Will and Skill: Aligning Educational Initiatives with the East Texas &Texas Labor Market

Labor Market & Career Information (LMCI)Texas Workforce Commission

richard.froeschle@twc.state.tx.us (512) 936-3105

1. Do students expect their credentials to improve their job possibilities? 2. Do jobseekers need continuous skill upgrades for an evolving workplace? Are we identifying skill needs?3. Are employers a primary customer of the education system? What are their labor force needs?4. Is college ready and career ready the same? Do our students understand workplace expectations?5. What are we doing to align education with labor market demand and employer skill needs and hiring requirements?

To What Degree Should Education Be Responsive to the Labor Market?

Recent Job Growth and Population Trends:

Understanding labor market trends can make a big

difference in guiding students to make informed education

and career choices

Labor markets involve millions of individual

actors, all making decisions

simultaneously.

Because nobody knows everything happening in the

economy today, and nobody can tell the

Future:Convergent Validity

Economist

Labor Market Analysis

A Goldilocks Economy….

Not too Hot…Not too Cold…

Texas Themes of the day

1. The Texas economy continues to be stronger than the U.S. Texas is subject to the same global macroeconomic forces as other parts of the U.S. (Marl, Nylon-12)

2. Demographic shifts are changing the face of the Texas labor market where we live, what we look like

3. Nobody lives in Texas: Distinct regional differences exist in job opportunities by industry & occupation demand

4. Recent Texas job growth has been largely fueled by: Population growth, the Oil & gas cluster and Professional & Business Services

5. Occupational demand is more bifurcated. Employers continue to emphasize skill sets and experience over job titles and degrees

6. The current skill alignment between labor market demand and education outputs is less than perfect

7. In the end, getting a job is all about balancing Will and Skill

Hiring is Up: New Hires vs. Separations

Separations

New Hires

Changing Nature of Separations:Layoffs down, Quits up

Quits

Layoffs

Texas Labor Market: Where we are

Where we’ve beenWhere we’re going

Why we care

Change of the Total Population by County, 2000 to 2010

10Source: Texas State Data Center

Legend

co48_d00

'PROJECTIONS X$'.totpopch0010

-3,200 - 0

1 - 10,000

10,001 - 50,000

50,001 - 100,000

100,001 - 700,000

79 counties lost population over

the decade

Top 20 Fastest Growing Texas Counties 2010-12County/City ABS

CHG

Harris County (Houston) 145,783

Dallas County (Dallas) 80,029

Travis County (Austin) 65,365

Tarrant County (Ft. Worth) 63,809

Bexar County (San Antonio) 62,729

Collin County (Plano) 46,137

Denton County (Denton) 40,343

Fort Bend Co. (Sugarland) 36,296

Williamson Co. (Round Rock) 29,510

Hidalgo County (McAllen) 27,349

County/City ABS CHG

Montgomery Co. (Woodlands) 25,756

El Paso County (El Paso) 23,892

Hays County (San Marcos) 10,701

Brazoria County (Pearland) 10,271

Bell County (Killeen) 10,158

Midland County (Midland) 9,703

Cameron County (Brownsville) 7,901

Webb County (Laredo) 7,888

Galveston County (Galveston) 7,861

Guadalupe County (Seguin) 7,463

East Texas LWDA Population Projections through 2050

Year Total AngloPct

Total BlackPct

Total HispanicPct

Total2010 829,749 568,228 68.5% 124,654 15.0% 116,041 14.0%

2015 864,520 574,340 66.4% 129,602 15.0% 137,430 15.9%

2020 899,473 577,720 64.2% 133,647 14.9% 162,361 18.1%

2025 935,495 578,544 61.8% 136,529 14.6% 191,675 20.5%

2030 970,496 574,646 59.2% 138,484 14.3% 225,177 23.2%

2035 1,003,624 566,243 56.4% 139,396 13.9% 261,878 26.1%

2040 1,036,822 555,095 53.5% 139,754 13.5% 301,858 29.1%

2045 1,072,119 542,551 50.6% 139,502 13.0% 345,896 32.3%

2050 1,111,541 530,133 47.7% 138,620 12.5% 394,778 35.5%

Net migration by age, by counties for 2000-2010

Source: Applied Population Laboratory at the University of Wisconsin-Madison using Census Bureau data

Ages 0-4

Ages 5-9

Ages 10-14

Ages 15-19

Ages 20-24

Ages 25-29

Ages 30-34

Ages 35-39

Ages 40-44

Ages 45-49

Ages 50-54

Ages 55-59

Ages 60-64

Ages 65-69

Ages 70-74

Ages 75+

-1,500

-1,000

-500

0

500

1,000

1,500

2,000

2,500

3,000

Harrison CountyRusk CountySmith County

Tough Competition: Generational Employment in Texas 2000 - 2010

2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 20100

500,000

1,000,000

1,500,000

2,000,000

2,500,000

3,000,000

3,500,000

4,000,000

4,500,000

5,000,000

Baby Boomers Polynomial (Baby Boomers)

How many Millenials does it take to screw in a light bulb?

