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Trend Rate Card 2019 Fall FINAL...ADVERTISE 505-988-5007 trendmagazineglobal.com The illustrations...

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ARTWORK SUBMISSION Please send press-quality PDF ads to: [email protected] by email, or, for large files, you can use an FTP site like dropbox.com or hightail.com. We will confirm that your ad was received and contact you if there are any problems. FALL 2019–SPRING 2020 V20#2 AND SUMMER 2020 V21#1 ISSUES ADVERTISE 505-988-5007 trendmagazineglobal.com The illustrations above are for visual reference only. Please refer to the ad specification section of our website at trendmagazine global.com. Click on the Advertise tab, then on the Download Spec Sheet tab for submission instructions, sizes, and specifications. The publisher is not responsible for improperly submitted files. Trend adheres to high-quality production guidelines and reserves the right to refuse advertising or ad materials that will not produce high-quality results. Standard page trim size: 8.875" x 10.875" MECHANICAL SPECIFICATIONS Full Page 1/2 Page Vert 1/3 Page Vert 1/2 Page Horiz 1/3 Page Square 2/3 Page Editorial Area Advertising Artwork Area SPACE RESERVATIONS AND DEADLINES Trend - Fall/Winter 2019/Spring 2020 Magazine space reservation and advertorial materials due August 12, 2019 Press-ready ads due no later than August 15, 2019 Issue distributed September 2019 – May 2020 Trend - Summer 2020 Magazine space reservation and Trend designer bonus materials due April 25, 2020 Press-ready ads due no later than April 30, 2020 Issue distributed mid June 2020 – September 2020 SALES REPRESENTATIVES For space reservations, contact your Trend sales representative: Cynthia Canyon 505-470-6442 [email protected] Mara Leader 505-670-1056 [email protected] Anya Sebastian 505-920-9700 [email protected] Skip Whitson 505-660-0704 [email protected] TREND ADVERTISING DESIGN PRICING Trend can design and produce your ad for you for an additional fee: Two-page spread: $400 Full page: $300 Two-thirds page: $300 Half-page and one-third page: $250 For more information, contact [email protected]. If you would like design assistance with your ad, contact art director Janine Lehmann at 505-466-1912 or advertising production manager Jeanne Lambert at 505-702-8594 or [email protected] for information and pricing. Over 20 years of publishing excellence Style and content that inspire Summer 2019 Display on newsstands through September 2019 U.S. $9.95 Can. $9.95 Architecture as Kinetic Sculpture A New Alliance Merges Art and Tech The Sisters Who Shaped Santa Fe’s Cultural Legacy 20TH ANNIVERSARY ISSUE ZAHA HADID: A Complex Legacy Local Designers Share Their Secrets Alexandra Eldridge’s Bridge to the Unconscious Fall 2018/Winter/Spring 2019 Display on newsstands through January 2019 U.S. $9.95 Can. $9.95
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Page 1: Trend Rate Card 2019 Fall FINAL...ADVERTISE 505-988-5007 trendmagazineglobal.com The illustrations above are for visual reference only. Please refer to the ad specification section

ARTWORK SUBMISSION

Please send press-quality PDF ads to: [email protected] by email, or, for large files, you can use an FTP site like dropbox.com or hightail.com.

We will confirm that your ad was received and contact you if there are any problems.

FALL 2019–SPRING 2020 V20#2AND SUMMER 2020 V21#1 ISSUES

ADVERTISE

505-988-5007trendmagazineglobal.com

The illustrations above are for visual reference only. Please refer to the ad specification section of our website at trendmagazineglobal.com. Click on the Advertise tab, then on the Download Spec Sheet tab for submission instructions, sizes, and specifications.

The publisher is not responsible for improperly submitted files. Trend adheres to high-quality production guidelines and reserves the right to refuse advertising or ad materials that will not produce high-quality results.

