The Power of Purpose
• Meet Megan, she is a baker • Happily employed since 2015• Expert at crimping, crumbing, and
pie packaging• Eager to someday work in the front
office and we are providing her an opportunity for her to do that
• At our bakery she can grow her skills, find happiness and enjoy a sense of purpose
The Beginning of Something Big
• Our story begins in 1982, at Holy Childhood in Rochester, NY• With Shirley Lynch, a Vocational Instructor• Shirley’s favorite family pie recipes• And a desire to help people learn and grow
in new ways
Increased Demand and Growth
• A new baking program was soon established on-site, using an existing 700 sq. ft. kitchen
• The program quickly saw increased enrollment as word spread in the community
• With unprecedented demand for our pies, and excitement from our bakers, a new space was necessary
Expanding Our Footprint
• In 2017 we proudly opened our new 20,000 sq. ft. facility
• Expanded and scalable production capacity
• We have the room and opportunity now to offer more jobs to people of all abilities
Our Facility (est. Oct. 2017)
• Dedicated to Production• 20,000 sq. ft. manufacturing facility• Built for expanding production capacity and capabilities
• New State-of-the-Art Equipment• Pie manufacturing line imported from Italy• Easily produce 4”, 8”, 9” & 10” pies• Shifts are available for extra capacity needs
• Facility Certifications • SQF Level 2 certification• Kosher certified
Manufacturing Capabilities• Our Specialty: Place & Bake Pies
• Available in 4 sizes• In 25+ flavors
• And in 2 formats – RTB (Ready to Bake) and Thaw & Serve
• Custom Manufacturing of Bakery Goods Available• Brownies, sheet-baked goods, pie shells, etc.
• Flexible Packaging Options• Clamshells, paper boxes, custom outer and inner retail packaging alternatives• Private label/co-packing available
• In-house Research and Development • Perfect for customers seeking a “signature product”
Manufacturing Highlights
• Custom baking options available
• Call us, we'll make it for you in an SQF-certified facility
• Manufacturing flexibility - quick turnaround of your qualified needs
• Full access to distribution and logistics partners
Product Line Overview
• Gourmet Pies – Our finest offering• Natural Juice Pies – Our best formulations at a great price• Traditional Pies – Our best value• Sugar Free Pies – Sweetened with Stevia
• Try it, you’ll be amazed!
• Dessert Pies – Take your pie profits one step higher• Cream Pies – Made with all natural & fresh ingredients
Our Gourmet Pies
Apple Crumb Pie“we dare you not to fall in love.”
• Our finest offering
• Premium quality and maximum height
• Pies for those who want MORE than a “High Pie”• The most filling in every mouthful
Gourmet Pies Offered
Description Format Wt. Pies Item Code
10” Gourmet Two-Crust Apple Pie Unbaked 52 oz 4 17123
10” Gourmet Peach Pie Unbaked 52 oz 4 17160
10” Gourmet Blueberry Pie Unbaked 52 oz 4 17136
10” Gourmet Cherry Pie Unbaked 52 oz 4 17150
10” Gourmet Strawberry Rhubarb Pie Unbaked 52 oz 4 11139
10” Gourmet Rumbleberry Pie Unbaked 52 oz 4 11146
10” Gourmet Peach Blackberry Pie Unbaked 52 oz 4 11153
10” Gourmet Peach Raspberry Pie Unbaked 52 oz 4 11160
10” Gourmet Bumbleberry Pie Unbaked 52 oz 4 11177
10” Gourmet Apple Crumb Pie Unbaked 52 oz 4 11184
10” Gourmet Blackberry Pie Unbaked 52 oz 4 11191
10” Gourmet Cranapple Walnut Pie Unbaked 52 oz 4 11207
10” Gourmet Two-Crust Apple Pie Unbaked 52 oz 4 17123
10” Gourmet Pie Options
Gourmet Apple Crumb in production
Our Natural Juice Pies
• Premium quality• Less weight and height for a great value• Premium pie at a competitive price• 4 sizes and 3 tiers to fit your needs
Blueberry Pie“…super deliciousness.”