1. One to the instructions2. One to post the instructions on the wall

of their page3. One to post the video of their

work showing collaborationOne Baby Boomer to tell them what a terrific, wonderful, spectacular job they

did with the light bulb

Texas MSA December 2013 Urates (actual)MSA 2013 MSA 2013

Midland 2.8 D/FW-Arlington CSA 5.4Odessa 3.4 Houston-Sugar Land 5.5Amarillo 4.0 Texas 5.6Lubbock 4.3 Sherman-Denison 5.7Abilene 4.4 Tyler 5.8San Angelo 4.4 Laredo 5.9Austin-Round Rock 4.5 Killeen-Temple 6.4College Station-Bryan 4.6 United States 6.5Victoria 4.6 Texarkana 6.8Longview 5.0 El Paso 8.0Wichita Falls 5.1 Beaumont-Pt Arthur 9.0Waco 5.2 Brville-Harlingen 9.5San Antonio 5.3 McAllen-Edinburg 10.4Corpus Christi 5.4

Jan-

95

Jan-

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Jan-

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Jan-

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Jan-

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Jan-

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Jan-

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Jan-

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80

100

120

140

160

180

200

220

Construction

Manufacturing

Mining

Total Nonagricultural

Professional Services

Texas Employment in Goods Producing Sector plus Professional & Business Services (1995 indexed SA)

Texas Industry Growth January 2013-14 YOY (SA)

NAICS IndustryJan 2014 Jan 2013

ABS CHG

PER CHG

Total Nonagricultural 11,359,300 11,036,900

322,400

2.9 Goods Producing 1,800,300 1,750,800 49,500 2.8

Service Providing 9,559,000 9,286,100 272,900

2.9 Trade, Transport & Utilities 2,287,600 2,210,300 77,300 3.5 Leisure and Hospitality 1,168,700 1,118,300 50,400 4.5 Education/Health Services 1,507,800 1,464,700 43,100 2.9 Professional/Business Services 1,475,700 1,433,800 41,900 2.9 Government 1,825,100 1,796,600 28,500 1.6 Construction 625,400 599,400 26,000 4.3 Mining and Logging 297,900 282,100 15,800 5.6 Financial Activities 686,000 673,200 12,800 1.9 Other Services 403,000 391,100 11,900 3.0 Manufacturing 877,000 869,300 7,700 0.9 Information 205,100 198,100 7,000 3.5

Recent East Texas Job Growth January 2013-14Tyler MSA Longview MSA

Jan 2014 Jan 2013 ABS CHG Jan 2014 Jan 2013 ABS CHG

TOTAL NONFARM 95,800 92,800 3,000 99,900 99,000 900 Mining, Logging, & Constr. 5,600 5,300 300 17,700 16,900 800 Manufacturing 5,100 5,200 -100 9,600 10,200 -600 Wholesale Trade 3,300 3,200 100 5,300 5,000 300 Retail Trade 12,900 12,300 600 10,900 10,700 200 Trans., Ware., & Util. 3,900 3,800 100 4,100 3,900 200 Information 2,300 2,200 100 1,400 1,400 0 Financial Activities 4,400 4,300 100 4,000 4,000 0 Prof. & Business Services 7,800 7,800 0 8,400 8,400 0 Educ. & Health Services 22,900 21,800 1,100 14,600 15,200 -600 Leisure & Hospitality 10,000 9,600 400 8,700 8,200 500 Other Services 4,100 4,000 100 3,500 3,500 0 Government 13,500 13,300 200 11,700 11,600 100

East Texas LWDA Hiring ActivityNew Hires 2012 Q4

New Hires 2011 Q4 ALL $$$ New

Hire $$$

All NAICS subsectors 26,335 27,589 $3,711 $2,513Food Services & Drinking Places 3,650 3,601 $1,328 $960Admin. & Support Services 1,817 2,032 $2,642 $1,896Support Activities for Mining 1,341 1,874 $6,952 $6,190Ambulatory Health Care Services 1,574 1,620 $4,334 $2,525General Merchandise Stores 1,688 1,595 $2,185 $1,309Specialty Trade Contractors 1,334 1,617 $3,895 $3,416Nursing & Residential Care 1,214 1,120 $2,145 $1,756Hospitals 1,086 777 $4,169 $2,984Professional &Technical Services 863 891 $5,620 $4,230Clothing & Accessories Stores 788 748 $1,522 $920Merchant Wholesalers, Durables 583 557 $5,030 $3,892Truck Transportation 499 768 $4,837 $4,373Heavy Engineering Construction 557 508 $4,175 $3,737

