5

4th October 2010

Youtube and Facebook join together so that you can watch youtube remotely with your friends simultaeneously…link up and watch the same

Youtube clip at the same time and then you can Facebook IM your thoughts….an innovation in

social media

1. Watch videos with your friends

1. Watch Youtube with your friends

2. Sara Lee Flower Power Your Room

Sara Lee in Germany placed these clever and really pretty installations for Ambi Pur in

public restrooms and The added surprise element is that it allow the 'flowers' to pop

out whenever one opens or closes the door.

2. Sara Lee Flower Power Your Room

3. Ikea experiential chalk ads

This is a great little experiential campaign from IKEA in Sydney. To celebrate the

60th anniversary of iconic IKEA catalogues, they took to Sydney Harbour with some

fresh chalk and an very cool perspective on creating a little fun around items from their

60th Anniversary catalogue. Enjoy!

3. Nice experiential outdoor

4. Axa Iphone Ad

When a newspaper ad met an iphone.

AXA is Belgium's first insurance company to launch an iPhone app. Their

free application helps and guides you through some basic steps when you

have a car accident. They devised a simple but smart ad

from them to promote this app

4. Axa Iphone Ad

5. Anne Summers sexy search

Ann Summers was looking to drive awareness of its brand online and to enhance its 'edginess',

using new and innovative channels. Paid-search marketing doesn't at first appear to be a

particularly sexy or edgy marketing tactic in itself, although the radical solution employed by the

retailer would play on the brand's edginess whilst attracting huge volumes of eyeballs at a relatively

low cost.

5. Anne Summers Search Campaign