HE TAI
Presenter: Susan (manager)
Donna & Janice (Employees)
He Tai
1. Background2. Product3. SWOT analysis
Background
1. Where is our location?
2. When were we founded?
3. Growth of our product
Where ?
We are located at Kaohsiung.
When ?
We were founded in 2009.
Growth
2009 2010 2011 20120
2,000
4,000
6,000
8,000
10,000
12,000
14,000
16,000
18,000 16,350sales volume
amou
nt (b
ottl
es)
Product
1. Material2. Skill3. Procedure
Material Taiwan
America
China
Vietnam
Taiwan
America
China
Vietnam
Skill
Procedure
Procedure
Step 1
Step 2
Step 3
Step 4
Step 5
Step 6
Step 7
Daily Nutrition Consumption
33%
22%17%
11%
11% 6%Grains Group
Protein, Meat, and Fish Group
Vegetables
Fruits
Milk and Dairy Products
Nuts Group
S-Strengths
W-Weaknesses
O-Opportunitie
sT-
Threats
Not greasy Strict quality control
• Limited production- less employees- not enough technical
facilities
• Low sugar & salt• Developing business
• No fame• Many competitors
SWOT
We look forward to hearing from you.
