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BusinessBusiness
ResearchResearch
MethodMethodProject on:
Best Business school in India
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Submitted bySubmitted by
Adishree AgarwalJagrat Hasmukh BhomawatJimit MehtaKarishma BothraKaushal JoshiNeeta PrajapatiPathan Yusuf MohsinShyam Raj
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Introduction to Business ResearchIntroduction to Business Research
MethodMethod
Wide Range Of PhenomenaNeed for Business ResearchDefinitionAid to Managerial judgment, not a
Substitute
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Objectives of ResearchObjectives of Research
Measuring Perception Regarding BusinessSchools
Providing Relevant Information Pertainingto Business Schools
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Parameters on which B-schoolsParameters on which B-schools
are ratedare rated
◦ Overall Placements
◦ Global Placements
◦ International Internships◦ Global Faculty
◦ Student Exchange Program
◦ Industry Interface
◦ Faculty: In-House & Visiting◦ Course Content
◦ Research Publications
◦ Infrastructure
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Sample SizeSample Size
A sample of 150 people has been
chosen who has direct link withb-schools.
◦Prospective MBA students: 20
◦Faculty: 20◦ Alumni: 10
◦Management Students:100
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Data GatheringData Gathering
Out of the various methods of conducting thesurvey we choose the following two methods:
◦ Personal Interview- we clearly explained thedetailed questionnaire and got the required formof answers from the respondent.
◦ Mail survey- As its very cost effective and wewere able to contact people outside our domain.Also, the respondent can fill the questionnaire attheir disposable.
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Research Error RectificationResearch Error Rectification
Some of the errors which was verified whileanalyzing the data are:
◦ Sample Selection Error-This occurs because of inaccuracy in the design of sample or in the samplingprocedure. This error was verified by selecting onlythose people in the sample who are directly linked to b-schools.
◦ Data Processing Error-This error occurs because of incorrect data entry during analysis. This error was alsochecked.
◦ Interview Error-This error was checked by therespective interviewer by explaining the questions to the
respondents in detail and by carefully recording theanswers.
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QUESTIONNAIREQUESTIONNAIRE
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QUESTIONNAIREQUESTIONNAIRE
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QUESTIONNAIREQUESTIONNAIRE
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QUESTIONNAIREQUESTIONNAIRE
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QUESTIONNAIREQUESTIONNAIRE
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QUESTIONNAIREQUESTIONNAIRE
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Analysis of data and results.Analysis of data and results.
AlumniFacultyB-school studentsMBA aspirants
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TOP 10 (Alumni)TOP 10 (Alumni)
IIM CIIM B
IIM AICFAI- HyderabadMDIWellingkar
ISBSIBM, PuneIIM LIMT
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ALUMNIALUMNI
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ALUMNIALUMNI
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ALUMNIALUMNI
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ALUMNIALUMNI
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ALUMNIALUMNI
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TOP 10 (Faculty)TOP 10 (Faculty)
ISBMDI
IIM ASP JAINNMIMSIIM B
XIMBXLRIIIM CFMS
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FACULTYFACULTY
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FACULTYFACULTY
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FACULTYFACULTY
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FACULTYFACULTY
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FACULTYFACULTY
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TOP 10 (B-Students)TOP 10 (B-Students)
IIM AIIM C
IIM BXLRIIIM IIIM L
ISBJBIMSSPJIMRNMIMS
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B -StudentsB -Students
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B -StudentsB -Students
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B -StudentsB -Students
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B -StudentsB -Students
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B –StudentsB –Students
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MBA ASPIRANTSMBA ASPIRANTS
ISBIIM A
IIM BIIM CSJIMRXLRI
IIM LIIM IIIFTFMS
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MBA ASPIRANTSMBA ASPIRANTS
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MBA ASPIRANTSMBA ASPIRANTS
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MBA ASPIRANTSMBA ASPIRANTS
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FINAL DATA ANALYSISFINAL DATA ANALYSIS
IIM AXLRI
IIM CIIM LIIM BIIM I
ISBJBIMSIIM KSJIMR
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FINAL DATA ANALYSISFINAL DATA ANALYSIS
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FINAL DATA ANALYSISFINAL DATA ANALYSIS
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FINAL DATA ANALYSISFINAL DATA ANALYSIS
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FINAL DATA ANALYSISFINAL DATA ANALYSIS