Marketing 1111 3333 2222 4444 5555 1111 3333 2222 4444 5555 1111 3333 2222 4444 5555 1111 3333 2222...

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Marketing

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defined byby its functions

Question: A salesperson informs you of a car’s gas mileage and available options.

Check Your Answer

Topic 1 for 1

Answer: What is selling?

Back to the Game Board

Topic 1 for 1

Question: You receive a free make-up sample at the mall

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Topic 1 for 2

Answer: What is promotion?

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Topic 1 for 2

Question: The new dishwasher you just purchased comes with a 6 month same as cash payment plan

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Topic 1 for 3

Answer: What is finance?

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Topic 1 for 3

Question: The lipstick brand you always buy has just come out with new fall colors.

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Topic 1 for 4

Answer: What is product management?

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Topic 1 for 4

Question: You favorite fast food restaurant has just started offering breakfast items.

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Topic 1 for 5

Answer: What is service management?

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Topic 1 for 5

Question: After spending the night at a hotel, you complete a survey offering feedback on if you were happy with the accommodations

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Topic 2 for 1

Answer: What is marketing research?

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Topic 2 for 1

Question: ___________ is the buying and selling of products or services in order to make a profit.

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Topic 2 for 2

Answer: What is Business?

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Topic 2 for 2

Question: Sprite recently developed Sprite Remix

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Topic 2 for 3

Answer: What is product management.

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Topic 2 for 3

Question: A new computerized inventory system is being used at Target.

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Topic 2 for 4

Answer: What is distribution?

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Topic 2 for 4

Question: A Sony television is being discounted by 25%.

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Topic 2 for 5

Answer: What is pricing?

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Topic 2 for 5

Question: True or False? The Prevention Campaign to Prevent Animal Cruelty is not marketed because it is an idea.

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Topic 3 for 1

Answer: What is false?

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Topic 3 for 1

Question: All State Life Insurance uses pop up windows on the internet informing customers of their service.

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Topic 3 for 2

Answer: What is promotion?

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Topic 3 for 2

Question: Marriott Hotels in Atlanta offer a $69.00 weekend rate.

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Topic 3 for 3

Answer: What is pricing?

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Topic 3 for 3

Question: General Mills has changed trucking companies for delivery of its products to the West Coast.

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Topic 3 for 4

Answer:What is distribution?

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Topic 3 for 4

Question: The four functions of business are production, marketing, management, and _______________.

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Topic 3 for 5

Answer: What is finance?

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Topic 3 for 5

Question: McDonalds recently began offering “Big Kids Meal”.

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Topic 4 for 1

Answer: What is service management?

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Topic 4 for 1

Question: Wal-Mart offers everyday low prices.

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Topic 4 for 2

Answer: What is pricing?

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Topic 4 for 2

Question: You are opening a new restaurant and look at street traffic patterns and volume when looking for a location to build your store.

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Topic 4 for 3

Answer: What is marketing research?

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Topic 4 for 3

Question: When considering a computer purchase, you are informed by the representative of the software packages that are already loaded on the computer.

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Topic 4 for 4

Answer: What is selling?

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Topic 4 for 4

Question: Jason sells framed artwork. He sells his paintings for $25.00 each. His cost of supplies, including labor, average out to 10.00 per painting. What is Jason’s

profit for each piece of art sold?

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Topic 4 for 5

Answer: What is $15.00?

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Topic 4 for 5

Question: Nike purchased a warehouse in the Midwest which will ensure the product is available in stores in a timely manner.

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Topic 5 for 1

Answer: What is distribution?

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Topic 5 for 1

Question: Jello pudding has just negotiated to keep Bill Cosby as the product spokesperson.

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Topic 5 for 2

Answer: What is promotion?

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Topic 5 for 2

Question: Coca-Cola has introduced a vitamin enriched soft drink.

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Topic 5 for 3

Answer: What is product management?

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Topic 5 for 3

Question: Highly paid trend spotters are predicting a fashion return of legwarmers and torn sweatshirts.

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Topic 5 for 4

Answer: What is marketing research?

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Topic 5 for 4

Question: True or false? In marketing terms, value is equal to the most a customer is willing to pay for a product.

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Topic 5 for 5

Answer: What is false?

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Topic 5 for 5