WEBINAR

The 8 must-have metrics for your marketing dashboard

Jonathan TaylorDigital Marketing Manager

Val HamiltonDigital Marketing Specialist

CHALLENGES

Covered in this slide deck

TOP METRICS

HOW TO TRACK

THERESULTS

LIVEDEMO

What are the common challenges marketers face?

CHALLENGES

To get a complete picture on how you’re performing, you need to report

on multiple services.

Monitoring your performance often requires manual reporting.

Understanding which metrics matter most can be difficult.

WEBPERFORMANCE

Are you getting an accurate view of your marketing performance?

Number ofLeads

WebEngagement ROI CPA Social

Sentiment ConversionsList

PerformanceOpenRate

DIGITALADVERTISING

SOCIALPERFORMANCE

EMAILPERFORMANCE

What are the 8 must-have metrics for your marketing dashboard?

TOP METRICS

Metric 1: Conversion Funnel

Why is the conversion funnel important?

Why is the revenue metric important?

Metric 2: Revenue This Month

Why are traffic targets important?

Metric 3: Web Traffic Targets

Why is website engagement important?

Metric 4: Website Engagement

Why is advertising ROI important?

Metric 5: Advertising ROI

Why is CPC important?

Metric 6: Cost-Per-Conversion

Why is email list performance important?

Metric 7: Email List Performance

Why is social sentiment important?

Metric 8: Social Sentiment

How can a dashboard help you track your marketing performance?

HOW TO TRACK

Use a real-time dashboard to get a complete view into your

marketing performance.

Marketing Dashboard Example

Make manual reports a thing of the past.

WEBPERFORMANCE

CAMPAIGNPERFORMANCE

SOCIALPERFORMANCE

EMAILPERFORMANCE

Automated data retrieval gives you up-to-date numbers you can share with your team

See how easily you can track your marketing performance with Klipfolio.

LIVE DEMO

SIGN UP AS A CUSTOMER TODAYFOR A FREE 30 MINUTE 1-ON-1

SPECIAL OFFER

QUESTIONS?