Standard page trim size: 8.875" x 10.875"MECHANICAL SPECIFICATIONS

Full Page 1/2 PageVert

1/3Page Vert

1/2 Page Horiz

1/3 Page Square

2/3 Page

Editorial Area Advertising Artwork Area

SPACE RESERVATIONS AND DEADLINESTrend - Fall/Winter 2019/Spring 2020Magazine space reservation and advertorial materials due August 12, 2019Press-ready ads due no later than August 15, 2019Issue distributed September 2019 – May 2020

Trend - Summer 2020Magazine space reservation and Trend designer bonus materials due April 25, 2020Press-ready ads due no later than April 30, 2020Issue distributed mid June 2020 – September 2020

SALES REPRESENTATIVESFor space reservations, contact your Trend sales representative:

Cynthia Canyon 505-470-6442 [email protected]

Mara Leader505-670-1056 [email protected]

Anya Sebastian505-920-9700 [email protected]

Skip Whitson505-660-0704 [email protected]

TREND ADVERTISING DESIGN PRICING

Trend can design and produce your ad for you for an additional fee:

Two-page spread: $400 Full page: $300Two-thirds page: $300Half-page and one-third page: $250For more information, contact [email protected].

If you would like design assistance with your ad, contact art director Janine Lehmann at 505-466-1912 or advertising production manager Jeanne Lambert at 505-702-8594 or [email protected] for information and pricing.

Over 20 years of publishing excellenceStyle and content that inspire

Summer 2019Display on newsstandsthrough September 2019U.S. $9.95 Can. $9.95

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Architecture as Kinetic Sculpture

A New Alliance Merges Art and Tech

The Sisters Who Shaped Santa Fe’s Cultural Legacy

20TH ANNIVERSARY ISSUE

CHRIS WEBSTERREPRESENTING AND SELLING SANTA FE’S MOST RENOWNED PROPERTIES SINCE 1976

CASA DE VIDRIO (HOUSE OF GLASS) A Contemporary Masterpiece Overlooking the Santa Fe Opera. 5 BR, 6 B, 5,600 SF Main House, 1,600 SF Guest House,13.58 acres (2 lots), $3,975,000

CHRIS WEBSTER+1 505 780 9500 | CHRISWEBSTER.COM

SANTA FELEGENDARY ESTATES AND LIFESTYLE

Sotheby’s International Realty and the Sotheby’s International Realty logo are registered (or unregistered) service marks used with permission. Operated by Sotheby’s International Realty, Inc. Real estate agents affiliated with Sotheby’s International Realty, Inc. are independent contractor sales associates and are not employees of Sotheby’s International Realty, Inc. Equal Housing Opportunity. 505.988.2533

trend Laptop Saturday XXX.indd 7 5/12/19 2:30 PM

ZAHA HADID: A Complex Legacy

Local Designers Share Their Secrets

Alexandra Eldridge’s Bridge to the Unconscious

Fall 2018/Winter/Spring 2019 Display on newsstands through January 2019U.S. $9.95 Can. $9.95

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Page 2: Trend Rate Card 2019 Fall FINAL...ADVERTISE 505-988-5007 trendmagazineglobal.com The illustrations above are for visual reference only. Please refer to the ad specification section

CIRCULATION AND DISTRIBUTION

• Trend magazine is published two times a year, and copies are available throughout New Mexico and nationwide through subscription.

• Trend Fall/Winter 2019/Spring 2020, late September 2019 – May 2020, with a distribution of 20,000 copies.

• Trend Summer Magazine 2020, mid June 2020 – September 2019, with a distribution of 20,000 copies.

• Trend magazine reaches an educated, informed, affluent readership with insightful, engaging editorial content focused on art, design, architecture, interiors, cuisine, and lifestyles.

• Advertisers are provided complimentary copies to give to their clients.

Trend distributes by mail to subscribers, including homeowners, interior designers, real estate executives, architects, builders, and prominent community leaders. Trend is also distributed at local and national art fairs, and at design and cultural events.

