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Youth Talent Fall 2015 - Campaign Guidelines V1

Date post: 23-Jul-2016
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Page 1: Youth Talent Fall 2015 - Campaign Guidelines V1

TMP RecruitmentFall 2015

Page 2: Youth Talent Fall 2015 - Campaign Guidelines V1

MESSAGEEveryone joins the organization having in mind his/her own ambition, but whatever this ambition is, hearing the slogan, the person understands that AIESEC is the place where his ambition will come into reality. The slogan is aimed to push for actions and working towards the dream each of us has inside.

CONCEPT(EN) AIESEC supports you activating your ambition by developing your leadership skills

(ES) AIESEC apoya el desarrollo de tus habilidades de liderazgo para activares tú ambición

SLOGAN“¡Activa tú ambición!”

Page 3: Youth Talent Fall 2015 - Campaign Guidelines V1

PROCESS

For a better support to the network operations we will standardize the application process ensuring network alignment.

How? National ORS > PODIO FORM

Direct your traffic to the page www.aiesec.org.es/youthtalent

- Shorten link (For analytics): Link: goo.gl/IGGOQV (with this link we can better track our data)

- Link: https://podio.com/webforms/13396918/908815

- Management workspace: https://podio.com/aieseces/youth-talent/apps/yt-subscriptions

Page 4: Youth Talent Fall 2015 - Campaign Guidelines V1

WORKSPACE

Page 5: Youth Talent Fall 2015 - Campaign Guidelines V1

SUBSCRIPTION FORM HOW TO DO IT

1. Add an application manager to each candidate

2. Update the candidate stage

UnqualifiedCandidate is +30 years, finished his course +2 years ago, didn’t pass the selection process, doesn’t have time availability, etc.

Not interestedCandidate is not longer interested

In processCandidate is going through the selection process

ApprovedCandidate is ready to become an AIESECer!

Application receivedCandidate signed up but was not contacted yet

ContactedCandidate was already contacted by phone and/or email

Page 6: Youth Talent Fall 2015 - Campaign Guidelines V1

CAMPAIGN

The best time to post on facebookSource: http://blog.hubspot.com/marketing/best-times-post-pin-tweet-social-media-infographichttp://www.huffingtonpost.com/belle-beth-cooper/a-scientific-guide-to-pos_b_4262571.html

Recommended hours to post- Facebook > 13h to 16h / 21h to 00h, Weekends- Twitter > Monday to Thursday, 13h to 15h- LinkedIn > Tuesday to Thursday, 17h to 18h

Tips- Communicate in our original language: Spanish- Share content from the national webpage- Share content with the national team to promote in national channels- Use the following link goo.gl/IGGOQV- Use pictures, videos and real stories- Contact the candidates within a maximum of 48 hours

Page 7: Youth Talent Fall 2015 - Campaign Guidelines V1

CALENDAR

Page 8: Youth Talent Fall 2015 - Campaign Guidelines V1

LOGOS & COLORS

#049841

#FFFFFF

Page 9: Youth Talent Fall 2015 - Campaign Guidelines V1

NEXT STEPSA Visual materials (Posters & Flyers, printing and virtual version)DDL 12th September

B Branding development for each of the 5 subproducts of Youth TalentDDL 18th September

C Website developmentOn going

Page 10: Youth Talent Fall 2015 - Campaign Guidelines V1

POWERED BY

MCVP MARKETINGMariana Silva

[email protected]

MCVP TALENT MANAGEMENTAnna Kainova

[email protected]


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