FOR
Powered by
THE WELLNESS MOVEMENT
Hello!
Brian McCarter
Head of Planning, EMEA
Ogilvy & Mather Advertising
Thomas Crampton
Global Consulting Principal,
Marketing Transformation
OgilvyRED
Gareth Ellis
Planning Partner,
Ogilvy & Mather Advertising
What’s the weather like in your city?
Tell us where you’re dialing in from!
Want this deck?
It will be available for download shortly after
the webinar on: slideshare.net/socialogilvy
Ogilvy staff: It’s also on The Market!
themarket.ogilvy.com
Are you on the go? You can join our webinars on mobile, too!
Download the GoToWebinar app from the App Store or Google Play
An awakening
Methodology
A brief history of healing
A sick society
70% of US
adults take a
Rx drug
+60% risk of heart
attack from
overwork
80%of adolescents
insufficiently
active
globally
2 billionoverweight
1 in 3 is sleep
deprived
The problem is us
A life well lived
A life well lived
Fauja Singh, Britain’s oldest marathon runner, aged 101
P E R M A
Positive
emotionsEngagement
Positive
relationshipsMeaning Accomplishment
The art of flourishing
Our 5 Wellness themes
• Radical compassion
• Embodied wisdom
• Social fitness
• Somatic spaces
• Biohacking
Radical compassion
Pioneer 1
Renaissance College, Hong Kong
Jumana Al Darwish, The Happy Box
Embodied wisdom
Embodied wisdom
Danish Wounded Warriors Project
Pioneer 2
Havening
Somatic spaces
DEMENTIA VILLAGE
GOCO WELLNESS RESORTS
Social fitness
Pioneer 1
Wanderlust
Biohacking
Pioneer 2
1. Understand Wellness as a dynamic process of
change and growth
Design to integrate mind, body & spirit
Think about the whole social organism
3 ways to go well
Questions?
Brian McCarter
Head of Planning, EMEA
Ogilvy & Mather Advertising
Thomas Crampton
Global Consulting Principal,
Marketing Transformation
OgilvyRED
Gareth Ellis
Planning Partner,
Ogilvy & Mather Advertising
Want this deck?
It will be available for download shortly after
the webinar on: slideshare.net/socialogilvy
Ogilvy staff: It’s also on The Market!
themarket.ogilvy.com
Are you on the go? You can join our webinars on mobile, too!
Download the GoToWebinar app from the App Store or Google Play