Online Solution:

eCommerce merchants must create individualized experiences and display products that precisely match shoppers’ needs. 55% of businesses will invest in personalization. -- MarketLive Performance Index

Industry Trends Focus on Personalization

Online Challenge:

“Half of potential Web sales are lost because visitors simply can’t find what they want.”--InformationWeek

Guiders help them decide what benefits they need from a product so they can better appreciate & understand what features they want

Ads don’t help people think through what they need to consider when buying products online (i.e. Buying a dishwasher)

Put dishes in dirty?

Put vases or wine glasses in?

How often you run it?

Visible controls?

Finish?

Using Guiders® to Increase Conversions

Guiders

Guiders influence decisions and drive

conversions by guiding consumers through the buying

process

Guiders Deliver a HUGE Increase in Conversions (Seen 9%)

Guiders Get People Into & Through the Decision Funnel Faster

Low Cost, Low Risk, Easy Creation, High Rewards

Differentiates Brand, Products & Company

Provides Longer Engagement with Many Products

Key Benefits to Using Guiders with Ads

9% Conversion Rates on Display Ads

33% of people who use a Guider re-enter the Guider to use it again

26% of people get to a page where they can make a purchase

27% who get to a product page make a purchase

Recent Guider Statistics