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WK Group Presentation 2015

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Wireking Group WIREKING WIREKING Presentation Jun-2015
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Page 1: WK Group Presentation 2015

Wireking Group

WIREKINGWIREKINGPresentation

Jun-2015

Page 2: WK Group Presentation 2015

Wireking Group

PART ONE:PART ONE:

Wireking Industrial GroupWireking Industrial GroupBrief IntroductionBrief Introduction

Wireking Group OVERVIEWWireking Group OVERVIEW

Page 3: WK Group Presentation 2015

Wireking Group

General Information

üüWire King was established in 1988, itWire King was established in 1988, it s a privates a private--owned company.owned company.üü25 years history25 years historyüü4 factories:4 factories:¤Guangdong Wireking Housewares & Hardware Co., Ltd.;¤Foshan Yongjian Housewares & Hardware Co., Ltd.;¤Guangdong Wireking Metal Manufacture Co., Ltd.¤Guangdong Wireking Furniture Technology Co., Ltd.;

üühas our own carton and plastic parts factory.has our own carton and plastic parts factory.üüArea: over 200,000 square metersArea: over 200,000 square metersüüEmployee: over 3,500 employeesEmployee: over 3,500 employeesüüBusiness turnover of 2014: over 150 million USD.Business turnover of 2014: over 150 million USD.

Page 4: WK Group Presentation 2015

Wireking Group Wireking Group OVERVIEWWireking Group OVERVIEW

Wireking Organization StructureWireking Organization Structure

WireKingIndustrial Group

SalesCenter

FinanceDept.

HR Dept. OperationDept.

Admin.Dept.

WireKingFactory

GardenProductsFactory

WirekingMetal

YongJianFactory

Page 5: WK Group Presentation 2015

Wireking Group

Our Main Markets:Our Main Markets:

üüUSA: 30%USA: 30%

üüEU : 40%EU : 40%

üüSouth AmericaSouth America

üüAustralia, NewAustralia, NewZealandZealand

üüAll other placesAll other places

Wireking Group OVERVIEWWireking Group OVERVIEW

Page 6: WK Group Presentation 2015

Wireking Group

WALWAL--MART (ASDA) (8%) IN USA & UKMART (ASDA) (8%) IN USA & UK

LIDL (3.5%) IN GerLIDL (3.5%) IN Germanymany

ALDI (3.7%) IN GerALDI (3.7%) IN Germanymany

TESTRUT (3%) IN GermanyTESTRUT (3%) IN Germany

HOME DEPOT (3%) IN USAHOME DEPOT (3%) IN USA

POLDER (2.5%) IN USAPOLDER (2.5%) IN USA

HOME RETAIL GROUP (3.3%) IN UKHOME RETAIL GROUP (3.3%) IN UK

TESCO ( 1%) IN UKTESCO ( 1%) IN UK

SAINSBURYSAINSBURY S (1.5%) IN UKS (1.5%) IN UK

Main CustomersMain Customers

Wireking Group OVERVIEWWireking Group OVERVIEW

Page 7: WK Group Presentation 2015

Wireking Group

PART TWO:PART TWO:

Factory BriefFactory BriefIntroductionIntroduction

Page 8: WK Group Presentation 2015

Wireking Group

Our Spirit:Our Spirit:Our spirit:Our spirit:

SolidaritySolidarityEndeavorEndeavor

PracticalityPracticalityInnovationInnovation

Established in 1988 with an area more than 75,000 square meters. It s the firstfactory of wireking group.

There are 12 standard workshops with advanced machinery, 2 in-house automaticpowder coating line and one PE-coating line.

Successfully passed ISO9001:2000 ,ISO14001 & BSCI audit.With more than 800 sets of wire and metal processing machine. Our current

production capacity is 350 x40ft containers per month.Warehouse capacity 40 containers.

