Data

Information

Visualizing

Story Telling

Learning

ActionData Visualization

“If no one remembers the numbers then you have not communicated”

– Robert Kosara

“Visualization doesn’t happen on a page or on a screen.

It happens in the viewer’s brain” – Robert Spence

“By visualizing information, we turn it into…a sort of information map. And when you’r

e lost in information, an information map is kind of useful.” – David McCandless

“More often than not, the presentation of quantitative information fails to

communicate information clearly and efficiently” – Stephen Few

“Fundamentally, Data Visualization is not about technology but about Que

stions and Answers” – Jeff Heer

“Most dashboards…deliver only a fraction of the insight that is nee

ded to monitor the business.” – Stephen Few

@AXUG 11

If you can’t explain it simply, you

don’t understand it well enough.

Albert Einstein

912 87%

25%

2000

2012

Goldfish

Forget own Birthday

teens who forget major details

of close friends and relatives

Why?

What do the scientist say?

"More than ever, research is highlighting a trend in reduced attention and

concentration spans…the younger generation appear to be the worst

afflicted," - sociologist David Moxon

“…individuals who multitask emails, phone calls and social-networking sites

have more trouble paying attention and focusing on important information” –

The New York Times

“…lack of attention has a serious impact on task performance and increases

the risk of accidents.” – sociologist David Moxon

Stress and Attention Span

“When you are stressed … this stress takes a lot of resources

from your brain and interferes with your capacity to encode any

new information.”

Centre of Studies on Human Stress

Customers use Matrix or Table 90% of the

time, when building and presenting Online

Analytics

Excel Syndrome

1. Problem

2. Solution: Spreadsheet

3. Another problem

4. Solution: Bigger spreadsheet.

5. GOTO 1

Quiz time!

product category revenue

country revenue

Question 1

Time!

product category revenuechannel revenuepromotion revenue

Question 2

Time!

Good Charts, Berinato, Page 34

http://extremepresentation.typepad.com/blog/2006/09/choosing_a_good.

html

Black text on a white

background works

well.

White text on a black

background works

well.

Yellow text on a white

background works

poorly.

Blue text on a black

background works

poorly.

Light Palette

R G B HEX

140 140 140 #8C8C8C

136 189 230 #88BDE6

251 178 88 #FBB258

144 205 151 #90CD97

246 170 201 #F6AAC9

191 165 84 #BFA554

188 153 199 #BC99C7

237 221 70 #EDDD46

240 126 110 #F07E6E

Medium Palette

R G B HEX

77 77 77 #4D4D4D

93 165 218 #5DA5DA

250 164 58 #FAA43A

96 189 104 #60BD68

241 124 176 #F17CB0

178 145 47 #B2912F

178 118 178 #B276B2

222 207 63 #DECF3F

241 88 84 #F15854

Dark & Bright Palette

R G B HEX

0 0 0 #000000

38 93 171 #265DAB

223 92 36 #DF5C24

5 151 72 #059748

229 18 111 #E5126F

157 114 42 #9D722A

123 58 150 #7B3A96

199 180 46 #C7B42E

203 32 39 #CB2027

Emphasized

Neither

emphasized or

de-emphasized

Neither

emphasized or

de-emphasized

De-emphasized

https://danscorner4businessintel.blogspot.com/

https://synoptic.design/

https://www.youtube.com/watch?v=Ciu3OmeyfeI

https://powerbi.tips/tools/color-theme-generator/https://community.powerbi.com/t5/Themes-Gallery/bd-p/ThemesGallery

dan.edwards@crowehorwath.com

https://www.linkedin.com/in/dsedwards/

Berinato, S. (2016). Good Charts. Boston, MA, USA:

Harvard Business School Publishing Corporation.

Few, S. (2012). Show Me the Numbers. Burlingame,

CA: Analytics Press.

Hollinsworth, D. (2014, April 28). The Goldfish Effect:

How Short Attention Spans are Killing your

Productivity. Retrieved from

https://www.targit.com/en/blog/2014/04/data-

visualization-goldfish-effect

Knaflic, C. N. (2015). storytelling with data. Hoboken,

New Jersey: John Wiley & Sons, Inc.