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French Ecommerce Outlook
Lengow is the ecommerce automation solution that helps brands and distributors improve their performance, automate their business processes and grow
internationally. Intuitive and innovative, the Lengow platform is the key that opens the door to strong profitability and visibility for products sold by online retailers around the world on all distribution channels: marketplaces, comparison shopping engines, affiliate
platforms and display/retargeting. With more than 1,800 partners that have been collaborating with Lengow since 2009, the Saas solution offers a powerful ecosystem to
the 3,500 merchants that use it in 45 countries accross the globe.
Contact us for a demo of our solution.
WWW.LENGOW.COM
Marketplaces
Display / Retargeting
Product Ads On-sitetools
Comparison Shopping Engines
Affiliateplatforms
1. CHINA
2. USA
3. UK
4. JAPAN
5. GERMANY
6. FRANCE
7. CANADA
8. RUSSIA
9. S.KOREA
10. AUSTRALIA
405
363
127
102
71
57
21
18
17
16
Top 10 ecommerce countries turnover in €bn (2014)
A bright futurefor the French ecommerce market :
Ecommerce market in France
(in billion euros)
Ecommerce in France is the « major phenomenon of the last 15 years »
according to INSEE.
164 200 COMMERCIAL WEBSITES IN 2014 +14% compared to last year
57% of emerchants SELL INTERNATIONALLY
In 2014, ecommerce represented 9% OF RETAIL BUSINESS (FOOD PRODUCTS EXCLUDED)
2015 forecasts: 10% GROWTH OF INTERNET SALES > 63 BILLION EUROS
FRANCE IS THE
BIGGEST ECOMMERCE MARKET IN THE WORLD
6th
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French Ecommerce Outlook
202009 2010 2011 2012 2013 2014
30
40
50
60
31
25
38
45
51
57
2015
62,5
The volume of sales is valued at
2 billion € euros in 2014
of the french web users have already used
a marketplace
Major opportunities
Mass-market product websites register an average growth of 9% in 2014
Clothes, shoes, accessories, home textiles...
5,4 billion €10% MARKET SHARE
Food, fine grocery, wine, drive...
4 billion €7% MARKET SHARE
Home equipment
4 billion €7% MARKET SHARE
0
Amazo
n
Cdiscount
Fnac
eBay
5
10
15
20
Top 5 most visited ecommerce websites in France(million UV in T3 2015)
Among the 15 most visited websites in France,10 are marketplaces,and
most of them are local
95%
Voyages-S
ncf.co
m
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