Natural Juice Products Offered
Description Format Wt. Pies Item Code
10” Natural Juice Apple Crumb Pie Unbaked 49 oz 6 11276
10” Natural Juice Two-Crust Apple Pie Unbaked 49 oz 6 11283
10” Natural Juice Peach Pie Unbaked 49 oz 6 11290
10” Natural Juice Blueberry Pie Unbaked 49 oz 6 11306
10” Natural Juice Cherry Pie Unbaked 49 oz 6 11313
10” Natural Juice Strawberry Rhubarb Pie Unbaked 49 oz 6 11320
Description Format Wt. Pies Item Code
4” Two-Crust Apple Pie Unbaked 11 oz 24 47323
4” Peach Pie Unbaked 11 oz 24 47385
4” Blueberry Pie Unbaked 11 oz 24 47337
4” Cherry Pie Unbaked 11 oz 24 47368
4” Rumbleberry Pie Unbaked 11 oz 24 47408
4” Strawberry Rhubarb Unbaked 11 oz 24 47351
Description Format Wt. Pies Item Code
9” Natural Juice Apple Crumb Pie Unbaked 40 oz 6 97948
9” Natural Juice Two-Crust Apple Pie Unbaked 40 oz 6 91009
9” Natural Juice Peach Pie Unbaked 40 oz 6 91016
9” Natural Juice Blueberry Pie Unbaked 40 oz 6 91023
9” Natural Juice Cherry Pie Unbaked 40 oz 6 91030
9” Natural Juice Rumbleberry Pie Unbaked 40 oz 6 91047
4” Natural Juice Options 9” Natural Juice Options
10” Natural Juice Options
Our Traditional Pies
Cherry Pie“… fresh, plump, juicy, naturally sweet-tart cherries.”
• Our best value• Still our premium ingredients• Sized and designed to be our price value leader• 4 sizes and 3 tiers to fit your needs
Traditional Pies Offered
Description Format Wt. Pies Item Code
8” Traditional Apple Crumb Pie Unbaked 26 oz 6 87699
8” Traditional Two-Crust Apple Pie Unbaked 26 oz 6 87729
8” Traditional Peach Pie Unbaked 26 oz 6 87750
8” Traditional Blueberry Pie Unbaked 26 oz 6 87771
8” Traditional Cherry Pie Unbaked 26 oz 6 87818
8” Traditional Rumbleberry Pie Unbaked 26 oz 6 87801
Description Format Wt. Pies Item Code
10” Traditional Two-Crust Apple Pie Unbaked 42 oz 6 11078
10” Traditional Peach Pie Unbaked 42 oz 6 11085
10” Traditional Blueberry Pie Unbaked 42 oz 6 11092
10” Traditional Cherry Pie Unbaked 42 oz 6 11108
10” Traditional Strawberry Rhubarb Pie Unbaked 42 oz 6 11115
10” Traditional Rumbleberry Pie Unbaked 42 oz 6 11122
8” Traditional Options 10” Traditional Options
Our Sugar Free Pies
• Premium fillings
• No sugar added
• Made with Stevia• Great flavor, no unpleasant aftertaste
• Available in 4” & 10” configurationsRumbleberry Pie
“…a triple berry threat.”
Sugar Free Pies Offered
Description Format Wt. Pies Item Code
4” No Sugar Added Two-Crust Apple Pie Unbaked 11 oz 24 47521
4” No Sugar Added Peach Pie Unbaked 11 oz 24 47620
4" No Sugar Added Blueberry Pie Unbaked 11 oz 24 47583
4” No Sugar Added Cherry Pie Unbaked 11 oz 24 47576
4” No Sugar Added Rumbleberry Pie Unbaked 11 oz 24 47613
4” No Sugar Added Two-Crust Apple Pie Unbaked 11 oz 24 47521
Description Format Wt. Pies Item Code
10” No Sugar Added Two-Crust Apple Pie Unbaked 42 oz 6 17099
10” No Sugar Added Cherry Pie Unbaked 42 oz 6 17245
4” Sugar Free Options 10” Sugar Free Options
Our Dessert Pies
• Natural & dairy-based desserts made with premium ingredients
• Our selection features the classics as well as some modern twists
Cannoli Pie“…creamy, delightful sweetness of a cannoli.”
