Twenty ThreeSamuel Trimble & Georgia Johnstone

Samuel Trimble 1Georgia Johnstone 31Twwenty Three 61

1Samuel TrimbleArt Director, Graphic Designer, Photographer

3Pixels & Colossae Sans Type design, photography and book designMarchNovember 2014

I designed two typefaces in my final year of study exploring the relationship between image and text.

Pixels uses ten weights to create images by giving letters a light value. I created a book of patterns made with text from timetables featuring photos of Auckland transport.

Colossae Sans is a typeface in progress. I designed it to learn more about drawing type. I was inspired by the first san serif typeface, Caslon Sans.

Pixels 1, 1.5, 2, 3, 4, 5, 6, 7, 8 & 9

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K L M N O P Q R S T

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A B C D E F G H I J

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A B C D E F G H I J

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A B C D E F G H I J

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A B C D E F G H I J

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A B C D E F G H I J

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A B C D E F G H I J

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A B C D E F G H I J

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A B C D E F G H I J

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A B C D E F G H I J K L M N O P Q R S T U V W X Y Z0 1 2 3 4 5 6 7 8 9 & & ! ? - : ; , . ' / ( )

Colossae Sans & Mono

7A B C D E F G H I J K L M N O P Q R S T U V W X Y Z a b c d e f g h i j k l m no p q r s t u v w x y z 0 1 2 3 4 5 6 7 8 9& ( . , : ; ! ? ) -

A B C D E F G H I J K L M N O P Q R S T U V W X Y Z a b c d e f g h i j k l m n o p q r s t u v w x y z 0 1 2 3 4 5 6 7 8 9 ( . , : ; ! ? ) -

9Young Creatives Course leader, print and web campaignsFebruary 2014present

I lead a group of young photographers, copywriters and graphic artists. We create weekly web, print and video campaigns for Church events.

I produced Blueprint yearbooks for 2013 and 2014, designing submitted content and hand-binding the books. The project launched with online flyers and videos.

Video advertisement launching Blueprinted 2014

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Video recruiting support for camp

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Online and print advertisements for weekly events

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The Well Launched 13 March, 7.15pm GCC caf

Were celebrating with burgers Bring a gold coin pulse. or twopulse@gcc.org.nz

Storyline Young Adults Camp2224 November

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Ants & OliveWedding photography and designJanuary and March 2015

I focus on candid photography when shooting weddings. My style has developed from documenting events as they unfold instead of staging moments.

The invitations, map and service sheet I designed for Ants & Olives wedding were inspired by destination postcards.

Folded postcard invitations

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TransitBook design, photography and type designAugustNovember 2014

Regularly flying home to Minnesota gives me a lot of time to document people in transit. I designed a book to display my type design and photography in airports.

The images are layered over a TSA document (Planning Guidelines and Design Standards for Checked Baggage Inspection Systems, Version 4.2) to emphasise the monotony of transit.

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Georgia JohnstoneCopywriter, Idea Articulator, Screenwriter

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Fig. 1 Fig. 2 Fig. 3

Unfold Burn Cut

Escape Winter Print campaignSeptember 2012

Unfold an umbrella. Light a small fire. Fashion a poncho.

Advertising Jetstar $1 flights with satirical newspaper solutions for wintry weather.

2012 Newspaper Advertising Bureau award finalist.

Dont get drenched this winter.Hold this $2 newspaper over your head when its bucketing down.

Or take it with you to read on your $1 flight to Singapore.

Escape winter for $1

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Dont get drenched this winter.Hold this $2 newspaper over your head when its bucketing down.

Or take it with you to read on your $1 flight to Singapore.

Escape winter for $1

Winter doesnt have to be cold.You could be warm in minutes by setting this newspaper alight with a $2 box of matches.

Or book your flight to the Gold Coast and enjoy warmth for half the price.

Escape winter for $1

SafetyMatches

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Winter doesnt have to be wet.Say no to being soaked by cutting a poncho from this $2 newspaper.

Or book yourself a $1 flight to Thailand, where you wont need the poncho at all.

Escape winter for $1

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Future Proof Treatment scriptAugust 2014

I completed a screenwriting intensive course in Greenwich Village, NYC.

The classes with tutor, Irv Bauer, developed into writing a treatment script in film form. I had to unlearn a lot of descriptive style habits to grasp technical, visual writing.

Future Proof is about a young man from New York visiting a rest home.

Future Proof

FADE

EXT: APPLEWOOD REST HOME AFTERNOON

WIDE SHOT APPLEWOOD GARDEN

Heavy thunder and rain. A concrete path circles a small pond overflowing in the downpour where a marble statue drips. Trees shadow the building.

A flash of lightening.

