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Top Ten Reasons to Attend the 2011 ISA Marketing & Sales Summit

Date post: 23-Jan-2015
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10 Reasons to Attend the 6 th Annual ISA Marketing & Sales Summit Are You Ready for Customer 2.0?
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Page 1: Top Ten Reasons to Attend the 2011 ISA Marketing & Sales Summit

10 Reasons to Attend the 6th

Annual ISA Marketing & Sales

SummitAre You Ready for Customer 2.0?

Page 2: Top Ten Reasons to Attend the 2011 ISA Marketing & Sales Summit

#10 Sharpen your marketing & sales skills

Great break out sessions:• The Essentials of Webinars• Training Engineers to Sell• Winning Complex Accounts• Marketing & PR Food for Thought• How Prepared Are We for Customer 2.0?

Page 3: Top Ten Reasons to Attend the 2011 ISA Marketing & Sales Summit

#9 Expand your Network

Take your online networking offline!

Meet automation industry leaders and peers

Make new friends, reconnect with old

Page 4: Top Ten Reasons to Attend the 2011 ISA Marketing & Sales Summit

#8 Share your expertise

Many opportunities to share your expertise & add value

Submit an abstract next year

Tweet about your experiences

“Like” the Facebook page and post your comments

Join the group on LinkedInMike Boudreaux from Emerson gives a talk at the 2010 ISA M&S Summit

Page 5: Top Ten Reasons to Attend the 2011 ISA Marketing & Sales Summit

#7: Tour of Anheuser Busch

Thursday, September 8 @ 6:00 pm

Includes dinner at a local restaurant

Dinner Speaker - Dan Miklovic “Nobody Buys Technology”

Page 6: Top Ten Reasons to Attend the 2011 ISA Marketing & Sales Summit

#6 Strengthen ISA ties locally and nationally

Become a member

Learn more what ISA can offer you professionally

Network with other members

Join the planning committee for next year’s Summit

Access to industry standards, free resume posting, free subscription to InTech Magazine

Page 7: Top Ten Reasons to Attend the 2011 ISA Marketing & Sales Summit

#5 Take a cool manufacturing tour

Last year’s tour of Siemens

Tour of Emerson’s Engineering Center

Wednesday, September 7 @ 10:00 am

Page 8: Top Ten Reasons to Attend the 2011 ISA Marketing & Sales Summit

#4: See new products and services

Page 9: Top Ten Reasons to Attend the 2011 ISA Marketing & Sales Summit

#3 Ask questions at a new Q&A Roundtable

Get information and share answers to questions about:

PR

Sales

Inbound Marketing and Social Media

It’s a speed dating format but relax, you’ll have more than 5 minutes!

Page 10: Top Ten Reasons to Attend the 2011 ISA Marketing & Sales Summit

#2 Illuminating Workshops

Advanced Content Strategies for Inbound Marketingby Jon DiPietroPrincipal, Domesticating IT

Search Marketing: 2011 SEO & PPCby Shari WorthingtonPresident, Telesian Technology

Simplifying the Professional Services Saleby Bob LobosPrincipal, Wolf Creek Business Growth Institute

Page 11: Top Ten Reasons to Attend the 2011 ISA Marketing & Sales Summit

#1 Inspiring Keynotes

Learn about the “The Challenges of Being First to Market” from Peter Martin, VP Business Value Generation, Invensys.

Get a view of “Sales and Marketing on the Front Lines: Understanding and Delivering All that the Customer Values ”

from Julie Fraser, Principal Industry Analyst/President, Cambashi, Inc.

If for no other reason, you need to attend to meet “The Infamous Dick Morley” !

His topic this year is “Knowing where you are does not tell you where you are going”.  He will, over desert, tell stories about black swans, group statistics, mountain tops and Lady Gaga. The summary will be about money, your comfort zone and top down thinking.

Page 12: Top Ten Reasons to Attend the 2011 ISA Marketing & Sales Summit

Register Today!

marketingsalessummit.com/register


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