Building An Application On The SugarCRM Platform

John Mertic

©2011 SugarCRM Inc. All rights reserved.

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Who Am I?

l John Merticl Contact Info

l http://jmertic.wordpress.coml Twitter: @jmerticl jmertic@sugarcrm.com ( SugarCRM )l jmertic@php.net ( PHP )

l Community Manager for SugarCRMl http://www.sugarcrm.coml http://developers.sugarcrm.com/wordpressl Twitter: @sugarcrmdev

©2012 SugarCRM Inc. All rights reserved.

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My books

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http://amzn.to/enioPVhttp://t.co/UFRHNSO

What is CRM?

What is SugarCRM?

Why build on SugarCRM?

Customer Relationship Management

What is CRM?

CRM is about Customers

CRM is about Growing and Retaining Customers

SugarCRM: The World’s Fastest Growing CRM Company

l Businessl Leading provider of Open Source CRM Softwarel Founded April 2004 in Cupertino, California l Europe Head Office in Munich, Germanyl IBM Global Alliance Partner

l Market Tractionl Award winning productsl 3rd largest global CRM Providerl 1M users, 80,000+ organizationsl 400+ partners on five continents

l Fastest Growing l 118%+ billings growth Q1 2012 over Q1 2011l > 11 Million downloads l 2,500+ New customers in 80 countries

Leader Position in CRM for

Midmarket - June 2010

Sugar Editions

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We Believe in Putting the User First

We Believe in an Open Cloud

We Believe in an Open Ecosystem

Integrations Social

CloudMobile

SugarCRMOpen Ecosystem

OW2 Ecosystem

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Where is CRM going?

x AnythingRelationship Management

Where is CRM going?

xRM is about Connections

Where is CRM going?

xRM is about Building and Fostering Connections

Why not just use one of the million existing web frameworks?

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Evolution of Web Development

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So what does SugarCRM give you?

Modular Design

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Source: http://nl.wikipedia.org/wiki/Bestand:Puzzle-piece.jpg

MVC Framework

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Metadata Driven Views

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User Authentication and Access Control

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External Services Integration

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Web Services API

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Ease of Administration

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Source: http://www.flickr.com/photos/44124284912@N01/428051636

Easy to use developer tools

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Source: http://www.flickr.com/photos/skistz/398429879

Upgrade safeness

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Source: http://www.flickr.com/photos/christianacare/5124005356

Resources

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http://www.sugarforge.org

http://amzn.to/enioPV

http://t.co/UFRHNSO

SugarCRM Community

Join the Monthly Community Webinar

When: 3rd Wednesday of each month at 11:00am US Eastern Time

Where: WebEx ( http://bit.ly/iJANYC )

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Questions?

@2011 SugarCRM Inc. All rights reserved.

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