CUT TO:

CLOSE UP STATUES FACE

The nose has broken off making the expression with open mouth comical.

CUT TO:

LONG SHOT LEIF AND CAB

A yellow cab pulling up. Hard rain. LEIF, a man in his early twenties, emerges from the passenger side and runs to the boot.

CUT TO:

MEDIUM SHOT LEIF AND CAB

LEIF(tapping boot)

Hey.(waving arms)

HEY!!

Runs to the drivers door as the boot opens. His shirt is changing colour in the rain. He extracts a rucksack, briefcase and coat.

The taxi pulls sharply away.

CUT TO:

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LONG SHOT LEIF, CAB AND APPLEWOOD

Leif stands drenched in the rain, slamming bags to the ground, a stack of paper flies from his briefcase.

He picks up the papers and coat, trudging to the gate.

CUT TO:

CLOSE UP APPLEWOOD SIGN

APPLEWOOD: SECURE TOMORROW, TODAY. BUZZ FOR ENTRY. Leif stabs a finger into an illuminated button.

CUT TO:

LONG SHOT LEIF OUTSIDE THE GATE

Theres no answer.

CUT TO:

POINT OF VIEW LEIF

LEIF(jabbing the button a few times)

Come on

CUT TO:

MEDIUM SHOT LEIF OUTSIDE THE GATE

WOMANS VOICE V.O(through static)

Yeah what?

LEIF(eagerly)

Hi-yes Im Leif, Im here Sorry Im late but Im here

(gesturing)Im outside.

Thunder sounds. The rain worsens.

WOMANS VOICE V.OWell, congratulations. You made it.

LEIFWhat?

WOMANS VOICE V.O (sighs)

You come for lunch?

LEIFLunch?

WOMANS VOICE V.O(bored)

Yeah lunch you know. Before dinner after breakfast.

LEIF(gripping the speaker box)

Look! Can you just-

A buzzer sounds and the gate clicks to unlock.

CUT TO:

LONG SHOT APPLEWOOD ENTRANCE

Leif sprinting across the garden, narrowly avoiding the pond.

CUT TO:

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POINT OF VIEW LEIF

MR PETERS stands dressed in full suit and tie underneath a red umbrella.

PETERS(checking his wristwatch)

Youre late.

CUT TO:

MEDIUM SHOT PETERS

PETERS(straightening his suit)

Never mind. Lunch was awful. You didnt miss anything special.

(tilting his head and bringing a hand to his chin)Unless you like tuna fish

(pointing)You like tuna fish?

CUT TO:

MEDIUM SHOT LEIF

Leif is cowered under the briefcase, doubled over.

CUT TO:

MEDIUM SHOT LEIF AND PETERS

PETERS(sighs)

Look at you pneumonia waiting to happen. (pulling a piece of cardboard from his jacket

pocket)Here youd better put this on before they see

you. Your hair looks terrible by the way.

Leif takes the cardboard and opens it to make a party hat. It reads BIRTHDAY WISHES!

He follows Peters inside.

ENDS

Future Proof setting shotsWall Street and Times Square, NYC

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The Sneaky Sneakssneak.blogspot.comJanuary 2012present

The Sneaky Sneak is an on-going project of prose, photos and interviews. Its a space to practice visual and written precision.

Interview series I see the world this way features people I admire. Its led to wonderful published and unpublished conversations with mentors such as John Campbell, Richard Hytner, Laura Jordan Bambach, Alexandra Taylor, Kevin Roberts, Malcom Gladwell and Rory Sutherland.

Blue whatever, MilanMalpensa Airport

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they are all places (people)

pushing, posing, proposing

laughing lightly, crying slightly

believingbarely feeling anything

being late, not waiting, sick worry in a state

catastrophising, summarised sentences, lying

caring, pretending to be hearing

lost, put in a box, knowing them from dot

perusing, choosing, losing, improving

deciding, minding, mindfulness, less mind, more mess

waiting, debating, hating everything lately

loving, forgiving, deep breathing, new beginning

eating, speaking, bad conversation, good meeting you

tweeting, gramming, facebooking, replacing face time

knowing, showing, liking, following

reading, slowly, slowly

sleeping, vague unease lifting

storing, restoring, telling

retelling, retelling, retelling forgetting stories more than half of our lives

Prose and poetry

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Train of thought Ive lost

Cut to curb, green concretefast feet, blisters toes meetwish I would have listened nowshoes line closet, never slid out

hiding behind the screen of autumnwe are messily in denialdays stretch less but on our window sillswe still cut clothes + our hair short.

Inside + out the back door, wooden deckingchecking other ears are not present in this settingwhistling of kettles + absent counterpartsconfessional messages start

Ive said before hes good for mehes shown me the open doorwhere before, wading aloneId sit in roomssipping tea without thought.

