BHUTAN�SOCIAL, DIGITAL�AND MOBILE IN�

DECEMBER 2011 �we are social�

we are social�

we are social

FOR MORE INFO ON THIS REPORT, PLEASE �CONTACT SIMON KEMP AT WE ARE SOCIAL:�

SIMON.KEMP@WEARESOCIAL.SG �

@WEARESOCIALSG �

+65 9146 5356 �

DJESKI�

HTTP://WEARESOCIAL.SG �

we are social�

BHUTAN�

62,680 �

400,183 �MOBILE SUBSCRIBERS�

53,280 �INTERNET USERS�

708,265 �TOTAL POPULATION�

INTERNET PENETRATION�

MOBILE PENETRATION�

8 %�

57 %�

USERS ON TOP SOCIAL NETWORK� SOCIAL NETWORK PENETRATION�

8 %�

9 %�

URBAN�

33%� 67%�

RURAL �

SOURCES: UN DATA ACCESSED NOV 2011; INTERNET WORLD STATS ACCESSED NOV 2011; �LATEST SITE-REPORTED FIGURES AS AT NOV 2011; OPERATOR-REPORTED FIGURES AS CITED ON WIKIPEDIA, ACCESSED NOV 2011 �

we are social�

14%�OF THE POPULATION HAS �ACCESS TO THE INTERNET�

BHUTAN’S GOVERNMENT�REPORTS THAT�

SOURCE: BHUTAN TODAY �

we are social�

710% �IN 2010 ALONE �

BROADBAND ACCESS�IN BHUTAN GREW�

SOURCE: BHUTAN TODAY �

we are social�

103,000 �PEOPLE IN BHUTAN ACCESS THE �INTERNET VIA MOBILE DEVICES�

SOURCE: BBS.COM.BT�

we are social� SOURCE: FACEBOOK, AS CITED IN SOCIALBAKERS, NOVEMBER 2011 �

45-54:�2%�

55-64:�0%� 65+:�

1%�

FACEBOOK DEMOGRAPHICS IN BHUTAN�

18-24: �37%�

13-17:�14%�

25-34:�36%�

35-44:�9%�

MALE:�58%�

FEMALE:�42%�

we are social�

MORE ASIAN SOCIAL, DIGITAL AND MOBILE STATS: HTTP://WEARESOCIAL.SG �

we are social�

SIMON KEMP �MANAGING DIRECTOR �

@ESKIMON�SIMON.KEMP@WEARESOCIAL.SG �

HTTP://WEARESOCIAL.SG �

LAM CAI YU�ACCOUNT EXECUTIVE �@HICAIS�CAIYU.LAM@WEARESOCIAL.SG �HTTP://WEARESOCIAL.SG �