Date post: | 05-Dec-2014 |
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VisualizationRunning a business with
Dashboards and Scorecards
Jeffrey A. Shaffer, MBA, PMP, CMQ/OE
Vice President, Unifund
Presented by:
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3
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1 Introduction
How we use Business Intelligence
Visualization and Presentation
Unifund Dashboard & Scorecard
VisualizationRunning a business with Dashboards and Scorecards
Our Motto:
“In God we trust, all others bring data.”
W. Edwards Deming
Business Intelligence
Transforms beyond the dataData
Information
Plans that
guide the
organization
or SBU
Knowledge
Business Intelligence at Unifund
• Gives us the ability to make better decisions
and make them faster
• More control to end user and management
for reporting and slicing and dicing of data
• Used to be competitive advantage in our
industry – is becoming more common
• Those companies not using it will
likely not survive
• Query and Analysis
– Ad-hoc reporting
– Analysis Tools
– Slicing and Dicing
• Reporting & Performance Management
– Dashboards
– Scorecards
• Plan, Budget and Forecast
– Forecast vs. Actual
Business Intelligence at Unifund
Internal Reporting:
• Performance Management
– Scorecards
• Inventory Management
• Forecast vs. Actual
– Exception Based Reporting
• Unifund Auto-Liaison Reports
– Auto generated
– Weekly email burst to Attorney Network
– Based on Performance Standards
Business Intelligence at Unifund
External Reporting:
• SQL Database
• Data Warehouse and Data Marts
• Excel 2007
• Cognos
• Microsoft Reporting Services
Business Intelligence at Unifund
BI Platform:
Visualization and Data Presentation
Not-So-Best
Practices
Time Utilization Chart
Visualization and Data Presentation
Just for Fun
85%
15%
Percentage of Chart which Looks like PacMan
Looks Like PacMan
Does Not Look Like PacMan
Visualization and Data Presentation
• Wrong Message or No Message at all
• Cluttered Dashboard
– Too Much Information
– Crammed on One Page
– Horizontal Scroll
• Over use of Graphs
• Gauges
• Flashing Cells
• Bad Color Choices
Poor Choices:
Unlock Hidden Value
UnifundPortfolio
Enhancement
Joel RosenthalManager, Acquisitions & Portfolio Management
(513) [email protected] This material is proprietary to Unifund Group Debt Investors, LLC (Unifund). It may not
be replicated or transmitted in whole or part without express consent of Unifund.
Visualization and Data Presentation
Best
Practices
Visualization and Data Presentation
Visualization and Data Presentation
• Experts on Visualization
– Edward Tufte
Reading Suggestions:
• The Visual Display of Quantitative Information
• Envisioning Information
– Jacques Bertin
• Semiology of Graphics
– Michael Friendly
– Charles Joseph Minard
Best Practices:
Visualization and Data Presentation
Visualization and Data Presentation
Visualization and Data Presentation
Visualization and Data Presentation
Sparklines (Tufte):
Visualization and Data Presentation
Sparklines:
• Small, high-resolution graphics embedded in a
context of words, numbers, images. Sparklines
are data-intense, design-simple, word-sized
graphics.
Visualization and Data Presentation
Trellis Charts (Small Multiples):
• "Illustrations of postage-stamp size are indexed
by category or a label, sequenced over time
like the frames of a movie, or ordered by a
quantitative variable not used in the single
image itself."
Visualization and Data Presentation
• Who is the user? Know your audience.
• What are the business questions that need
answered? Get input.
• What are the correct measurements?
• Solid Foundation – the Data
• Create SOP for presentation
– Formats
– Color Scheme
– Charts and Graphs
Best Practices:
Visualization and Data Presentation
What meaning does color bring to the dashboard?
• Color Schemes
– Data Presentation (lots of blue)
– Stop-light Colors
• Green is Good
• Yellow is Caution
• Red is Bad
• Avoid them otherwise
– Use Neutral Colors
– Earth tones are calming
• Edward Tufte recommends for adding gentle color
Unifund Practices:
Title or Heading
Visualization and Data Presentation
What meaning does color bring to the dashboard?
Visualization and Data Presentation
Visualization and Data Presentation
• Data Bars (Excel 2007)
– Quickly see Actual vs. Projection
– Easily display % and $
– Similar to Sparklines
• Marimekko Chart
– Stacked Bar Chart
– Multi-Dimensional Data
– Variation Using Cylinders
• Combine with stop-light colors
• Inventory Management
Unifund Practices:
Visualization and Data Presentation
• Mapping
– Location can relate disparate data
– A Map is worth a thousand cells
– Easy to see problem areas
– By State
– By County/Jurisdiction
– Even by Address
Unifund Practices:
Foreclosures (July 2008)
Visualization and Data Presentation
• Mapping Tools
– Integrated Maps in BI platforms
– Microsoft MapPoint
– Excel Add-In with Templates
• Mapland
– KML file with Google Earth
• www.BatchGeo.com
– GeoCode Addresses
– Create KML file
– Load into Google Earth
Unifund Practices:
Visualization and Data Presentation
• FlowingData.com
• NoteandPoint.com
• EdwardTufte.com
• JuiceAnalytics.com/writing/
– Blog
– Dashboard Design white paper
Included in Handouts
• TED.com – Hans Rosling
• TechnicallyFunny.com
Additional Materials:
Unifund
Dashboard
&
Scorecard
Contact Information:
Jeffrey A. Shaffer, VP, Unifund
(513) 489-8877
Jeffrey A. Shaffer, MBA, PMP, CMQ/OE
Vice President, Unifund
Presented by: