Military Ebn Meeting (August 2009)

Post on 20-May-2015

135 views 3 download

Tags:

transcript

Facilitated by: Travis Pierson

IntroductionMission StatementObjectivesTitles for Troops—updateMilitary EBN—UpdateBeyond the Yellow Ribbon Corporation—UpdateSupport for Service MembersEventsUnderstanding and Awareness (beyond the products)Questions

Our mission is to provide support of our Best Buy service members, veterans, their family members and the military

community. We are committed to enhancing the employee and customer experience through partnering with the military

community, promoting awareness within Best Buy of the needs of our men and women in the armed services and being responsive to the needs of individuals and their families.

Support Provide a support network for our active, reserve, retired military employees and their

families Support our Military Initiative work efforts in creating better processes & enhanced

services & support, identifying product needs, educating our employees, & meeting the needs of our business, employees & customers

Engage employees nationally to become involved in the Military EBN and establish District/Local “Squads” to help promote our mission

Events Promote and support activities/events which support our military customer, their families,

our employees and our communities Community

Partner with our military bases Collaborate with other retailers/businesses locally, regionally, nationally

As of August 7th, 2009147 collected by Wednesday 8/4411 collected by Friday 8/7558 total!49 DVD’s

Military Connection Workshop—Update(from the Las Vegas WoLF Conference)

Robin Van Eyll

Beyond the Yellow Ribbon Corporation—Update

Monica Robinson

Websites- AnySoldier.com

CONUS Activation(s)

452nd Combat Support Hospital

•Deployed to Salerno, Afghanistan-20 June 2009•Humanitarian Mission•Company A is stationed at Ft. Snelling, MN

Three ready-made holidays…Memorial DayIndependence Day (4th of July)Veterans Day

Getting the word out More than just a marketing plan

Re-integrationIssuesDifferencesPrograms that help (VA, unit FRG’s)

Returning to WorkLife Goes On

ChildrenRelationshipsHome Life

We are already under way with providing more and more support with Service Members and their families

Continue to learn more about their needs

Understanding this is more than just selling product

Your support will help make this successful!

QUESTIONS?

THANK YOU!