Texas Industry Employment 2nd QTR 2011-2013Industry QTR2/2013 Abs CHG AWW

Food Services and Drinking Places 922,374 84,118 $318Professional and Technical Services 646,989 60,982 $1,523Administrative and Support Services 693,083 46,906 $727Support Activities for Mining 174,399 40,677 $1,739Ambulatory Health Care Services 641,461 33,273 $874Specialty Trade Contractors 347,271 27,695 $883Merchant Wholesalers, Durable Goods 316,533 25,877 $1,355Social Assistance 194,440 22,259 $454Heavy and Civil Engineering Construction 162,352 16,866 $1,123Truck Transportation 131,810 16,759 $977Credit Intermediation & Related Activity 258,109 16,758 $1,126Oil and Gas Extraction 103,069 16,596 $3,094Fabricated Metal Product Manufacturing 135,546 15,367 $1,052Motor Vehicle and Parts Dealers 161,532 14,799 $936Hospitals 420,896 13,107 $1,047

Professional, Scientific & Technical Services in Texas 2nd QTR 2011-2013

NAICS Industry 2011 2013 ABS CHG541Professional and Technical Services 586,007 646,989 60,982

5415Computer Systems Design Services 108,820 132,582 23,7625416Mgmt. & Technical Consulting Svc 89,393 104,624 15,2315413Architect & Engineering Services 139,513 151,805 12,2925412Accounting & Bookkeeping Services 66,176 71,141 4,9655411Legal Services 78,758 81,983 3,2255419Other Professional & Tech. Services 48,127 49,474 1,3475414Specialized Design Services 7,254 8,241 9875418Advertising & ublic Relations Services 23,997 24,712 7155417Scientific Research and Development 23,968 22,427 -1,541

Estimated Occupational Staffing Pattern for Professional & Technical Services Occupation % Education Preferred

Accountants and Auditors 5.1 Bachelor's degreeOffice Clerks, General 5.0 HS diploma/GEDLawyers 3.8 Professional degreeAdmin. Assistants, ex. Legal, Medical 3.5 HS diploma/GEDSoftware Developers, Applications 3.1 Bachelor's degreeBookkeeping & Accounting Clerks 3.0 HS diploma/GEDSoftware Developers, Systems Software 2.9 Bachelor's degreeComputer Systems Analysts 2.7 Bachelor's degreeGeneral & Operations Managers 2.6 Associate's degreeComputer Support Specialists 2.6 Some college, no degreeParalegals and Legal Assistants 2.4 Associate's degreeCivil Engineers 2.1 Bachelor's degreeCustomer Service Representatives 2.0 HS diploma/GEDManagement Analysts 2.0 Bachelor's degree

East Texas Professional & Technical Services by Age & Sex

East Texas Professional & Technical Services by Education

Census LED Industry Focus

East Texas Eating & Drinking Places by Age & Sex

East Texas Ambulatory Health Care by Age & Sex

East Texas Support Activities for Mining by Age & Sex

Future Jobs: The economy is changing and so is labor market demand.

How is it changing, where are we headed and what’s hot

now?

Practices affecting job growth and worker preparation

1. Money economy are labor market are decoupling Who’s making money vs. Who’s creating jobs?

2. Emergence of new & blended occupationsNew jobs that combine work activities from 2 or more traditional occupations into a single “new” job

3. Work Activity Off-loading - passing off lower value-added work to assistants/technicians. See Paralegals, Physicians Assistants, Physical Therapy Assistants

4. Occupational crowding Higher skilled workers taking lower skilled jobs, thus displacing lower skilled workers altogether

5. Technological obsolescence & Labor substitution Technology replacing both workers or specific skills

Decoupling: Productivity Influences Job Creation

Output

Jobs

“New technologies are encroaching into human skills in a way that is completely unprecedented.” Andrew McAfee, MIT Center for Digital

Business

“Unfortunately, there are a lot of people who earn honest livings from drudgery

and repetitive tasks.” Larry Page, Google

“Technology should be deployed wherever possible to free humans

from drudgery and repetitive tasks”

Work Transformations through Technology

Disruptive Technology What it is, why do I care?

Advanced Oil & Gas Exploration Hydraulic fracking, creates $4 trillion in new oil & gas

Renewable Energy Wind & solar, new energy sources & declining prices

Advanced Materials Nano particles

3-D Printing Make plastic products with ink-jet printing techniques

Energy Storage Batteries & capacitors

Next Generation Genomics DNA sequencing, gene mapping

Autonomous Cars Robot cars, sensors in roads

Cloud Technology Server farms serving 2.7 billion Internet users

Internet of Things Web linking devices, HIT

Automation of Knowledge Work Work activity displacement, all occupations

Mobile Internet Smart phone interconnections, 24/7 workers

Source: McKinsey Global Institute

Human Resources

FinanceAccounting

BuildingMaintenance

ProductionOperations

Research & Developmen

t

Sales &Marketing

Trainer

Marketing Manager

New Occupation:Energy Manager(Skills needed: electricity, statistics, sensors, math, pumps, contracts, writing, communications, and more)

Accounts Payable Manager

ContractsManager

Bu

sin

ess

Un

it S

ilos

HVACTechnician

OperationsManager Systems

Engineer

SystemsProgrammer

What is IT? Is this IT?

