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Presented byHayat Md Zobayer 07-07732-1Rabbi.M.S 08-11267-2
Sarker Abhishek 08-11564-2Jewel M. Saifur Rahaman 07-09744-3
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Introduction:
It was founded by George Dayton in Minnesota
in 1902
The company first opened as Target store in nearby
Roseville.
2000 the company changed its name to TargetCorporation
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Introduction:Target is a chain of discount department stores .
The size are about 95,000 to 135,000 square feet(12,000 m)
Target discount department store
North Haven, Connecticut. USA
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Target corporation headquarters
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Products
Target stores carry Clothing, Shoes, Jewelry, Health and beauty products,
Electronics, compact discs, DVDs, Bath and bedding, kitchen supplies, sporting goods, Toys, Pet supplies, Automotive supplies,
Hardware supplies. They also carry seasonal merchandise
Patio furniture during the summer andChristmas
Decorations during November andDecember.
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Products
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Imported
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Arrangement of Products
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Arrangement of Products
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Arrangement of Products
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Objectives and Strategy
Customer Satisfaction
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Objectives and Strategy
Objectives and Strategy
Long term objectives:
To gain competitive advantage over its competitors by committing to growth
and delivering superior return to their shareholders.
Short term objectives:
Increase earning per share by 10% by the end of 1 year.
To reduce cost by 20% by the end of two years.
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The grocery brands
Archer Farms
Market Pantry,
Their premium meat line Sutton .
Electronics brand .
Target Own Brand
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There are 1740 Stores in 49 States
251 Super Target in different locations of
USA)
26 Regional Distribution Centers
4 Food Distribution Centers
4 Import Warehouses
3 Target. COM Distribution Center(Internet shopping)
Number of Outlets
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Online Marketing
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Target Great land
Super Target
P Fresh stores
Urban stores
Types of Target Stores
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Target Greatland is a chain of
general merchandise superstores.
That are about 150,000 squarefeet (14,000 m). (below),
They carry a larger selection of
general merchandise . However,they do not have a full-line ofgroceries like meat, bakery, deli,produce and dairy.
The first Target Greatland openedin Apple Valley in 1990,
The Target Caf may include a Pizza Hut Express, Taco Bell Express, Starbucks.
Target Great Land
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Super Target
Super Target is a chain ofhypermarkets that are about175,000 sq ft .
The first Super Target opened inOmaha, Nebraska in 1995.
Like Target Great land, SuperTarget features doubleentrances on one-story stores.
Super Target stores offereverything found in a generalmerchandise Target store, butalso include a full groceryselection.
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P Fresh Stores
In 2009 a new store prototypewas developed for generalmerchandise stores, known asP Fresh.
a P Fresh store is about 1,500square feet larger than a
general merchandise Targetstore.
P Fresh, include frozen foods,meat, and dairy.
Pre-bagged items like bananasto eliminate the need for scalesand weight-based pricing.
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Urban store
Target operates uniquestores across the countryin urban locations .
These stores encompassmultiple floors with bothsales floor area and offstage areas such asoffices or storage rooms
spanning a number ofthese floors.
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Types of Target Stores
They are buying product from different stores
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Income statement
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Balance sheet
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Promotional Activity
gifts,discountsfree offers
couponswelfare activities.Advertising
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Popularity
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Competitors
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Targets Customer
Target stores tend to attractyounger and more educatedand affluent customers than itscompetitors.
Roughly 45% to76% of Targetcustomers are female
About 48% to 80% are collegestudents
Ninety-seven percent ofAmerican consumersrecognize the Target Bulls eyelogo.
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Target Corporation Employees
There are 351,000 employees working
in Target corporation.
Employees are called Team members.
The Target employee diversityprogram is called "The Strength of
Many. The Power of One."
Team members receive one of the
best pay and benefits packages in
retail, including competitive pay,insurance coverage, plus other perks
and benefits.
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Interesting facts Reduce their sales on all materials
containing polyvinyl chloride (PVC)
Recycling all material used in store.
Target is beginning to reduce energyuse with energy-efficient storefrontsnation wide.
Stores nationwide use only LED andfluorescent lights to save energy.
Target provide Forensic Services.
Internet sales orders from the Target
Direct division,which operates from theTarget.com website.
Major sponsorships in NASCARRacing, INDY car racing
http://en.wikipedia.org/wiki/Polyvinyl_chloridehttp://en.wikipedia.org/wiki/Light-emitting_diodehttp://en.wikipedia.org/wiki/Fluorescent_lamphttp://en.wikipedia.org/wiki/Fluorescent_lamphttp://en.wikipedia.org/wiki/Light-emitting_diodehttp://en.wikipedia.org/wiki/Polyvinyl_chloride8/3/2019 target Presentation1
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Conclusion
Targets future plan Make Target the preferred shopping destination for our
guests (Customers).
Delivering outstanding value. Continuous innovation.
An exceptional Customer experience by consistently
fulfilling our Expect More. Pay Less. brand promise.
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The end
SPECIAL THANKS TO
HONOURABLE TEACHER
SSamiraamira NNuzhatuzhat