Rebuilding leadership and business for the 21st century- Leadership DNA for the 21st century
November 3rd, 2011
Sofus Midtgaard, Managing Partner LeaderLab & Rebuild21
The shift from west to east...
http://www.lantern-festival.com/wp-content/uploads/2010/03/The-water-dragon-lantern.jpg
http://www.thomasgoubin.com/page/3/?s=détente
“Destroy to build”Mao Zedong
Is it really a financial crisis we are facing?
I think what we face is far more serious...
http://blog.masslive.com/breakingnews/2008/11/WallStreet.jpg
I think we are facing a social, moral and institutional...
“There are two superpowers of the world today. The US president. And Moodys Credit Rating. And believe me it’s not allways clear who is more powerfull”
Thomas Friedman 1996
What was Lehman Brothers credit rating the week up
until the bankruptcy Semptember 15th 2008?
Moody Scale: (A3, A2, A1, Baa, Ba, B, Caa, Ca, C )
A2!
How many in here have an MBA?
“Don’t get an MBA - get angry!“
Anita Roddick, Founder The Body Shop
http://www.autolife.umd.umich.edu/Design/Gartman/D_Casestudy/Henry_Ford.htm
Too much of our management thinking is still rooted in the
industrial revolution
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http://image28.webshots.com/29/4/45/65/2547445650093900837ygHryZ_fs.jpg
Grand 21st century challenges should be at the core of our
innovation
http://www.foodhealthnews.com/news/wp-content/uploads/2010/01/American-woman-obese.jpg
Obesity
http://www.grafshepherd.com/images/archive/pills.jpg
Depression
http://knowledge.allianz.com/nopi_downloads/images/1_Tokyo_quer_miki.jpg
Urbanization
http://knowledge.allianz.com/nopi_downloads/images/1_Tokyo_quer_miki.jpg
Oil dependence
http://knowledge.allianz.com/nopi_downloads/images/1_Tokyo_quer_miki.jpg
Lack of clean water...
The Meaning Organization
video.rebuild21.org
Will McInnes
“The need for information crosses all borders…”
Whats the higher meaning/purpose of your organization?
Radical innovation come from unexpected places
Nobody knew these guys back in 1998
http://cms.searchenginewatch.com/IMG/819/193819/bank-of-google.png?1315926124
What business are you in?
Tapping into the global brain...
From the genious of the few...
To the wisdom of the crowds...
http://www.flickr.com/photos/60199581@N00/276638297/
Starbucks has recieved more than 100.000 ideas for business innovation from customers
MyStarbucksIdea.com 2011
http://www.flickr.com/photos/rudelovers/65007512/
More than 35% of P&G’s new products come from customer and partner networks
Source: Former CEO A.G Lafley, HBS
http://www.noscruf.org/AG%20speech.jpg
Tekst
How open, networked and responsive are your
organization?
Score: 1-10 (10 highest)
Marketing is not a department!
From Chief Marketing Officer to...
Chief Listening Officer...
Paid Owned Earned
Print, Television, Radio, Magazines, Cinema, Outdoor, Banners, Direct mail, SEM/Paid Search, in-store media
Brochure, retail stores, company website, Microsite, community, Facebook Fanpage, Mobile apps etc.
Word of mouth, Facebook, Google+ Twitter, Digg, Youtube, Flickr, blogs, forums
Strangers Customers Fans
How likely are you to recommend your
organizations or it’s main product to a friend or
collegue?
Score: 1-10 (10 highest)
Leaderlab unites leaders, innovators, thinkers and politicians around a strong belief that we have to rethink and rebuild business, organizations and politics for the 21st century.
A more open, transparent and global world challenge us to rethink the way we do business, the way we organize and the way we lead.
We believe successful businesses and organizations of the 21st century will be more open, social, engaging and sustainable.
We help leaders and companies rediscover and organize around meaning. We help leaders involve and energize employees through open leadership. We help companies engage in co-creation and open innovation and transform customers into promoters.
In LeaderLab we help organizations and leaders experiment with more open and engaging leadership-, business- and organizational designs for the 21st century. In short we help build business of the the 21st century.
LeaderLabSofus Midtgaard, Managing Partner
We unite leaders to rebuild leadership, business and organizations for the 21st century.
Male 50%Female 50%
leaderlab.com
Nickie Spile, Vice President, Global R&D, Novozymes
Conny Kalcher, Vice President, LEGO Group
Lars Kolind, Chairman, Grundfos Group
Stig Ørskov, Executive VP, JP/Politiken
Anne Skare Nielsen, Partner, Future Navigator
Kenneth Egelund Schmidt, Global CIO, Carlsberg
LEADERLAB Advisory Board
L LEADERLAB
Next years conference: June 13th and 14th 2012
r e b u i l d 2 1 . o r g
21st century business and constructive growth
Thank you for your time and engagement- rebuilding leadership for the 21st century
November 3rd, 2011
Sofus Midtgaard, Founder & Managing Partner, LeaderLab & Rebuild21
Email: sofus@leaderlabWeb: www.leaderlab.com eller www.rebuild21.org Twitter: @sofus