What is the IT labor market? Can it be defined as an industry? Can it be defined by occupation? Can it be defined by college major? Is IT a ubiquitous operation or a cross- domain function? Should it be defined by skill set?

The Argument for Skills over Occupational Titles: Job Titles That Didn’t Exist Just 5 Years Ago

Job Title Job Title 1. Videogame Tester 11. Cyber Security Specialist 2. Market Researcher Data Miner 12. Product Blogger

3. Bioinformatics Specialist 13. Social Media Manager

4. Healthcare Applications Analyst 14. Cyborg Anthropologist

5. Big Data Integration Engineer 15. Usability Engineer

6. Chief Listening Officer 16. Chief Sustainability Officer

7. Cloud Computing Operations Manager 17. User Experience Designer

8. E-commerce specialist 18. Mobile App Developer

9. Search Engine Optimization Manager 19. Online Reputation Manager

10. Behavioral Analytics Specialist 20. Electronic Health Records Tech

Source: O*NET & Monster.com

Where the Job Postings Are Now: January 2014Metro Area Postings Metro Area Postings

Dallas-Fort Worth-Arlington 217,864 Amarillo 7,303

Houston-Sugar Land-Baytown 169,393 Odessa 7,292

Austin-Round Rock 69,212 College Station-Bryan 7,061

San Antonio-New Braunfels 54,189 Midland 6,958

El Paso 15,195 Tyler 6,786

Corpus Christi 14,146 Brownsville-Harlingen 5,090

McAllen-Edinburg-Mission 10,577 Abilene 5,011

Lubbock 10,201 Laredo 4,265

Killeen-Temple-Fort Hood 8,961 Longview 3,888

Waco 7,868 San Angelo 3,258

Beaumont-Port Arthur 7,692 Wichita Falls 3,121

Source: Wanted Analytics for 90 day period from Jan 24, 2014NOTE: 80% of all job postings in Big 4 metro areas

Help Wanted Job Listings for TexasOccupation Postings Preferred education

1. Registered Nurse h 34,238 Associate’s degree2. Truck Driver (heavy/tractor trailer) h 29,809 Short On The Job training3. Retail Salesperson h 21,293 Short On The Job training4. Supervisor, Retail Sales Workers 17,158 Related Work Experience5. Customer Service Rep h 16,350 Moderate On Job Training6. Supervisor, Food Prep Workers h 13,376 Related Work Experience7. Supervisor, Office Workers h 12,203 Related Work Experience8. Computer Systems Analyst h 10,962 Bachelor’s degree9. Computer User Support Specialist 10,609 Associate’s degree10. Accountant h 10,066 Bachelor’s degree11. Non-technical Sales Rep, Wh & Man 10,008 Related Work Experience12. Computer Network Administrator i 9,903 Bachelor’s degree13. Maintenance / Repair Worker h 9,882 Moderate On Job Training14. Web Developer 9,542 Associate’s degree15. Software Application Developer 9,288 Bachelor’s degree

Source: Wanted Analytics for 90 day period from Feb. 5, 2014NOTE: Arrows indicate occupation with greater or less than 5% change in last year

Help Wanted Job Listings for Texas (continued)Occupation Postings Preferred education

16. Marketing Manager h 7,603 Bachelor’s degree

17. Executive Secretary / Admin Assistant 7,404 Related Work Experience

18. Insurance Sales Agent h 7,394 Post Secondary Vocational

19. Medical / Health Services Manager h 7,372 Bachelor’s degree

20. Industrial Engineer 7,236 Bachelor’s degree

21. General Sales Manager 7,026 Related Work Experience

22. Supervisor, Production/Operations Workers h 6,820 Related Work Experience

23. Management Analyst i 6,692 Bachelor’s degree

24. Sales Rep (services) 6,284 Related Work Experience

25. Bookkeeper / Audit Clerk 5,953 Moderate On Job Training

26. Information Technology Project Manager i 5,744 Associate’s degree

27. Manager, General Operations Workers h 5,578 Related Work Experience

28. Manager, Mechanics, Installers, Repairers h 5,501 Related Work Experience

29. Truck Driver (light truck) h 5,289 Short Term OJT

30. Sales Rep (technical or scientific products) 5,203 Related Work Experience

31. Food Prep / Serving Worker (fast food) h 5,098 Short Term OJT

Source: Wanted Analytics for 90 day period from Feb. 5, 2014NOTE: Arrows indicate occupation with greater or less than 5% change in last year