Wireking FactoryWireking Factory

Workshops snapshotWorkshops snapshot

Wireking Housewares & Hardware Co., Ltd

Page 9: WK Group Presentation 2015

Wireking Group

Wire Items (Kitchen series)Wire Items (Kitchen series)Wireking FactoryWireking Factory

Page 10: WK Group Presentation 2015

Wireking Group

Wire Items (Bathroom series)Wire Items (Bathroom series)

Page 11: WK Group Presentation 2015

Wireking Group

Wire Items (Storage series)Wire Items (Storage series)

Page 12: WK Group Presentation 2015

Wireking Group

Sliding basket:Sliding basket:

Wireking FactoryWireking Factory

Page 13: WK Group Presentation 2015

Wireking Group

drawbenchdrawbenchwelding machinewelding machine

weldingwelding Automatic bending machineAutomatic bending machine

Wireking FactoryWireking Factory

Page 14: WK Group Presentation 2015

Wireking Group

WeldingWelding

CuttingCutting

Tooling preparationTooling preparation

Wireking FactoryWireking Factory

Page 15: WK Group Presentation 2015

Wireking Group

Dipping lineDipping line

Automatic painting lineAutomatic painting line

PunchingPunching

Wireking FactoryWireking Factory

Page 16: WK Group Presentation 2015

Wireking Group

YongJian Housewares & Hardware Co., Ltd

Yongjian FactoryYongjian Factory

The new factory was established in 2002 with over 75,000 squaremeters.

YongJian factory is one of the biggest ironing board manufactory in Asia.

Factory passed ISO 9001:2008 certificated & BSCI audit, productscomply with GS standards.

Have rich experience in producing OEM products.Current production capacity : 300*40 HQ / Month.Warehouse capacity: 40 containers.

Page 17: WK Group Presentation 2015

Wireking Group

Ironing Board (GS ironing board)Ironing Board (GS ironing board)

Yongjian FactoryYongjian Factory

Page 18: WK Group Presentation 2015

Wireking Group

Ironing BoardIroning Board

Meliconi Series Ironing Board: hot-seller in Europe;

Butterfly Style Iron Rest; Every Cover tells s story; Color-match makes them attractive!!

Page 19: WK Group Presentation 2015

Wireking Group

TV bracketTV bracket

Page 20: WK Group Presentation 2015

Wireking Group

Loading test houseLoading test house

Face panelFace panel

Wall panelWall panel

Test equipmentTest equipment

Testing weight: 172Testing weight: 172 kgskgs

Page 21: WK Group Presentation 2015

Wireking Group YongjianYongjian FactoryFactory

Tube weldingTube weldingRaw materialRaw material

Mesh makingMesh making Tube cuttingTube cutting

Page 22: WK Group Presentation 2015

Wireking Group

3 specially efficientmesh tops makingtechnologies with/without welding

YongjianYongjian FactoryFactory

We totally have 3 workshops to makemesh tops with different frames andtechnologies.

Page 23: WK Group Presentation 2015

Wireking Group

Welding and Punching

YongjianYongjian FactoryFactory

2 painting2 paintinglineslines

Page 24: WK Group Presentation 2015

Wireking Group

We have more than 40 sewing machine, cuttingmachine, we can make all kinds of covers for ourown ironing board or in separate packaging.

YongjianYongjian FactoryFactory

Assembly lineAssembly line

Page 25: WK Group Presentation 2015

Wireking Group

Wireking Metal factory was founded in 2008, is the youngestmember of Wireking Group.

Move to new address early 2012.

Specialized in designing and manufacturing tubular products,such as laundry airer, step ladder.

With 3 automatic painting lines, 2 automatic production linesfor step panel.

BSCI audit and Sedex

Wireking MetalWireking Metal

Guangdong Wireking Metal Manufacture Co., LtdGuangdong Wireking Metal Manufacture Co., Ltd..

