Mandi Bateson | April 2010

Twitter 101

Mandi Bateson | April 2010Twitter 101

Mandi Bateson | April 2010Twitter 101

Source: Sysomos http://www.sysomos.com/insidetwitter/geography

Mandi Bateson | April 2010Twitter 101

Mandi Bateson | April 2010Twitter 101

When to use it

Customer service

@bigpondteam

@askseesmic

Promotion

@Zappos

@iSpyLevis

Broadcast

@smhnews

@sydtraffic_city

Celebrities

@stephenfry

Personal/Networking

@servantofchaos

@ozdj

Dell

Follow Dell on Twitter

Mandi Bateson | April 2010Twitter 101

When to use it

Monitor mentions

Monitter

Interactive Chats/Back chats

#eventprofs

Summary

Tweet Chat

#adtechsf

#smx

Search engine

Twitter search

TV

@abcqanda

#masterchef #origin #melbournecup

Mandi Bateson | April 2010Twitter 101

GET STARTEDYour first steps on Twitter

Mandi Bateson | April 2010Twitter 101

Mandi Bateson | April 2010Twitter 101

Secure a usernameUpload a profile image (stylised logo, photo, hero pic)

Write an introductory tweet (acknowledge if you’re in for a slow start)

Write a bio and link to a page with more information

Mandi Bateson | April 2010Twitter 101

For multiple search terms, put quotations around exact phrases

Search by location

Mandi Bateson | April 2010Twitter 101

Enter search query and hit enter

Save the search to your dashboard

Mandi Bateson | April 2010Twitter 101

Retweet interesting and relevant information

Start conversations

Follow other accounts

Share your information

Have some fun!

Mandi Bateson | April 2010Twitter 101

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Mandi Bateson | Digital Planning Director | @mab397