This is MeDigital Identity and Reputation on the Internet

Professor Shirley Williams

University of Reading, UK

Rugby and Reputation

rugby www.rugby-pioneers.comhttp://www.flickr.com/photos/60892750@N00/4181066513/sizes/o/in/set-72157594271646013/

Identity and Performance

• “...all human identities are by definition social identities. Identifying ourselves or others is a matter of meaning, and meaning always involves interaction: agreement and disagreement, convention and innovation, communication and negotiation.” Jenkins, 2004

• “…using the term ‘performance’ to refer to all the activity of an individual which occurs during a period …before a particular set of observers…” Goffman, 1959

Digital Identity

• We use the term "digital identity" (DI) to describe the persona an individual presents across all the digital spaces that he/she is represented in (performances in Digital Places)

• Reputation/Trust are other people’s interpretation of this DI.

Aims

• Enabling individuals to recognise the nature of their DI.

• Empowering them to increase their control of their DI

• Understanding the employer's perspective on DI.

History of the Projects

Our Methodology

• Observe• Talk• Develop learning

material• Trial• Refine

Which would you open?

If you were an employer with hundreds of enquiries about a single opportunity and had mail from the following email accounts:

• ireallydontcare• thirstyferret• fluffypinkbunnyknickers• heavymetalrockfan

Have you ever Googled yourself?

Findings

• Material that the participant had posted themselves and forgotten;

• Material posted by other people that the participant was unaware of.

http://www.flickr.com/photos/spine/2076729686/

Our Outputs

Website

http://reading.ac.uk/thisisme

Workbook

Games

Leaflets

By-products

• Use by other universities

• Re-purposed by Nancy White for NPO/NGO Folks

• Arabic

translation

Material for Schools

• PGCE Trainee Teachers• IT student project

Acknowledgements

• The This is Me Project was originally funded by Eduserv; now funded by CCMS

• Team members include: Pat Parslow, Sarah Fleming, Richard Hussey, David Stanbury, Finbar Mulholland and Sarah Morey

• Other contributors are from the University of Reading and beyond

Thank you

You can find me at:Email:shirley.williams@reading.ac.ukTwitter, delicious, Skype:shirleyearleyBlog:http://redgloo.sse.reading.ac.uk/ssswills/weblogSecond Life: Rosie Luna

etc