Help Wanted Job Listings for East Texas RegionOccupation Postings Preferred education

1. Truck Driver (heavy/tractor trailer) h 1,419 Short Term On Job Training2. Registered Nurse 658 Associate’s degree3. Supervisor, Retail Sales Workers 562 Related Work Experience4. Retail Salesperson h 528 Short Term On Job Training5. Customer Service Representative h 464 Moderate On Job Training6. Supervisor, Food Prep Workers 366 Related Work Experience7. Insurance Sales Agent h 318 Post Secondary Vocational

8. Non-technical Sales Rep, WH & Man 263 Related Work Experience9. Maintenance / Repair Worker i 253 Moderate On Job Training10. Supervisor, Production/Operations h 240 Related Work Experience11. Supervisor of Office Support Workers 232 Related Work Experience12. Truck Driver (light truck) 178 Short Term On Job Training13. Food Prep/Serving Worker (incl. fast food) h 161 Short Term On Job Training14. Merchandise Stocker, Displayer h 158 Short Term On Job Training15. Cashier h 153 Short Term On Job Training16. Computer User Support Specialist h 151 Associate’s degree

Help Wanted Job Listings for East Texas RegionOccupation Postings Preferred education

17. Medical / Health Services Manager 140 Bachelor’s degree

18. Executive Secretary / Admin Assistant h 139 Related Work Experience

19. Physical Therapist i 138 Master’s degree

20. Office Clerk i 138 Short Term On Job Training

21. Sales Rep (services) h 133 Related Work Experience

22. Licensed Practical / Vocational Nurse i 129 Post Secondary Vocational

23. Supervisor, Mechanics, Installers, Repairers h 128 Related Work Experience

24. Critical Care Nurse h 123 Associate’s degree

25. Sales Rep (technical, scientific goods) h 122 Related Work Experience

26. Security Guard i 121 Short Term On Job Training

27. Personal Care Aide 115 Short Term On Job Training

28. Chemical Engineer h 114 Bachelor’s degree

29. Teller h 111 Short Term On Job Training

30. Receptionist / Information Clerk i 111 Short Term On Job Training

31. Bookkeeper, Accounting/Audit Clerk i 110 Moderate Term On Job Training

32. Freight, Stock, Material Moving Laborer i 110 Short Term On Job Training

33. Licensed Practical / Vocational Nurse h 109 Post Secondary Vocational

34. Occupational Therapist i 108 Master’s degree

Help Wanted Job Listings for Midland-Odessa (last 90 days)

Occupation Jan ‘14 Usual Education

Heavy & Tractor-Trailer Truck Drivers 1,440 Short term OJT

Retail Salespersons 532 Short term OJT

Supervisors, Retail Sales Workers 446 Related Work EXP

Maintenance & Repair Workers 439 Moderate term OJT

Non-technical Sales Reps, WH & Man 325 Related Work EXP

Registered Nurses 325 Associate/Bachelor

Customer Service Representatives 308 Moderate term OJT

Supervisors, Office & Admin Support 237 Related Work EXP

Supervisors, Food Prep & Serving 232 Related Work EXP

Truck & Diesel Engine Mechanics 187 Vocational/Certificate

Petroleum Engineers 184 Bachelor’s degree

Supervisors, Construction & Extraction 176 Related Work EXP

Light Truck/Delivery Services Drivers 168 Short term OJT

Supervisors, Production & Operating 163 Related Work EXP

Supervisors, Mechanics & Repairers 163 Related Work EXP

Help Wanted Job Listings for Austin MSA (last 90 days)

Occupation Dec ‘13 Usual Education

Software Developers, Applications 2,495 Bachelor’s

Registered Nurses 2,428 Associate’s/Bach

Retail Salespersons 2,347 Short term OJT

Web Developers 2,028 Associate’s/Bach

Network Systems Administrators 1,848 Bachelor’s

Customer Service Representatives 1,821 Moderate OJT

Computer Systems Analysts 1,656 Bachelor’s

Supervisors, Retail Sales 1,585 Related experience

Computer User Support Specialists 1,414 Associate’s

Supervisors, Food Prep Workers 1,318 Related experience

Supervisors, Office & Admin Workers 1,252 Related experience

Marketing Managers 1,044 Bachelor’s + EXP

Heavy and Tractor-Trailer Truck Drivers 987 Short OJT

Non-technical Sales Reps, WH & Man 868 Related experience

Information Technology Project Mgrs 862 Associate’s/Bach

U.S. Fastest Growing Occupations thru 2022 (1,000s)

