COMMUNITYSPONSORSHIP
bbb.org
2019
Increase Visibility for your Company........................................1
The BBB Search Engine Solution Program...........................2
Online Directory Unified Search Page....................................3
Co-Branded Advertising................................................................4
Outdoor & Movie Theatre Advertising...................................5
Television & Video Advertising..................................................6
Targeted & Weather Activated Email Marketing..............7
Events.....................................................................................................7
Subject Page
Index
Increase VisibilityFor Your Company
BBB CommunitySponsorship
Two KeyReasons...
The Numbers SpeakFor Themselves
Reach out and make a difference in your community!
Becoming a BBB Community Sponsor positions
your business as an important partner in the
community. BBB can enhance your company’s
reputation through our brand, representing
consumer trust and confidence. Through your
community sponsorship or co-branding
opportunities, your company will reach millions of
Denver Metro consumers, expanding visibility for
your business.
5,027,596Total website page viewsin 2018
2,996,271
639,766
7,390
40,490
For enhancement of a company’s reputation.
For consumer trustand confidence.
...why businesses become BBB Accredited.
Business and nonprofit business profiles readin 2018.
83%
Total Facebook �impressions in 2018
Of consumers who are familiar with the
BBB are more likely to purchase when
a business displays their Accreditation
Accredited businessesand nonprofits
Dynamic seal clicksin 2018
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The BBB Search EngineSolution Program
How Does it Work?
What are the Benefits?
Let BBB and Google be your Sources for Online Marketing Leads!
BBB runs the program and buys the
keywords for you from Google. When
consumers search Google for businesses
like yours, then click on the BBB Sponsored
Ad at the top of the search results, it drives
them to a landing page showing ONLY the
BBB businesses who are currently running
this program. Easy, fast, low cost way to
reach consumers searching on Google.
Program up and running typically within two business days.
No long-term contracts.
Less competition on the page.
No need to have your own website, your BBB listing is your online presence.
Managed for you by in-house BBB sta�.
Consumers looking on the BBB site are more interested in quality than price.
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Click
Contact
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Online DirectoryUnified SearchExclusive Online Marketing Opportunities
Premium, Featured & Enhanced Listings
All Premium, Featured & Enhanced Listings Include:
Rotating with 33% of impressions.
Rotating with 20% of impressions.
Rotating with 20% of impressions.
Add your Accredited Businesss logo to your non-ad placement.
Rotating with 30% of impressions.
Rotating with 20% of impressions.
Premium
Banner 1-Use our template design or create your own.-Rotating with 20% of impressions.
Banner 2-Use our template design or create your own.-Rotating with 20% of impressions.
Bottom Banner-Use our template design or create your own.-Rotating with 20% of impressions.
Banner 1
Banner 2
Bottom Banner
Featured 1
Featured 2
Enhanced 1
Enhanced 2
Company LogoProminently Displayed
Links toBusiness Profile
Letter Rating
Company ContactInformation
Activity Tracking
Accredited Business Seal
Logo
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(303) 798-7663
5255 S Rio Grande St Ste BLittleton, CO 80120
(720) 446-9633
800 E 64th Ave Unit 7Denver, CO 80229
(720) 203-2900
4277 N 109th St,Lafayette. CO 80026
Co-BrandedAdvertisingDenver BBB’s “I Know a Guy” Campaign
With BBB, you have strong marketing partnerships to understand your business and o er digital solutions that maximize your ROI.
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With an extensive database of thousands of consumers and businesses, as well as strong open rates, this unique opportunity is available to select accredited businesses, and allows you to enhance your visibility in an impactful way.
Take advantage of your untapped marketing potential and advertise in BBB’s dynamic email communications.
Targeted & Weather Activated Email Marketing
Co-BrandedAdvertisingThe Benefits of Co-Branding with the BBB
click-through for digial display ads
the industry standard click through rate
Our Stats Continually Defy Industry Standards:
Averages
.15% 3xthe industry standard open through rate
open rate for co-branded emails
Averages
4x11.6%
Through intelligent placement of digital assets designed to attract, activate, and engage your potential customers, you can target your ideal customers whenever and wherever they are.
Customized packages include the following:
Email - Reach potential customers in their inboxes.
Live Chat - Answer questions and gather leads 24/7.
Social Boosted Campaigns - Connect and engage with current and potential customers.
Display Advertising - Build your brand, one impression at a time.
Over the Top Advertising – Influence cord cutters in a brand new way.
Pay Per Click - Get to the top of search results - fast!
Digital Co-Branded Advertising
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We have multiple options for television ads, airing on multiple channels.
Have your business co-branded with BBB through a professionally produced 3 minute video, which we share on all of our marketing and social media channels to local business owners and consumers. You also own the rights to the co-branded video!
Television &Video Advertising
The Stats for TV Ads
Why BBB is for me Video Example
with television, more than any other media
device
Source: GFK TVB Mentor Survey, Spring 2016
Adults 18+ Spend
4h54mPER DAY
Source: GFK TVB Mentor Survey, Spring 2016
credit TV ads as the most influential
medium in making a purchase decision
OF CONSUMERS
37%
Televisions Advertisement Example
Why BBB Is For Me
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BBB Denver puts high-impact Outdoor Advertising within reach for your business. Outdoor Advertising is:
Leverage BBB’s partnership with NCM Movie Theater advertising and save more of your budget. Take advantage of a captive audience and connect with hard-to-reach target markets, such as Millennials, by partnering with Denver BBB on movie theater advertising.
With packages o�ering quarterly
impressions of more than 1.8 million,
co-branded BBB outdoor advertising gives
you the opportunity to leverage media that
will work hard for you.
Lamar Billboards, Bus, and Lightrail Co-Branded
Movie Theater Ads:
Available 24/7/365
Can’t be Skipped, Deleted, or Blocked
Gives businesses unmatched reach and frequency
Are Unskippable
Have Recall Levels of 76%
Reach 750+ MM people each year
Increase average revenue ROI by $4.08 compared to $2.50 without cinema
Outdoor & MovieTheater Advertising Outdoor Advertising
Movie Theater Ad Example
Outdoor Ad Example
Movie Theater Advertising
303-366-4975
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Notes:
Notes:
Need a professional you can trust? I know a guy! bbb.org/ask