Turnstyle & Mobile Action Lab

Venture Summary

Market: The Needand Opportunity

Meeting Market Needs 

• Sponsor-friendly or co-designed• 100 New Content Creators• Authentic Content• Diversifying Public Media

 

• Mobilizing Participatory Media• Tapping Existing Networks & Momentum• Engaging Target User as Developer

The CompetitionCompetitors:

Defenses:

Financial Projections

Marketing / Sales / Support Channels

Mobile Action Lab Channels:

Turnstyle Channels:

Funding

YMI Expenses Breakdown

Management Team & Advisors

Management Team:

Advisors:

Management Team:

Advisors:

Milestones

• Beginning of Q1 2011: Website Launch• End of Q2 2011: Mobile App Launch • End of Q2 2012: 50 Public Media Stations Interacting

 

  • Q3 2010: Identify key partners and hire core talent teams (youth,

programmers, producer/designers)• Q1 2011: Conceptualize, research, design, test, code • Q2-Q3-Q4 2011:  Launch and market

Sustainability & Growth Strategy

“At Youth Radio they believe in us. They're letting us say what we have to say, and they're listening and they're letting everybody else listen.”

–Youth Radio student