I mean to say, I know now, we work together + alonethis pullovered man, his jersey woollen and stoicsad and sentimental, bitter and heroic.

A film critique with Emily Kai Bock, London

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Bagel work

Its 6.12pm. Emily Kai Bocks music video for Arcade Fire has just appeared on screens around the world, and were in the kitchen picking broken bagel bits out of the toaster with a knife.

It got released like two minutes ago. I really dont want to have to deal with the comments, all the people ripping in.

We rip the bagels. Shes buying time.

Its like eight minutes long. Its hard to pass something so close to you on and say, heres my baby, to all these hard-core fans who will compare it to live recordings theyve seen.

Im not a filmmaker, but recognise the distinction between live and whats been constructed. And a face of frustration.

It happened with Grizzly Bear.

I return my attention to a fist of dish-washed knives in my left hand and ask, what about Grimes?

Well I made her first video, so of course there was nothing to compare it to. And it was before anyone knew she would turn into, Grimes No one knew we were making it.

Im unable to resist inquiring further.

Yeah super busy. I think I emailed her last like 6 months ago. But shes out, doing it all.

I bet, I say, I bet, placing knives in the draw. Yeah I bet.

Do you want to play me your thing now?

I pause, back turned. Somewhere in the office a phone rings, rings unanswered.

Yeah, sure, cool, yes. Lets do it. Bring the bagel.

The confidence which had taken me days to muster evaporated faster than the condensation covered dishes Im now sad to leave behind.

Gingerly I open the nominated laptop, fumble around for the internet. Simple things have become difficult.

Oh, can you read that part first?Oh, yeah, sorry.

The cracks in these wallsmeet the cracks of your lipsspeak to me, tell me your dreamsand all the things these trees have seen.In a lifetime of growing you outnow you want in, lets begin to imagine we want the same thingwhile my heart quietly sings,May.

Cool.

I sit frozen, anticipating the longest 4:36 of my life. But then the words come.

That should be your name, not Somesuch. He sounds a bit like James Blake.Was that shot hand-held?

Patiently she watches with intent, smiling perhaps wryly for the incongruity of what shes seeing.

It ends.

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There are maybe 50 inked daisies now decorating my notepad.

I like the mood a lot, how you decided to underexpose inside the Church, most people wouldnt do that.

We talk about The Devils Crossroad in Texas and the wandery, lonely feel of a spirit through forgotten buildings.

A bit like the spirit voyeur in St Lukes.

I scribble notes, illegible letters now falling sideways on straight lines. How can I improve I want to know.

I dont think you needed to return back outside. Maybe. But I like that shot of the tree. And the contrast of outside to inside being like a tomb.

She tells me about shooting mini documentaries of her friends on the worst little borrowed Sony camera during college. Matters have progressed.

I am smiling because right here, two people have deliberately not wanted to view their work this evening.

I realise presenting work is like exhibiting a bagel. No matter how intentional your decisions, people will always be able to spot a hole in it somewhere.

I consider adding such a profound statement to the flood of internet comments Emily Kai Bock currently refuses to read.

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Maori Electoral RollTVC research and scriptMarch 2013

During creative placement at Saatchi & Saatchi Auckland, I worked alongside a team including senior copywriter Dave Sylvester on NZ Electoral Commission.

I researched Maori voting trends and Iwi subtleties and wrote concept scripts for a 30 TVC.

Sand-artist Marcus Winter featured in our final ad with a voice over informed by pieces I had developed.

Voice-over script, stills by Saatchi & Saatchi Auckland

If youre Maori and youre 18 or over, the time has come around again to make a choice.

It affects who you can vote for to represent you, and your local area in Parliament. And its a simple choice. Whether you want to be enrolled to vote on the General roll, or the Maori roll.

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Either way, youll still be able to vote for any party you like when theres an election. Nothing changes that.

We dont get to choose again for another five years, so lets think about it now. If youre not sure what this is all about, talk it over with your whanau and friends.

Well be mailing you some info next week. Maori roll, or General roll? Its your choice.

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Twenty ThreeSamuel Trimble & Georgia Johnstone

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London is your OysterTransport for London, conceptual campaignJanuary 2015

When TfL announced the tube would soon run 24-hours, it got us thinking about the way people interact with London using public transport and the differences between locals and tourists.

Visitors often opt for short-stay travel cards, but Oyster card travelers save time, money and hassle.

We created a concept campaign for TfL where Oyster cards make transport exciting and simple. For tourists and commuters alike, London is your Oyster.

TfL invites public submissions for London is your Oyster via social media. A book of curated images is gifted with an Oyster card purchased during the campaign.