Occupations 2022 EMP ABS CHG % CHG 2012Personal care aides 1,771.4 580.8 48.8 $19,910Home health aides 1,299.3 424.2 48.5 $20,820Interpreters and translators 92.9 29.3 46.1 $45,430Diagnostic sonographers 85.9 27.0 46.0 $65,860Physical therapist assistants 100.7 29.3 41.0 $52,160Physical therapist aides 70.1 20.1 40.1 $23,880Skincare specialists 62.0 17.7 39.8 $28,640Physician assistants 120.0 33.3 38.4 $90,930Helpers--electricians 83.3 22.4 36.9 $27,670Information security analysts 102.5 27.4 36.5 $86,170Health specialties teachers 258.6 68.6 36.1 $81,140Medical secretaries 714.9 189.2 36.0 $31,350Physical therapists 277.7 73.5 36.0 $79,860Brickmasons and blockmasons 96.2 25.2 35.5 $46,440

Projected Fastest Growing Occupations in Texas 2010-20

Occupational Title Per CHG 2010-20

Annual Openings

Formal Education Required

Diagnostic Medical Sonographers 52.0% 240 Associate'sDerrick Operators, Oil and Gas 51.0% 515 HS or GEDHome Health Aides 50.4% 5,220 Less than HSPersonal Care Aides 49.4% 7,675 Less than HSService Unit Operators, Oil & Gas 48.1% 1,235 HS or GEDSpecial Education Teachers, MS 45.1% 460 Bachelor's degreeRotary Drill Operators, Oil and Gas 44.4% 470 HS or GEDRoustabouts, Oil and Gas 43.7% 1,155 Less than HSMedical Secretaries 43.2% 3,380 HS or GEDHelpers--Extraction Workers 42.6% 455 HS or GEDMedical Scientists 42.3% 240 PhD/prof. degreeInterpreters and Translators 42.2% 360 Bachelor's degreeMiddle School Teachers, Ex. CTE 41.1% 5,075 Bachelor's degreeElementary School Teachers 40.8% 10,430 Bachelor's degreeMarket Research Analysts 40.5% 1,200 Bachelor's degreeCardiovascular Technicians 40.5% 180 Associate's Industrial Machinery Mechanics 40.2% 1,840 HS or GEDPhysical Therapist Assistants 40.0% 255 Associate's

EAST TEXAS Occupations adding the most jobs 2010-2020

Occupation 2010 2020 Change Annual Openings

Annual Wage

Fast Food Prep/Serving Workers 7,470 10,250 2,780 490 $17,480

Registered Nurses 6,530 8,780 2,250 345 $59,880

Personal Care Aides 4,560 6,410 1,850 220 $17,680

Elementary School Teachers 5,160 6,880 1,720 285 $44,480

Retail Salespersons 10,590 12,130 1,540 465 $24,140

Home Health Aides 3,120 4,420 1,300 170 $19,910

General Office Clerks 7,030 8,230 1,200 245 $25,790

Cashiers 8,180 9,370 1,190 490 $18,120

Nursing Aides & Orderlies 4,610 5,800 1,190 180 $20,550

Waiters & Waitresses 4,830 6,010 1,180 360 $17,680

Customer Service Reps 4,700 5,560 860 220 $26,880

Janitors & Cleaners 4,450 5,300 850 170 $20,050

EAST TEXAS Fastest Growing Occupations 2010-2020

Occupation 2010 2020 Growth Rate

Annual Openings

Annual Wage

Medical Secretaries 1,910 2,720 42% 105 $26,550

Home Health Aides 3,120 4,420 42% 170 $19,910

Derrick Operators 560 790 41% 35 $47,350

Personal Care Aides 4,560 6,410 41% 220 $17,680

Service Unit Operators 1,310 1,840 41% 85 $43,620

Industrial Machinery Mechanics 1,240 1,740 40% 75 $45,300

Radiologic Technologists & Techs 500 690 38% 30 $50,410

Fast Food Prep / Serving Workers 7,470 10,250 37% 490 $17,480

Roustabouts 1,240 1,690 36% 70 $29,630

Registered Nurses 6,530 8,780 35% 345 $59,880

Middle School Teachers 2,500 3,340 34% 140 $45,600

Elementary School Teachers 5,160 6,880 33% 285 $44,480

Education makes a difference. Some kind of postsecondary

education is important but not all fields of study are rewarded

equally. What you study matters!

