It's Super Bowl Time!!!“This year, Feb. 6 is all
about football, friends andhot pizza delivered right toyour door,” says BrianBailey, owner of Domino’sPizza. “Speed and skillmakes for a winning teamon the field and in ourstores, and our team isready to deliver. Get readyfor some football... andpizza.”
Why settle for a newplace’s high prices, "takeand bake" or wait 45 min-utes or more to get a pizzadelivered when locally thisSunday, Domino's Pizzawill have 40 employeesready to make, bake anddeliver your pizzas hot andfresh when you order them!
To order your deliciousDomino's Pizza forSunday's big game (or anyother time,) call:
623-3030 if you livenorth of 8th Street:Domino's Pizza at 2417North Main Street.
622-3030 for theDomino's at 1124 SouthUnion Avenue if you livesouth of 8th Street.
Roswell residents cannow order online atwww.dominosnm.com/
Your Roswell Domino'sPizza is offering a SuperBowl Special: You can geta large 1-topping Pizzafor an incredible $7.99..no limit! (Valid thisTuesday, Wednesday,Thursday, Friday, Satur-day and Sunday - February1 through 6 only.)
Super Bowl XLV prepara-tions:As the Pittsburgh Steelers
and the Green Bay Packersgear up for kickoff in thebiggest game in football,
Domino's Pizza storesnationwide are also plan-ning their strategy andpreparing for their mostintense evening of the year.
Domino's stores arestocking up on ingredients,doubling their staffs andpracticing perfect (andfast!) pizza making to tack-le the surge of ordersexpected on Super BowlSunday, historically thenumber one day for pizzadelivery.
Domino's anticipatesselling more than 1.2 mil-lion pizzas nationwide ongame day this year - a 42percent increase from atypical Sunday.
This means that duringgame time, Domino's willdeliver nearly 250,000 piz-zas to homes every quarter.
"Super Bowl Sunday isall about football andfriends, and a hot pizzabrought right to their dooris just what TV-bound fanswant," said Holly Ryan,Domino's Pizza spokesper-son.
"Speed makes for a win-ning team on the field andin our stores, and our teamis ready to deliver."
Domino's Pizza SuperBowl Sunday Stats• Super Bowl is all aboutfootball, food, friends, fam-ily and fun. Domino’sexpects to sell 1.1 millionpizzas on Super BowlSunday... a 44% increaseover an average Sunday.Domino’s projects that 22%of all orders will includetheir new oven baked sand-wiches, approximately261,702 sandwiches.• Super Bowl Sunday is anathletic event forDominos... it is theirSuper Bowl too. It takestraining, preparation,focus, energy and hustle.Brian says they alwaysstaff up, order extra dough,sauce and cheese. Teammembers are already prac-ticing making pizzas fasterthan they normally do.• It is interesting becausefootball does link directly todelivery. There are exam-ples of Domino’s franchiseswho have put TVs andradios in stores so theyknow when the phones aregoing to start ringing.Phones typically ring lead-ing up to kick-off, duringcommercials and at half-
time.• Based on Domino’sPizza’s calculations, theyexpect Domino’s drivers tocover four million miles onSuper Bowl Sunday alone.• 1.1 million pizza boxeswould cover every NFL sta-dium field-goal line to goalline, sideline to sideline.• Pepperoni and extracheese (in that order) arethe most popular toppings.Domino’s anticipates that59% of pizzas ordered willbe requests for pepperonitopped pies.• Of favorite foods toaccompany pizza during afootball game, 56 percentfavor wings, followed bygarlic or cheesy bread (46percent,) beverages (45 per-cent) and breadsticks (43percent.)
According to Domino'sPizza sales statistics:• While both participatingteams' cities begin theevening with high sales, bythe end of the night,Domino's Pizza sees a high-er increase in the city of thewinning team verses thecity of the losing team.• Domino's sees highersales when the game is
close and competitive.With closer games, peo-
ple are more likely to stickaround, glued to the tube.• By the end of the night,Domino’s sees a highersales increase in the city ofthe winning team versesthe city of the losing team.Both cities begin the nightwith high sales.About Domino's Pizza
Founded in 1960,Domino's Pizza operates anetwork of 9,000Company-owned and fran-chised stores in the UnitedStates and more than 65countries, and is the rec-ognized world leader inpizza delivery.
Domino's Pizza, nameda Megabrand by Advertis-ing Age, had system widesales of nearly $5.4 billionin 2007.
More information onthe Company, in Englishand Spanish, can be foundon the web atwww.dominos.com
Locally, Domino's Pizzastores are proudly ownedand operated by longtimelocal resident Brian Bailey.
Domino's Pizza tackles Super Bowl SundayRoswell Daily Record BUSINESS REVIEW Thursday, February 3, 2011A7
Domino's Pizza Super Bowl Special - You can get a large 1-Topping pizza for an incredible $7.99 .....no limit! (Valid thisTuesday, Wednesday, Thursday, Friday, Saturday andSunday - February 1 through 6 only.)
On Facebook: Domino’s Pizza Team New Mexico
Follow us on Twitter @DominosPizzaNM
Order Domino's on-line or call one of thelocal numbers: 622-3030south of 8th St., or 623-3030 north of 8th Street.