First cards advertise the photo competition, printed [your photo here]. Winning photos appear on the next distribution of Oyster cards.

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Print ad mock-ups

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Daisy Chain ZinesPrinted and online publicationNovember 2011August 2013

We created a mini-magazine, a zine, to consider our digitally soaked lives in printed pages.

Our collaboration resulted in two publications and an online visual diary. Each zine has themed content with a distinct voice.

We continue to sell and post Daisy Chain Zines worldwide through Etsy and its free to view on our website.

Chain 1: Greetings from Rainbow FallsA summer zine exploring escapism, adventure and discovery. Road trip advice, Shangri-La tunes, film reviews, a vacation reading list, campfire tips, photographs and a song for under the stars.

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Chain 2: Insider OutsiderHow to be alone but not lonely. Seasonal recipes, bedroom decoration, tea reviews. Know your own mind in connection with others. A fall/winter zine about being part of something even in isolation.

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GilgalTeenage study guides and website contentFebruary 2015present

Gilgal is an international network of Christian men and women. Were collaborating to create their first teenage study guide.

Our involvement includes research, content creation and design implementation across web and print.

Weve curated course material to include a range of learning styles, integrating text with video, audio and kinesthetic experiences.

This is an on-going project with global reach designed to capture the hearts of participants.

Mock-up of online daily study

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Goodness growth

Its not easy being good. Thats because not one of us are (Romans 3:12). Its confusing if you grew up learning that being a Christian is about trying to be a good person. Despite our best efforts to live Gods way we all disobey God.

I used to picture God monitoring my every move, scorecard in hand. When He caught me sinning Hed punish me. I feared disappointing Him and worried that Id lose my salvation every time I did the wrong thing.

Everyone has disobeyed God. Yet His love for me is not dependent on what I do. There is nothing I can do that will separate me from His love.

For I am persuaded that neither death nor life, not angels not principalities nor powers, nor things present nor things to come, nor height nor depth, nor any other created thing, shall be able to separate us from the love of God which is in Christ Jesus our Lord.Romans 8:3839

Gods not expecting me to pay Him back for giving me new life in Jesus. He doesnt insist I try harder to be good now Im following Him. He wont take anything away from me as punishment for not being good enough. It makes no sense to give me new life because Im not good, then punish me because Im still not being good enough.

The Royal family have a unique crest and seal identifying them as royalty. In the same way, when I become a Christian Im adopted into Gods family. Im sealed with the Holy Spirit showing Im a member of the greatest Royal family. Nothing I do will remove this seal, its there for life.

I dont need to try and be good. I dont need to win Gods love. I already have His love and can boldly say, Im the one that Jesus loves.

How good is that?

How are you?

I deliberately overslept. Threw on stained shirt, late. Mum calls downstairs have a good day, behave yourself. Forgot an umbrella, didnt anticipate rain. Wet shoes blister and grate. Not good. Lunchtime, pretend Im fine, try to be more patient, which is good.Im good. How are you?

Film storyboard with voice-over script introducing study

I see bad decisions made by friends bending rules. Yeah deep down, I disapprove. Its just a phase for me though, I have nothing to lose. One day I can choose to be good, next time Ill do better. Right now its just fun, not like Im actually hurting anyone. Im good. How are you?

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Through headphones I hear language I know Id never use. Well, only from time to time. Now though it sometimes sticks and bruises, Im confused. Id like to prove Im in a better place, thinking not speaking out mistakes. Its fine, God and I are good. Im good. How are you?

Im on track and organised. In my prime complete assignments to that high standard of mine. Wardrobe alignment because I have a good eye. I get a little stressed at what Ill do eventually, but who doesnt sometimes? All in all, Im good.Im good. How are you?

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Electoral Reform ServicesDirect mail redesignOctober 2013January 2014

CEO for Electoral Reform U.K., Sian Roberts, approached us with a unique communication challenge.

British health trust elections were moving online and ERS wanted to be ahead in advertising digital voting services.

We were commissioned to research, construct and complete our own brief, collaborating with ERS internally for on-going social media implementation.

We created direct mail and email material, condensing an extensive handbook into a double-sided a4 flyer.

Flyer development

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Final flyer

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Georgia JohnstoneBorn in London

Print, script, web, radio and campaign copy. Strap lines, headlines, in-between lines. Words from experience and imagination. Work articulated, edited, pitched and collaborated on. Understanding anothers view, communicating solutions.

Samuel TrimbleBorn in Minnesota

Graphic design, type design and setting. Grid formats, infographics, diagrams. Work on and off screen. Brand identities and systems for consistency. Design rules kept and broken. Film and digital photography. Stories told visually.