Presented by ODigMa

HOW DOES AN

ESTABLISHED BUSINESS REACH

- ODigMa

PRESENTING ….

CONVERSATION BETWEEN AN ESTABLISHED BUSINESS AND US

(ODIGMA)

ESTABLISHED BUSINESS :-

I WISH I COULD KNOW MORE ABOUT MY CUSTOMERS –I HAVE TALKED TO A LOT OF PEOPLE, BUT NEED

SOMEONE WHO IS FOCUSED & SMART

ODIGMA : -

AUDIENCE ANALYSIS

AUDIT & SURVEY

BRAND PERCEPTION PRODUCT PERCEPTION NEED LEVEL

NEED ANALYSIS

PRODUCT HIERARCHY NEED FULFILMENT PRODUCT IMPROVEMENT

BEHAVORIAL PATTERN ANALYSIS

BUYING TRIGGERS DROP CART REVIEW REACTION TO PROMOTION

ESTABLISHED BUSINESS :-

WHAT DO MY CUSTOMERS THINK ABOUT MY COMPETITORS? AM I BETTER / UNIQUE?

ODIGMA : -

COMPETITION ANALYSIS

COMPETITOR SWOT ANALYSIS BRAND STRENGTH BRAND ASSET BRAND EQUITY

COMPETITOR POSITIONING TARGET AUDIENCE COMMUNICATION STYLE DIFFERENTIATORS

ESTABLISHED BUSINESS :-

HOW MANY OF MY CUSTOMERS THINK THAT I AM TRUST-WORTHY AND HONEST?

ODIGMA : -

BRAND POWER ANALYSIS

BRAND PERCEPTION & IMAGE TONE CHARACTER DIFFERENTIATION

PRODUCT FEATURE ANALYSIS FEATURE USPs LIKES & DISLIKES FUTURE VERSIONS

BRAND LAUNCH & MANAGEMENT BRAND DEFINITION MARKETING PLAN BRAND UPDATES

ESTABLISHED BUSINESS :-

HOW DO I ENSURE THAT CUSTOMERS ARE AWARE ABOUT MY BRAND AND FEEL INTERESTED ABOUT IT?

ODIGMA : -

FACEBOOK MARKETING

FACEBOOK – CONTENT CREATION

RESEARCH BASED BRAND GUIDELINES REVITALIZED

FACEBOOK – ENGAGEMENT

RELEVANT ENGAGING METRICS DRIVEN

FACEBOOK ADVERTISING

FACEBOOK – AD TYPES CPC / CPF /CPL MODELS COST OPTIMIZED VOLUME OPTIMIZED

FACEBOOK APPS CROSS PLATFORM TECH EXPERTISE BUILT TO SHARE

FACEBOOK CAMPAIGNS OBJECTIVE FOCUSED ACTIVE PARTICIPATION FRESH & UNIQUE

ESTABLISHED BUSINESS :-

BUT MY CUSTOMERS ARE OUTSIDE FB TOO, AND I NEED THEM TO CONSIDER TOO

ODIGMA : -

TWITTER MARKETING

TWITTER TRENDING NATIONAL LEVEL MULTIPLE DAYS / MONTHS MULTIPLE CAMPAIGNS

TWITTER – INFLUENCER CONNECT IDENTIFY INFLUENCER REGULAR INTERACTIONS RELEVANT CONVERSATIONS

TWITTER – CUSTOMER MANAGEMENT

BEST RESPONSE TIME COURTEOUS ZERO ESCALATIONS POLICY

ESTABLISHED BUSINESS :-

I WANT TO EDUCATE MY CUSTOMERS & HELP THEM EVALUATE & COMMIT TO THE RIGHT PRODUCT

ODIGMA : -

CONTENT MARKETING

BLOGS & ARTICLE CREATION THEME RELEVANT SEASON RELEVANT OBJECTIVE FOCUSED

CONTENT DISTRIBUTION BLOGGER CONNECT PR ACTIVITIES SOCIAL BOOKMARKING

ESTABLISHED BUSINESS :-

NOW THAT PEOPLE ARE AWARE ABOUT MY BRAND AND CONSIDER IT, HOW DO I SELL?

ODIGMA : -

SEARCH ENGINE MARKETING

SEARCH ADS RELEVANT KEYWORD FOCUS HIGHEST QUALITY SCORE

BANNER ADS VISUALLY APPEALING PLACEMENT OPTIMIZED RETARGETING

SEARCH ENGINE OPTIMIZATION

RESEARCH & ANALYSIS IN-DEPTH AUDIT RECOMMENDATIONS COMPETITION RESEARCH

ON PAGE OPTIMIZATION USER FRIENDLY SEARCH FRIENDLY ZERO DEFECT

OFF PAGE OPTIMIZATION QUALITY SUBMISSIONS ARTICLES & BLOGS SOCIAL OPTIMIZED

ESTABLISHED BUSINESS :-

I ALSO WOULD LIKE TO CONNECT WITH OTHER BUSINESSES FOR PARTNERSHIPS & SALES

ODIGMA : -

LINKEDIN MARKETING

LINKEDIN – GROUPS & PAGES STRONG CONVERSATIONS ACTIVE PARTICIPATION INFORMATION FOCUSED

LINKEDIN - ADS FOCUSED TARGETING CAMPAIGN OPTIMIZATION VISUALLY APPEALING

ESTABLISHED BUSINESS :-

I WANT MY CUSTOMERS TO SHARE & REFER ME, AGAIN AND AGAIN

ODIGMA : -

PINTEREST MARKETING

PINTEREST - CAMPAIGNS FOCUSED ON SHARING FREQUENT RELEVANT

PINTEREST - MANAGEMENT CONTENT CATEGORIZATION OPTIMIZED FOR SHARING FRESH & UNIQUE

GOOGLE+ MARKETING

GOOGLE+ PAGE MANAGEMENT CONNECT WITH CIRCLES SEARCH FRIENDLY METRICS DRIVEN

YOUTUBE MARKETING

YOUTUBE – CONTENT OPTIMIZATION SEARCH FRIENDLY RESEARCH BASED SUPER FAST RESULTS

YOUTUBE – PROMOTE VIEWS COST OPTIMIZED TARGETED & RELEVANT MAXIMUM VOLUME

ESTABLISHED BUSINESS :-

I AM ALSO SURE THAT YOU’LL PROVIDE ME THE NECESSARY SETUP TO GET ALL THIS STARTED

ODIGMA : -

DEVELOPMENT

MOBILE APPS NATIVE FAST DEVELOPMENT TIME TECH EXPERTISE

USER FRIENDLY SITES & APPS UX OPTIMIZED BEHAVIOR BASED QUALITY INTUITIVE

TECHNICAL EXPERTISE CROSS PLATFORM RESPONSIVE SECURE

AESTHETICS BRAND ESSENCE COLOR SCHEME TONE & CHARACTER

GRAPHICS DEVELOPMENT

IMAGES & BANNERS AD COPIES BRAND COLLATERALS WEBSITE LAYOUT

VIDEOS ANIMATION INDOOR SHOOTS OUTDOOR SHOOTS

ESTABLISHED BUSINESS :-

COOL ! FEELS LIKE I’VE JUST GONE OVER THE ENTIRE SALES FUNNEL AND IT IS SMOOTHER THAN

EVER

ODIGMA : -

PLEASURE IS OURS! For more details, visit www.ODigMa.com