CHELSEY

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BACHELOR’S IN JOURNALISM AND MEDIA STUDIES

MAY 2012 UNIVERSITY OF WISCONSIN-

MILWAUKEE

EXPERIENCE

DIRECTOR OF SOCIAL MEDIA STRATEGY, DESIGNCRAFT ADVERTISING

January 2017 - Present Oversee social media team; social media management of 15 local business and nonprofit clients; strategic planning; content creation; paid and organic

advertising; provide quarterly analytic reports; meet with clients; create contracts; media relations; attend local events.

SOCIAL MEDIA/COMMUNITY SPECIALIST, DESIGNCRAFT ADVERTISING

May 2016 – January 2017 Social media management for agency’s local business and nonprofit clients;

monthly content calendar planning and production; paid and organic advertising; website editing/content creation; photography/photo editing

using Adobe Photoshop and Affinity; press release production; media relations.

ASSISTANT EDITOR, CHEESE MARKET NEWS

March 2015 – May 2016 Wrote features and brief articles for weekly production on a team of three; daily phone interviews; photography/photo editing using Adobe Photoshop; layout using Adobe InDesign; website updates using Adobe Dreamweaver; management of Facebook, Twitter and LinkedIn pages;

attended local events.

FREELANCE WRITER, ISTHMUS

February 2016 – Present Arts and cultures section; an average of one article per month for both

print and online.

FREELANCE WRITER, MADISON ESSENTIALS

June 2015 – Present Two articles per quarterly print and online publication; focus on local

businesses and nonprofits.