Chamber Master & HootSuiteGrowing your Business with Social Media

By J.R. Atkins, MBA

Author, Speaker & Consultant onSocial Media, Websites & Online Marketing

Download this presentation at:

www.SlideShare.net/JRatkins

Agenda• The Big 5+1 of Social Media

• A Social Media Perspective

• The Why & How Chamber Master

• HootSuite: One Place Management

• The Role of Content

• Resources

The Big 5+1• LinkedIn

• Facebook

• Twitter

• Blogging

• Video

• Google+

Perspective

The Why & How of Chamber Master• Smaller Communities Mean Greater Visibility

• Less Effort to get a Big Bang for your Buck

• Greater Target Marketing

• Doing Business vs Just Talking

• Member to Member Deals & Proposals

• Basic Profile free with your Chamber membership

Let’s go to Chamber

Master

HootSuite: One Place Management• One Place to import your social Media Content

• Divide the “Fire Hose” of data into Streams of “Digestible Content”

• Schedule Your Post Once a Month

• Monitor Daily for Opportunities

• Basic Account Free, up to 3 Social Media Feeds (https://hootsuite.com/signup?planId=1)

• Premium Account $9.99 per month (https://hootsuite.com/plans)

• 4 or More Social Media Feeds

• Schedule via Calendar

• 1 Additional Account Log In

Let’s go to HootSuite

1. Add Your Social Media Networks2. Add A Stream from a Social Media Network

• Twitter Direct Message• Twitter Feed• Facebook Direct Messages• Facebook Feed• LinkedIn Feed

3. Schedule a Post4. Repeat5. Check in Daily for Comments and Questions

More on using HootSuite• Once a Month Plan and Schedule your Social Media Content

• Check in on HootSuite each day (like answering the phone)

• Keep in mind what you have posted and what is happing in life

• Occasional post to “Keep it Real”

Content• Ask others to help

• Info-Graphics

• Videos

• Links

Resources• Socialnomics by Erik Qualman

• Inbound Marketing Brain Halligan & Dharmesh Shah

• Social Media 2.0 by J.R. Atkins

•Mashable (Blog on Social Media Trends)

• HubSpot (Content Marketing Specialist)

Thank You for Attending:

Chamber Master & HootSuiteGrowing your Business with Social Media

Download this presentation at:

www.SlideShare.net/JRatkins

What do I do?1. Conference Presentation2. Executive Briefings & Workshops3. Consulting Projects: Social Media,

Mobile Apps, Sales & Marketing$500 Special