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Page 1: What's Next for the Wellness Movement

FOR

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THE WELLNESS MOVEMENT

Page 2: What's Next for the Wellness Movement

Hello!

Brian McCarter

Head of Planning, EMEA

Ogilvy & Mather Advertising

Thomas Crampton

Global Consulting Principal,

Marketing Transformation

OgilvyRED

Gareth Ellis

Planning Partner,

Ogilvy & Mather Advertising

Page 3: What's Next for the Wellness Movement

What’s the weather like in your city?

Tell us where you’re dialing in from!

Page 4: What's Next for the Wellness Movement

Want this deck?

It will be available for download shortly after

the webinar on: slideshare.net/socialogilvy

Ogilvy staff: It’s also on The Market!

themarket.ogilvy.com

Are you on the go? You can join our webinars on mobile, too!

Download the GoToWebinar app from the App Store or Google Play

Page 5: What's Next for the Wellness Movement

An awakening

Page 6: What's Next for the Wellness Movement

Methodology

A brief history of healing

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A sick society

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70% of US

adults take a

Rx drug

+60% risk of heart

attack from

overwork

80%of adolescents

insufficiently

active

globally

2 billionoverweight

1 in 3 is sleep

deprived

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The problem is us

Page 10: What's Next for the Wellness Movement

A life well lived

A life well lived

Fauja Singh, Britain’s oldest marathon runner, aged 101

Page 11: What's Next for the Wellness Movement

P E R M A

Positive

emotionsEngagement

Positive

relationshipsMeaning Accomplishment

The art of flourishing

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Our 5 Wellness themes

• Radical compassion

• Embodied wisdom

• Social fitness

• Somatic spaces

• Biohacking

Page 13: What's Next for the Wellness Movement

Radical compassion

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Pioneer 1

Renaissance College, Hong Kong

Page 15: What's Next for the Wellness Movement

Jumana Al Darwish, The Happy Box

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Embodied wisdom

Embodied wisdom

Danish Wounded Warriors Project

Page 17: What's Next for the Wellness Movement

Pioneer 2

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Havening

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Somatic spaces

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DEMENTIA VILLAGE

Page 21: What's Next for the Wellness Movement

GOCO WELLNESS RESORTS

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Social fitness

Page 23: What's Next for the Wellness Movement

Pioneer 1

Wanderlust

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Biohacking

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Page 26: What's Next for the Wellness Movement

Pioneer 2

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Page 28: What's Next for the Wellness Movement

1. Understand Wellness as a dynamic process of

change and growth

Design to integrate mind, body & spirit

Think about the whole social organism

3 ways to go well

Page 29: What's Next for the Wellness Movement

Questions?

Brian McCarter

Head of Planning, EMEA

Ogilvy & Mather Advertising

Thomas Crampton

Global Consulting Principal,

Marketing Transformation

OgilvyRED

Gareth Ellis

Planning Partner,

Ogilvy & Mather Advertising

Page 30: What's Next for the Wellness Movement

Want this deck?

It will be available for download shortly after

the webinar on: slideshare.net/socialogilvy

Ogilvy staff: It’s also on The Market!

themarket.ogilvy.com

Are you on the go? You can join our webinars on mobile, too!

Download the GoToWebinar app from the App Store or Google Play


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