Digital Transformation the role of new customer behavior and disruptive technology
in influencing how organizations evolve
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In landscape of slow economic recovery, digital continues to show healthy growth
E-commerce is growing at double-digit rates in the United States and most European countries, and it is booming across Asia.
The connected world creates a digital imperative for companies
Companies that invest in important new technologies and manage them well are more profitable than their industry
peers.
The age of experimentation with digital is over
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Leverage digital
technology (SMAC)
grow opportunities & profits while scaling efficiently
Enable collaboration
amongst stakeholders
Organize team around digital
touch points
Effective Digital Enterprises
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Digital shift happens
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§ The way we communicate & collaborate changes § Products & Services become digital § Processes become more transparent, more
interactive and are powered by big data
Digital transformation is the use of new digital technologies to enable major business improvements
Real Digital transformation happens when customers win
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I Enhancing customer experience
II Streamlining operations
III Creating new business models
Organisational Challenges
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§ touching every function and business unit § impacting processes, systems and incentives
Digital is here to stay!
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Social, mobile, big data, cloud, real-time, and other disruptive technologies are converging to bigger changes than initially anticipated.
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Social, mobile, analytics, cloud, real-time are now available to businesses of all sizes
Technology adoption allows SMEs to level the playing field, expand into new products a n d n e w m a r k e t s a n d compete with larger players
Implementing digital transformation makes digital an
integral part of the business strategy
Those that are successful in understanding the power of digital transformation and implementing it
across their businesses will lead a new wave of SME growth
Opportunity is even bigger for SMEs
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Tired of keeping up with innovation
Struggle to gain transformational effects from digital technologies
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Benefits of Digital Transformation
I Updated company vision
II Improved customer journey
III Thriving culture of innovation
IV Greater competitive advantages
OR face the risk of being marginalized by digital competitors
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navigate & ride the digital technology wave and emerge as winners
I n g r i d W i l l e m s w w w . w f m c . b e [email protected]
+32 471 95 00 80
To Stay Relevant, Act Now!