40,000 copies are distributed annually (Summer and Fall/Winter/Spring issues). 4,000 are distributed at national newsstands and mailed to subscribers in the US and Canada. Complimentary copies are distributed in Santa Fe, Albuquerque, and Taos at the finest galleries, hotels, specialty retail stores, upscale real estate offices, banks, restaurants, industry design shows, title companies, vacation-home rentals, and the offices of architects, builders, and designers.

ADVERTISING RATES

Full Page $3,000 $2,500

2/3 Page $2,250 $2,000

1/2 Page $2,000 $1,750

1/3 Page $1,750 $1,500

Page One $4,000 $3,500

Inside Front Cover $5,000 $4,500

Inside Back Cover $4,000 $3,500

Back Cover $6,000 $5,500

Two-page Spread $5,500 $4,500

All advertising rates are net of agency commission.

Ad prices do not include production or photography.

Other than the covers, no position will be guaranteed unless 10% is added to the above rates.

Specifications and rates are available at trendmagazineglobal.com. Click on the Advertise tab.

Ad pricing includes a link to your website and all social media platforms.

PAYMENT

A 50% deposit is due upon signing a contract. The balance is due with the submission of ad to publish.

Ads not paid in full by the artwork deadline will be pulled unless prior written arrangements are approved by the publisher. Deposits will be forfeited unless such arrangements have been made.

Advertisers receive a 5% discount for prepayment of 2x annual contracts.

2X rate 1X rate

Facebook facebook.com/magazineTrend Twitter twitter.com/santafetrend Pinterest pinterest.com/santafetrend/Instagram instagram.com/santafetrend

BONUS SECTIONS

Architects, builders, designers, and real estate clients that buy a two-page ad spread on a specific project at the $6,000 1x rate or $5,500 2x rate will receive a gift page to show their project in Trend more comprehensively. A two-page spread becomes a three-page spread at no additional cost. Camera-ready ads are required, or Trend can design these pages for you at an additional cost of $500. You provide logos, photo, text, and directions.

The Summer 21st Anniversary 2020 issue will continue with the Trend Artist Gallery section. Artists and their galleries can buy a page in the artist gallery section at $1,000.00 when you purchase a full-page ad at $3,000 1x or $2,500 on a 2x annual contract. A two-page artist section spread costs $2000 when you purchase a two-page spread ad at $4500 1x or $4,000 on a 2x annual contract. Artist Gallery pages can also be purchased without an ad buy at $2,000.00 per page.

Summer and Fall/Winter/Spring issues feature artist and restaurant advertorials. A full page costs $3,500, while a two-page ad is $6,000. Prices include photography and production. These pages must follow the format shown in the current issue.

Trend ’s Real Estate bonus will also include one-, two-, and four-page advertorials featuring magnificent homes for sale.

For ad coordination or production assistance contact: Jeanne Lambert at 505-702-8594 or [email protected]

Send artwork by mail to: Trend Magazine, P.O. Box 1951, Santa Fe, NM 87504-1951

ADVERTORIAL

An advertorial is advertising in “article” format. Trend advertorial rates include writing and production. Advertisers have the option of providing their own photography and copy, or copy will be written by an official Trend writer at no addi-tional charge. (Please reference the format layout). Copy provided by advertisers will undergo editing by the Trend editorial staff as necessary. All Trend advertorials are identified with an “advertisement” header at the top of each page.

Trend’s mission is to celebrate the art, design, architecture, and cuisine of Santa Fe, Albuquerque, and Taos. In exploring the attributes that make these places unique, we reflect the beauty, depth, culture, and trendsetting style of these communities—which in turn inspire locals and visitors alike. We engage talented writers and photographers to create thought-provoking and stimulating content, which is complemented by the quality and aesthetic excellence of our advertisers. Our uncompromising attention to detail and rigorous printing standards not only make us a highly respected and collectible magazine but also create a demand for the products and services featured in each issue we publish. When your advertising appears in Trend, you are a part of the timeless aesthetic that embraces our readers’ sensibilities. Your ad, together with our editorial integrity, will fill a unique niche in the magazine marketplace, one that is sophisticated, stylish, and cutting edge, guiding buyers to the best art and merchandise available for purchase in the West.


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