Presentation at Moshito

September 2010Presented by:

Julia Nzimande

Deputy Director: Creative Industries

Industrial Development

Division (IDD)

Contents

•The Department of Trade and Industry – Organisational Structure

•The Department of Trade and Industry- IDD

•National Industrial Policy Framework (NIPF)

•Industrial Policy Action Plan (IPAP)

•Strategy Policy levers

•The Department of Trade and Industry and the music desk

•Contact details

The Department of Trade and IndustryOrganisational structure

• Minister:Dr Rob Davies• Deputy Ministers: Ms Ntuli and

Ms Tobias-Pokolo• Director General: Tshediso Matona• Eight Divisions.(ITED, CCRD, GSSD, EEDD, IDD,

TEO, TISA AND Comm. & Marketing)• The Council of Trade and Industry Institutions

(COTII)

The Department of Trade and IndustryOrganisational structure

The Department of Trade and Industry

Development of IncentivesAdministration of Incentives

The Enterprise Organisation(TEO)

Development of regulations

Consumer and Corporate Regulation Division (CCRD)

The Department of Trade and IndustryOrganisational structure

The Department of Trade and Industry

Export and Investment facilitation

Trade and Industry SA(TISA)

The Department of Trade and IndustryOrganisational structure

The Department of Trade and Industry

Policy and Strategy

Industrial Development Division (IDD)

Department of Trade and Industry - IDD

• The Industrial Development Division (IDD) within the dti has the primary responsibility to facilitate industrial development, in order to create an enabling environment for competitiveness, growth and job creation. Increase the participation of historically disadvantaged individuals and increasing the geographic spread of economic activities, to contribute to an annual increase in the value-added of production in the economy.

The Dti and the music industry

• Music sector desk in the Industrial Development Division of the dti

• Development of a strategy for the music industry

• Work in partnership with government and industry stakeholders

• Supporting the development of growth in the music sector

• Intergovernmental co-operation and industry interaction

National Industrial Policy Framework (NIPF)

» To facilitate diversification beyond our current reliance on traditional commodities and non-tradable services.

         The long-term intensification of South Africa’s industrialisation process and movement towards a knowledge economy.

         The promotion of a more labour-absorbing industrialisation path with a particular emphasis on tradable labour-absorbing goods and services and economic linkages that catalyse employment creation.

         The promotion of a broader-based industrialisation path characterised by greater levels of participation of historically disadvantaged people and marginalised regions in the mainstream of the industrial economy.

         Contributing to industrial development on the African continent with a strong emphasis on building its productive capabilities

Industrialisation

• It is the process of social and economic change that transforms a human group from a pre-industrial society into an industrial one.

•  • It is a part of wider modernization process, where

social change and economic development are closely related with technological innovation.

•  • It is the extensive organisation of an economy for the

purpose of manufacturing.

Policy Mix

• Industrial policy cannot be the responsibility of one government department (the dti) and other government departments need to assist. One requires a policy mix, a mix of policies from various government departments.

NIPF

• a stable and supportive macroeconomic and regulatory environment.

• appropriate skills development and education systems which are increasingly integrated with the needs of the industrial economy

• sufficient, reliable and competitively priced traditional and modern infrastructure.

• adequate support for various forms of technological effort within the economy.

The Dti and the music industry

• Music sector desk in the Industrial Development Division of the dti

• Development of a strategy for the music industry

• Work in partnership with government and industry stakeholders

• Supporting the development of growth in the music sector

• Intergovernmental co-operation and industry interaction

Funding

EMIA

The EMIA incentive scheme is situated within DTI’s Export Promotion and Investment Promotion Divisions’, and is administered by TISA toward the support of sectoral activities related to exports and investments.

What is EMIA?

Export Marketing and Investment Assistance

The purpose of assistance under the EMIA scheme is to partially compensate exporters for costs incurred in respect of activities aimed at developing export markets for South African products and services and to recruit new foreign direct investment into South Africa

EMIA Support Programmes

A. GROUP SUPPORT• National and Mini National Pavilions• Outward Selling Trade Missions• Outward Investment Recruitment Missions• Inward Buying Trade Missions• Inward Investment Missions

EMIA Support Programmes

B. INDIVIDUAL SUPPORT• In Store Promotion• Individual Missions (Outward/Inward)• Foreign Direct Investment• Primary Market Research• Individual Exhibition

SSAS Funding for the Emerging

Exporters

TEO MISSION

To stimulate and facilitate the development of

sustainable, competitive enterprises,

through

the efficient provision of effective and accessible

incentive measures that support

national priorities

OBJECTIVES OF SSAS

Developing an industry sector as a whole Promoting Exports

• Developing new export markets• Broadening the export base• Proposing the solutions to factors inhibiting

export growth• Stimulating the participation of SME’s,

promoting BEE & WE in the export sector

PROGRAMME OBJECTIVE

To offer support to projects that promote the development of emerging exporters

BENEFITS

Assistance is limited to 100% of the cost of the approved projects

SMME’s contribution

- R750 for local events

- R1,500 for international events

PROJECT CRITERIA

All projects under this scheme should aim to contribute to the SSAS objectives.

Focusing on exhibition participation and missions

QUALIFYING APPLICANTS

Export Council Joint Action Group Industry Associations Provincial Investment Promotion and Economic

Development Agencies Business Chambers SEDA

FINANCIAL CONTRIBUTION

Local and international air travel Accommodation Transport of samples Exhibition space

SUPPORTING DOCUMENTS

Original Valid Tax Clearance Certificate Certificate of registration issued by the Commissioner of

Customs and Excise (only for international events) Proof of registration of the enterprise Comprehensive colour brochure or CD ROM or Pictures Audited Financial documentation or bank statements of

at least three months Certified copy of the passport of the representative Company profile

LIMITATIONS

Assistance is limited to participating entrepreneurs only

Entities participate four times only

Minimum of 5 up to a maximum of 20 SMME’s per project

Exhibition space and stand design limited to R700 000 or

If less than 20 companies, R40 000 per exhibitor

Total event not more than R1,5 million.

Creative Industries

“….Those activities which have their origin in individual creativity, skill

and talent and which have a potential for wealth and job

creation through the generation and exploitation of intellectual

property.” (UK Government, Department of Culture, media and Sport DCMS

1998)

Thank you

Nadia SujeeDirector:

Creative Industriesnadiasu@thedti.gov.za

012 394 1192 (o)

012 394 2192 (f)

Julia NzimandeDeputy Director:

Creative IndustriesJNzimande@thedti.gov.za

012 394 1143 (o)

012 394 2143 (f)