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Page 1: Winning the client relationship game (without selling your soul) — FOWD 2013

Winning the client relationship game(Without selling your soul)

@mayabruck // www.pixotech.com

Page 2: Winning the client relationship game (without selling your soul) — FOWD 2013

T R U T H

Relationships are tough.

Page 3: Winning the client relationship game (without selling your soul) — FOWD 2013
Page 4: Winning the client relationship game (without selling your soul) — FOWD 2013

The design process is weird and

complicated because it involves

people, who are weird and

complicated.

M A R K B O U L T O N

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A L I T T L E B I T O F B A C K G R O U N D

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W H Y W E ’ R E H E R E :

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O N E

How to pick good clients

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T W O

Aha Moments

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T H R E E

Tools & Techniques

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# B E ST C L I E N T S

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@jpamental

Engaged, interested & passionate about what they do!

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@winterbureau

Want to involve you in the full scope of a project so you can be a

valuable collaborator.

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@CateKompare

have realistic expectations for cost and timelines. And good a!itudes.

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@JasonSpeaking

The most important char. is mutual respect. They respect you and your cra!. You respect them

and their needs.

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@mayabruck

Recognize the value of your services and are responsive,

passionate partners.

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A N D N O W , A ST O RY

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A N D N O W , A N OT H E R ST O RY

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You’re so focused on not doing

things wrong that you’re not

focused on doing things right.

M Y A W E S O M E C O L L E A G U E DA N I E L L E

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A P P R OA C H C L I E N T S W I T H H O N E ST Y & C O N F I D E N C E

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Page 24: Winning the client relationship game (without selling your soul) — FOWD 2013

Dear designers, clients from hell

only work with designers from hell.

Reflect on your life.

A N DY R U T L E D G E

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T O O L S & T E C H N I Q U E S

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Everything you do during the the

course of a project has an e"ect on

your client’s expectations.

You can either choose to lead the

conversation or not.

R O B H A R R

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Starting a job without a contract is

like pu!ing a condom on a"er you’ve

taken a home pregnancy test. It’s just

not going to help you at that point.

M I K E M O N T E I R O

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F*ck You. Pay Me. M I K E M O N T E I R O

From Creative Mornings SF

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A N D N O W , M O R E T O O L S

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T H E T O O L S

+ Be thorough during sales

+ Require a contract

+ Commit to budget transparency

+ Communicate & document changes

+ Hold weekly meetings

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T O S U M I T U P

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Remember that dogs clients are a

reflection of us, so when we work

with them, we are also working on

ourselves.

C E SA R M I L L A N , Dog Whisperer

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Thank you!

@mayabruck // www.pixotech.com


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