Dessert Pies Offered
Description Format Wt. Pies Item Code
10” Cannoli Pie Thaw & Serve 48 oz 4 17678
10” Salted Caramel Pecan Pie Thaw & Serve 48 oz 4 11214
10” Chocolate Peanut Butter Pie Thaw & Serve 48 oz 4 17719
10” Chocolate Chip Pie Thaw & Serve 40 oz 6 17460
10” Coconut Cloud Pie Thaw & Serve 40 oz 6 17682
10” Fudge Brownie Pie Thaw & Serve 40 oz 6 17026
10” Cannoli Pie Thaw & Serve 48 oz 4 17678
10” Salted Caramel Pecan Pie Thaw & Serve 48 oz 4 11214
10” Chocolate Peanut Butter Pie Thaw & Serve 48 oz 4 17719
10” Chocolate Chip Pie Thaw & Serve 40 oz 6 17460
10” Coconut Cloud Pie Thaw & Serve 40 oz 6 17682
10” Fudge Brownie Pie Thaw & Serve 40 oz 6 17026
10” Cannoli Pie Thaw & Serve 48 oz 4 17678
10” Dessert Pie Options
Salted Caramel Pecan Pie in production
Our Cream Pies
• Unparalleled flavor
• Made with the highest quality ingredients
• Beautiful presentation
Chocolate Cream Pie“…delightfully delicious.”
Cream Pies Offered
Description Format Wt. Pies Item Code
8” Chocolate Cream Pie Thaw & Serve 26 oz 6 87378
8” Banana Cream Pie Thaw & Serve 26 oz 6 87276
8” Coconut Cream Pie Thaw & Serve 26 oz 6 87996
8” Lemon Meringue Pie Thaw & Serve 26 oz 6 87347
8” Traditional Pecan Pie Thaw & Serve 26 oz 6 87849
8” Cream Pie Options 10” Cream Pie Options
Description Format Wt. Pies Item Code
10” Chocolate Cream Pie Thaw & Serve 40 oz 4 11245
10” Banana Cream Pie Thaw & Serve 40 oz 4 11252
10” Coconut Cream Pie Thaw & Serve 40 oz 4 11269
10” Key Lime Pie Thaw & Serve 40 oz 4 17392
10” Lemon Meringue Pie Thaw & Serve 40 oz 4 17644
10” Pecan Pie Thaw & Serve 40 oz 6 17446
10” Pumpkin Pie Baked - Thaw & Serve
40 oz 6 11238
Differentiation vs. Competition
Special Touch BakeryCrust
Shortening & margarine, handmade look
Butter & margarine based crumb topping, never cracks
Non-GMO gourmet crust
Filling
Fruit is cold pressed
Fruit coated with sugar & spices
No blowouts
Even flavor
CompetitionCrust
Shortening based, machine made look
Filling
Mostly slurry, made from filling, cooked twice
Individual fruit, not coated with sugar
Voids in fillings, sugar spots, sour fruit spots
Blowouts
Growing Pie Prominence
• U.S. Pie Consumption Stats* • Pie sales have steadily increased year over year since 2015• Pie sales totaled $868 million in 2019• In 2019, more than 300 million units were sold
* Nielsen xAOC, Total Food View, 52 weeks ending 7/21/18
Our Product, A Great Fit
• Shoppers Want Value• Our pies are made with high-quality ingredients and available at an
affordable price
• Shoppers Want Options• We offer a wide range of pie categories and delicious flavors
• Shoppers Want Meaning• Authenticity is important and our story has staying power
Purpose and Partnership
• Partnering with like minded organizations allows us to make available additional jobs, offer more mentorships, and help people find purpose.• Working together we can show the world what an integrated
workforce of people of all abilities can achieve when given a chance.
We Thank You!From all of us at Special Touch Bakery, we thank you for your time and consideration. We look forward to talking further about how we can not only meet your needs but introduce our philosophy to a wider audience.
Together, we can provide purpose for all!
Stay in Touch
Donna Dedee, CEO
Email: [email protected]
Phone: 585-733-9773
Joe Perdicho, Director of Bakery Operations
Email: [email protected]
Phone: 585-734-8605
Mike Mirabella, Director of Sales
Email: [email protected]
Phone: 585-233-4638