Factory OverviewFactory Overview Office buildingOffice building DormitoryDormitory

Page 26: WK Group Presentation 2015

Wireking Group

LaundryLaundry AirerAirer (UK)(UK)Wireking MetalWireking Metal

Page 27: WK Group Presentation 2015

Wireking Group

LaundryLaundry AirerAirer (New)(New)Wireking MetalWireking Metal

slimslim airerairer

functionalfunctional airerairerRadiator AirerFolding iron TidyFolding iron Tidy

Easy click adjuster Airer

Page 28: WK Group Presentation 2015

Wireking Group

Tube weldingTube welding

Warehouse 2Warehouse 2

Warehouse 1Warehouse 1

Wireking MetalWireking Metal

Page 29: WK Group Presentation 2015

Wireking Group

Tooling & sampleTooling & samplemaking workshopmaking workshop

Wireking MetalWireking Metal

Page 30: WK Group Presentation 2015

Wireking Group

Loading &Loading &pulling testpulling testequipmentequipment

Automatic production lineAutomatic production linefor step panelfor step panel

Wireking MetalWireking Metal

Automatic painting lineAutomatic painting line

Page 31: WK Group Presentation 2015

Wireking Group

Production lineProduction line

Wireking MetalWireking Metal

Page 32: WK Group Presentation 2015

Wireking Group

Our own plastic injection workshopOur own plastic injection workshop

Page 33: WK Group Presentation 2015

Wireking Group

Assembly line & QC trainingAssembly line & QC trainingWireking MetalWireking Metal

Page 34: WK Group Presentation 2015

Wireking Group

Brand new factory is now under construction.Brand new factory is now under construction.Manufacture ofManufacture of AluminiumAluminium & metal ladder will be& metal ladder will bemoved to new factory in around Augmoved to new factory in around Aug--2015.2015.Factory location:Factory location: ShundeShunde..

Page 35: WK Group Presentation 2015

Wireking Group

Ladder photosLadder photos

Page 36: WK Group Presentation 2015

Wireking Group

Direct business:Direct business: SainsburySainsbury s, Argos,s, Argos,Tesco,Tesco, AsdaAsda, Wilkinson,, Wilkinson, DunelmDunelm

UK market

Page 37: WK Group Presentation 2015

Wireking Group UK market

Page 38: WK Group Presentation 2015

Wireking Group

StrengthsStrengths

Strength on costingStrength on costing

Advanced machinery & technologyWe have in-house Wire drawing and tube making, as well as our own printing, plasticcomponent and chrome factories in stead of out sourcing or subcontract, our cost isusually 10% less than our competitors.Lower raw material cost

1. We usually combine all of our factories material purchasing together, and get somediscount from our suppliers because of the huge purchase volume.

2. We have a team in our finance dept. to monitor the trend of raw material price, andmake some stock (1-3 month) when the price is at the low level.

Strong production capacity to meet ClientStrong production capacity to meet Client s requirements requirementThe total capacity for Wireking factories is 200 CTN per month, and its turnover in 2013is 140M. We still have 25% capacity left. With the backup of other brother factory, wehave no labor shortage, the capacity will be much more bigger.

Strength on warehousing and deliveryStrength on warehousing and deliveryIn-house Warehouse with big capacity can provide Client Safety Stock.Prompt delivery always ensure our client can launch their products into market on time.

Page 39: WK Group Presentation 2015

Wireking Group

Strength on QAStrength on QA

Both Wireking factory and Yongjian factory areISO9000:2000 QMS certified by BSCI;

Over 40 well trained and experienced QC staffsformed an effective quality assurance team in eachfactory;

Self-contained inspecting and testing instrument,such as: salt spray testing machine, coating filmimpacting machine, coating film abrasion machine,coating film thickness tester etc.

Salt Spray Test Machine A corner of Our Testing CenterA corner of Our Testing Center

Page 40: WK Group Presentation 2015

Wireking Group

Strength on Product design and engineeringStrength on Product design and engineering

ü Over 10 well trained and experienceddesigners in each factory to createhundreds of new products per year.

ü Over 30 well trained and experiencedengineers in each factory to make sure allmachinery is in good condition andmaking all the mould & tools in house.

ü Flexible design according to customerscustomization.

Page 41: WK Group Presentation 2015

Wireking Group

THANK YOU!THANK YOU!


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