BookSavvy Rules for AuthorsWomen’s National Book Association/LA ChapterMarch 10, 2013

David Wogahnwww.sellbox.com

Savvy Planning Rule #1

Get comfortable thinking in terms of being an hybrid author.

Savvy Planning Rule #2

Will your platform be your first book, or your second?

Savvy Planning Rule #3

Ask yourself:

How can I use my book, or book experience, to further my goals.

Savvy Planning Rule #4

Study some eBooks.

Savvy Planning Rule #5

The best way to avoid any perceived stigma of being an eBook author is to not produce junk.

Savvy Marketing Rule #1

Master one marketing skill before moving to the next. And think in terms of layers.

Savvy Marketing Rule #2

New authors should focus on readers over revenue.

Savvy Marketing Rule #3

New authors should focus on Amazon…at least to start.

Savvy Marketing Rule #4

There is value in announcing.

Savvy Marketing Rule #5

If you want to contribute to the publishing process, and you are just starting out, learn how to use style sheets. Otherwise, invest your time in developing your online marketing skills.

Bonus Rule

Be generous

BookSavvy Rules for Authors

David Wogahnwww.sellbox.com

eBook consulting and publishing services for businesses, publishers and authors.