind each. 

Head on over to WaterlessPro.com/audio to find the link to this book. Thanks

 The Book of the week – Platform – Michael Hyatt from MichaelHyatt.com 

3. Technology –  Linkedin – Linkedin is a business-centered social media

platform. If you are in business, you need a Linkedin Account. You can

network with people from around the world, in different professions and

even different languages. People have all kinds of different interests levels

and skills. Linkedin brings all of this together on one platform, but it is based

around business and professional interests. Be sure to build yourself a

linked in professional page to feature your business too. Good luck. 

4. Podcast of the week. Since we have already talked about Michael Hyatt,

let’s showcase his podcast. A double whammy for Michael. He a very wise

man and someone to truly respect. His podcast hits home in many ways.

When he speaks to you from the podcast, it is like he is talking to you. He

covers everyday business topics and other things you would normally go

over with a business coach. Check him out at MichaelHyatt.com and listen to

the podcast This is Your Life. 

Please be sure to let me know how you like the podcast. 

5. Now for today’s guest – Rick Horvath from Toledo, OhioRick’s been a friend for many years and I am thrilled to have him on the show. Please welcome my friend Rick and we will see you on the other side.

I hope you enjoyed that interview with Rick.Next week we will have Jimmy Santos from Auto Sparkle Detailing, on the Waterless Pro Zone Podcast. Please Don’t miss it. Until then, please be sure to check out out sponsors, Pearl Car Care and PrivateLabelCarCare.com If you always wanted to have your own line of branded car care products, but you did not know who to talk to, what products you needed orhow to get the whole thing rolling. Check out Private label Car Care.com and get they will get you started today.My Name is David Elliott, Thank you for listening to the show and we will see you next time on the Waterless Pro Zone!

About the AuthorDavid ElliottSince 1998, I have been involved with waterless car wash product & car cleaning business ventures. I have cleaned many cars and have sold millions of dollars worth of waterless/ car care products…to companies in over 100 countries. Today, my team and I manage the Online Visibility and Content Marketing for companies. Some of those companies are in the Eco Car Care cleaning and/ or product realm. This Website, Blog and Podcast is apart of a Professional Car Care Community that is dedicated to helping other like-minded people create, grow and monetize their businesses.– David Elliott, Chief Visibility Officer – Waterless Pro Zone Podcaster – WaterlessPro Community LeaderEmail: Dave [at] Davesurf.com or Dave[at]WaterlessPro.com