Packaging - Fashioning the future

- Bimal Kumar Lakhotia, National Head – Packaging Development & Commercialization,

Hindustan Coca-Cola Beverages Pvt. Ltd.

Evolution of Man

Evolution of Packaging

Why this analogy ?

• Efficiency & Capability Enhancement

• Removal of Excess

• Optimization of Available Resources

• Easier, Faster & Better

• Comprehensive Experiment Designing

• Collaborative Approach

Evolution or “R-Evolution” ?

• Changing Demographics - Old, Urban and Middle

• Communication

• Pester Power

• Rising Competition

• Experience Sells.

• Changing Definition of “Supply Chain”

Re-defining Packaging in a

Supply Chain

• From only A FUNCTIONARY to A PERFORMER.

• From only a Follower to a Leader.

• From only a ‘Defender’ to an

‘Enabler’.

What do Apple, McDonald’s and

Kimberly-Clark have in common?

• Respond to demand, in real time

• Be ready for anything

• Keep it simple

• Get “multi-local”

• Work together

Going Beyond the Obvious

• Untamed Economy • High levels of consumerism

• Mega-efficiency in megacities • Emergence of Virtual reality

• Customized lifestyles • Product personalization and customized services • Decline in Product life expectancy

• Paralyzing protectionism • Shortened Supply Chains

• Global resilience – local adaptation • Focus on Safety

How Packaging Delivers ?

Building Value – Package Design

• Size Does Matter

• Reverse Engineering

• Safer, Smarter & Simpler

• Manufacturing Strategies – • From economies of scale to customization

• Standardization & Optimization

Building Value – Package Design

• Incorporate scale into system designs

• End-of-line Solutions

• Managing the Portfolio • Warehouse management

• Transportation efficiency

Building Value – Technology

• Technology Challenges human Control

• Sustain consistent quality

• Automation - Capability development

• Flexibility

• Packaging material / machine interface • Sourcing Efficiency

• Converting processes

Building Value - Technology

• GPS

• Tamper evident /

• Colour indicators

• RFID

• Barcode Traceability/Information

• Sustainability • Increasing emphasis on climate change & resource depletion\

Building Value - Innovation

• Disruptive Innovation – Tetra Pak

• Energy management

• Waste management

• Active & Intelligent Packaging • Oxygen Scavengers

• Edible & Soluble Packaging

What does the Future Hold ?

• E-Tailing

• It’s not much about the brand; It’s about the value

• Eyeballs Everywhere - Legislations impacting Innovation

• From Necessary Waste to Intelligent & Smart

• Lean and Green

• Global Climate Change

Are We Prepared for the

Paradigm Shift ??

• Additive Manufacturing Or 3-D Printing

• Augmented Reality

• Nanotechnology

AFRIS. AsianFoodRegulationInformationService.

We have the largest database of Asian food regulations in the world and it’s FREE to use.

We publish a range of communication services, list a very large number of food events and online educational webinars and continue to grow our Digital

Library.

We look forward to hearing from you soon!

www.asianfoodreg.comadrienna@asianfoodreg.com