More education, better labor market outcomes

College Increases Earnings Potential

Bachelor’s (AAO to 2020) $$$ HS Only (AAO to 2020) $$$Chief Executives (620) $178,560Rotary Drill Operator (470) $69,016Engineering Managers (655) $154,161Pump Operators (200) $50,150Petroleum Engineers (1,065) $147,070Crane Operators (230) $46,830Airline Pilot & Flight Engineer (500) $137,425Oil Derrick Operators (515) $45,673Geoscientists (640) $130,200Wellhead Pumpers (215) $44,144

Marketing Managers (520) $128,088Service Unit Operator (1,235) $43,045

Computer Systems Managers (665) $124,834Excavating Operators (295) $35,489Financial Managers (1,035) $118,624Roustabouts (1,155) $32,943Chemical Engineers (240) $115,873Parts Salespersons (775) $32,163Sales Managers (1,085) $115,077Drywall Installers (490) $31,604Industrial Production Mgrs. (525) $112,001Construction Painter (1,200) $31,596Human Resources Managers (225) $111,840Cement Masons (500) $28,899Aerospace Engineers (355) $102,659Refuse Collectors (320) $28,331Software Developer, System (1,310) $98,631Industrial Truck Oprs. (1,635) $27,972Software Developer, Apps (1,210) $91,704Counter/Rental Clerk (1,280) $26,672

Source: Survey-Weighted Quantiles from American Community Survey 2006-2010 5-year Texas Sample (In Labor Force)

Earnings by Educational Attainment – Texas

Highest Earning College Programs 2012 Detail ViewBachelor’s Degree Graduate Major (TX) (50+) Grads Earnings

Petroleum Engineering 387 $93,251Chemical Engineering 483 $70,247Mechanical Engineering 1,364 $60,597Registered Nursing/Nursing Administration 6,952 $58,697Mechanical Engineering Related Technologies 133 $57,914Industrial Production Technologies/Technicians 227 $57,486Computer Programming 79 $55,719Electrical, Electronics & Telecomm Engineering 968 $55,703Computer Engineering 242 $55,510Construction Engineering Technologies 373 $53,832Computer Science 226 $52,543Computer Systems Analysis 155 $52,411Computer and Information Sciences, General 1,088 $51,642Civil Engineering 728 $51,587Sales, Merchandising & Marketing Operations 219 $50,781

Lowest Earning College Programs 2012 Detail ViewBachelor’s Degree Graduate Major (TX) (50+) Grads Earnings

Pastoral Counseling and Specialized Ministries 64 $18,404Bible/Biblical Studies 55 $19,142Drama/Theatre Arts and Stagecraft 553 $19,762Rehabilitation and Therapeutic Professions 214 $20,037Anthropology 514 $20,077Dietetics and Clinical Nutrition Services 76 $20,443Health/Medical Preparatory Programs 130 $20,578Ethnic, Cultural Minority, & Gender Studies 63 $20,623International Relations & National Security Studies 112 $20,642Foods, Nutrition, and Related Services 522 $21,060Film/Video and Photographic Arts 174 $21,288Neurobiology and Neurosciences 143 $21,382Zoology/Animal Biology 92 $21,639Religious Education 139 $22,062Radio, Television, and Digital Communication 1,008 $22,226

Math = MoneyThe more accomplished you are at

applied mathematics the more money you can make.

Highest Earning Associate’s Degree Programs 2012Associate’s Degree Graduate Major (TX) Grads Earnings

Fire Protection 183 $60,516Electrical and Power Transmission Installers 54 $60,442Mining and Petroleum Technologies/Technicians 38 $56,862Physical Science Technologies/Technicians 474 $53,216Quality Control & Safety Technicians 160 $51,324Registered Nursing and Clinical Nursing 5,852 $49,708Construction Engineering Technologies 56 $48,410Nuclear & Industrial Radiologic Technicians 32 $48,139Geography and Cartography 28 $47,595Electromechanical & Instrumentation Maint. Techs 560 $46,045Industrial Production Technologies/Technicians 151 $44,757Precision Metal Working 185 $40,548Finance and Financial Management Services 47 $40,471Real Estate 61 $40,241Electrical/Electronics Maint. & Repair Technology 67 $40,097

Structural Mismatch: 2012 Graduates Grads EarningsMulti-/Interdisciplinary Studies, Other 10,383 $34,739Business Administration, Mgmt. & Operations 7,644 $45,041Registered Nursing/Nursing Administration 6,952 $58,697Psychology, General 5,711 $24,451Biology, General 4,696 $22,753Health & Physical Education/Fitness 3,891 $24,359Criminal Justice and Corrections 3,692 $29,205Accounting and Related Services 3,584 $37,693Finance and Financial Management Services 2,796 $41,699Marketing 2,665 $35,039English Language and Literature, General 2,227 $25,390History 2,200 $27,366Liberal Arts, Humanities & General Studies 2,119 $33,278Communication and Media Studies 2,095 $28,239Political Science and Government 2,017 $27,493

Reality is Relative2011 Charles Schwab Teens & Money Survey

Poll of Americans ages 13-18

Source: Charles Schwab and Boys & Girls Club of America survey conducted with Harris Interactive

U.S. teenagers were asked:1. What is your average expected

starting salary? 2. What will be your salary once

established in a career?

