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What is CRM ?

Date post: 01-Mar-2016
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CRM customer relationship management is an enhanced tool manage day to day business activties.
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CRM or customer relationship management is business strategy to build stronger relationship with the customers. It provides 360 degree view on the customer data. It reduces the cost and increases the profitability.
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Page 1: What is CRM ?

CRM or customer relationship management isbusiness strategy to build stronger relationshipwith the customers. It provides 360 degreeview on the customer data. It reduces the costand increases the profitability.

Page 2: What is CRM ?

Earlier company collects the documents from the database, which was not an efficient method for processing and analysing the information. Moreover it was really difficult to maintain multiple customers.

During 1990 customer relationship management (CRM) was introduced.

Page 3: What is CRM ?

Web based CRM Today

CRM has brought a drastic change to the company. It not only helps to maintain a strong relationship with the clients but also simultaneously focus on increasing the business profit. It has overcome all the hindrance in the client communication, redundant tasks can be avoided, etc.

Page 4: What is CRM ?

Early 1980′s: Personal Computers Late 1980′s: Client/Server 1995: Netscape and the Internet 2010: Web 2.0 and Cloud Computing

Page 5: What is CRM ?

Offers long term benefits for the business Cost effective solution Increases the operational efficiency Can make more sales opportunity Excellent customer service Identify and target on the right customers Rapid ROI

Page 6: What is CRM ?

CRM software works by collecting leads Analyzing the collected information Adjusting the campaign to increase sales

Page 7: What is CRM ?
Page 8: What is CRM ?

Marketing – Run campaign & generating leads

Sales –Assigning leadsQualifying leadsConverting leads and Tracking the opportunity

Page 9: What is CRM ?

Orders –Deliver the productsProduce invoices

Support –Manage casesProvide service

Page 10: What is CRM ?

According to Gartner,

Gartner has the most aggressive forecast of CRM SaaS adoption, projecting 50% of all CRM applications will be Web-based by 2016

Marketing automation will lead CRM application segment growth with a 10.7% compound annual growth (CAGR) through 2016, reaching a total market value of $4.6B. 

Page 11: What is CRM ?

“Multiple solution under single platform “

Is one of the unique solution provided by Engagedots

Page 12: What is CRM ?

What do your customer think, need and want?

How you can get the most out of CRM ? How do you identify, capture and

communicate your business requirements ? How do you ensure that product are

delivered on time within the budget on high level quality ?

Page 13: What is CRM ?

Choose your best customers

With CRM work on thetargted customers

Page 14: What is CRM ?

Past Future

Page 15: What is CRM ?

Thus CRM software provides an end to end solution.

Stay one step ahead of your competitor with the help of web based CRM

Improve the bottom line Generate more revenue Increase positive social impact.

Page 16: What is CRM ?

Website – www.engagedots.comFacebookhttp://www.facebook.com/engagedotsTwitter - http://twitter.com/engagedotsLinkedin -

https://www.linkedin.com/company/engagedots

Page 17: What is CRM ?

Thank you


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