Reality is Relative2011 Charles Schwab Teens & Money Survey

Poll of Americans ages 13-18

Source: Charles Schwab and Boys & Girls Club of America survey conducted with Harris Interactive

For real fun, check out: http://www.lmci.state.tx.us/realitycheck/

Starting your career: Average answer:

$73,000 a year

Boys answered: $79,700 a year Girls answered: $66,200 a year

Reality is Relative2011 Charles Schwab Teens & Money Survey

Poll of Americans ages 13-18

Source: Charles Schwab and Boys & Girls Club of America survey conducted with Harris Interactive

For real fun, check out: http://www.lmci.state.tx.us/realitycheck/

Established in your career: Average answer:

$150,000 a year

Boys answered: $162,300 a year Girls answered: $126,500 a year

Welcome to Reality Check 2011! http://www.texasrealitycheck.com

Texas Reality Check for iPhone…. for free! Now at the Apple App Store

http://www.thecb.state.tx.us/apps/txcrews

Preparing students for 21st century jobs: The labor market for good jobs is

competitive. Balancing Will & Skill

Regional employers say they want…1. Good communications skills: Can you….. Explain what you’re doing (to co-worker or customer)? Explain what you need (from a co-worker or customer)? Ability to listen to instructions?

2. Technical knowledge (degrees needed for half of all job openings)

4. Can you work with people who are of a different age, race, gender and education level than you?

5. Can-do attitude / pleasant attitude (workers who are “engaged” in their work)

6. Critical thinking skills (if given a sequence of events, can you determine what will probably happen next)

Giraffe Critical Thinking Quiz1. How do you put a giraffe into a refrigerator?Answer: Open the refrigerator, put in the giraffe, and close the door. This tests whether you tend to do simple things in an overly complicated way.

2. How do you put an elephant into a refrigerator?Answer: Open the refrigerator, take out the giraffe, put in the elephant, close the door. This tests your ability to understand the repercussions of your actions.

Giraffe Critical Thinking Quiz

3. The Lion King is hosting an All Animal Meeting. All the animals attend - except one. Which animal does not attend?Answer: The Elephant. The elephant is in the refrigerator. You just put him in there, remember? This tests your memory.

4. You must cross a shallow river, but it is used by crocodiles and you do not have a boat. How do you manage it?Answer: You jump in the river and swim across. Pay attention! All the crocodiles are at the Meeting with the other animals. This tests if you learn quickly from your mistakes.

Anderson Consulting says 90% of Professionals tested got all questions wrong, but many

preschoolers got several correct answers. This conclusively proves

that most professionals do not have the brains of a four-year-old.

WillWorkplace Skills

Skills Distill

Getting a Job is a Balance between Skill & Will

WillWorkplace Skills

SkillsStrong academics

High School diploma Post secondary schoolingAppropriate technical skills

Distill

“I don’t know if we’re going to take existing jobs and expand their duties or if we’ll create new jobs, but

it’s going to change our workforce. In the past, if you had a high school education and could learn some

technical skills, that was enough to work for us. But now we want an Associate’s degree or equivalent

military experience – and that will be the minimum hiring requirement starting this year.”

Larry Fuller, director of human resourcesCenterPoint Energy, Houston, Texas

interviewed Feb. 5, 2010, for Working Texas Style book

WillWorkplace Basic Skills

Communication skills Getting along with others

Critical thinking

Skills Distill

Workplace basic or foundation skills include judgements and behaviors that demonstrate work ethic and commitment, leadership and teamwork skills, initiative and integrity, and critical thinking skills that are in high demand by employers.

Sample: Workplace Basic Skills Profile for Waiters and Waitresses

Sample: Workplace Basic Skills Profile for Economist

SAMPLE: Workplace Basic Skills Profile for Chemical Engineers

“There’s not one specific thing or skill people have to have to work for us. But I can tell you why we fire people: soft skills. We hire for hard skills. We fire for soft skills. The ability to interact and communicate with others or behave ethically and take responsibility for things tends to be where people tend to break down.”

Rick Stephens, senior vice president of HR, The Boeing Corporation

WillWorkplace Skills

SkillsDistill

Stackable Credentials Informal educationOn the Job Learning

Climbing Wall

The Climbing Wall concept of Career

Development:

Everyone is trying to get comfortable on the wall, but each

finds themselves at a different place,

moving at a different pace and with a unique support

system

Will Willing to take a job: At lower level, lesser wage In a different locale Show flexibility & initiative

Workplace Skills

Skills Distill

Will Willing to take a job: At lower level, lesser wage In a different locale Show flexibility & initiative

Workplace SkillsWorkplace Basics!

Communication skills Getting along with others

Critical thinking

Skills Strong academics

High School diploma Post secondary schoolingAppropriate technical skills

Distill Stackable Credentials

Informal educationOn the Job Learning

Climbing Wall

There is much more story to tell, but this version is over

Thank you!richard.froeschle@twc.state.tx.us