Post on 05-Jan-2016
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PRODUCE AND PUBLISH TRAINING VIDEOS ON THE
WEBKen TheriotSep 9th 2014
Why Video?
“Let's use an example to compare a traditional batch-and-queue process to a single-piece flow process. Our example has three processing “stations” that each transform a piece of work-in-process until it is complete. Management has determined that it is most efficient to move/process parts in batches of 10. To complete a single batch of 10, it takes 30 seconds. Now let’s do the same process using single-piece flow. After a single piece of WIP is processed at station one, it is moved to station 2, who begin process two immediately, after which it is moved to station 3, where it is completed. This method is repeated for each item. When done this way, it takes 12 seconds to process 10 pieces, a savings of 18 seconds, a 60% reduction in total production time.”
Text Version of Lean Training Concept
3 min. for first part
10 minutes
10 minutes
• Batch & Queue Processing
Flow Time: 30 minutes for total order21 minutes for first piece
10 minutes
ProcessA
ProcessB
ProcessC
12 min. for total order
ProcessB
ProcessA
ProcessC
• Continuous Flow Processing
First piece
First piece
Picture Version of Lean Training Concept
5
Process A Process B Process C End User
Flow: Batch and Queue
Processing time:30 seconds
6
Process A Process B Process C End User
Single-Piece Flow
Processing time:12 seconds!
Text can be made better with pictures…
Pictures can be made better with videos
Other Benefits of Video• Build better relationship with customers
– Can see faces and personalities • Priority in search engines• People engage more with videos
Examples
Lynda.com – training videosHome Brew Audio
• Make the video1
• Upload that video file into a storage place – the “host” – on the web
2
• Stream that video on your website with a player3
So How Do We Do It?
Create and Publish Video
HOW DO YOU CREATE VIDEOS?
Types of Videos
1. The talking head - just a person talking to you2. “Person demonstrating how to do
something” video. 3. PowerPoint slide show video - is pretty much
just … a PowerPoint slide show but in a video – usually with someone narrating the voice-over.
4. Screen cast videos like you saw on Lynda and on Home Brew Audio
Types of Videos
5. Animations with voiceovers - Sketch videos (ASAP Science video)- Explainer animations
-- GoAnimate (goanimate.com)6. Some hybrid of the above – I recommend this!
Creating The Videos
• The Talking Head and the “Person demonstrating how to do something” video – actual device or video camera
• Slide Show - Don’t even need a camera!– Just use screen capture software like Camtasia
Studio, Screen Flow or the free Jing• Screen casting videos - same as above
Capture the video
Creating The Videos
• Actually creating a product– Title text– Combining multiple bits of video on a timeline using
video software (we’ll talk)– Editing out bad takes, shots, etc.– Adding Audio– Put it all together as one file
• “Render” video file (can take a long time!)– mp4! (maybe mov)
Produce the video
Creating The Videos
• iMovie– Mac only. It’s pretty decent– Learning curve
• Vegas– Windows only. My preferred program
• Camtasia– Mac or Windows: For screen cast videos– Complete production capabilities
Software
HOW DO YOU PUBLISH VIDEOS?
Publishing Your Video
You need 2 things:
Host
Player
A place to put your video on the web
A way for people to watch it
Publishing Your Video
Hosti ng• DIY
o Just upload the video to your domain (FTP usually) o 3rd Party hosting - simply storage and streaming
Amazon S3 for example• Easy and Free
o YouTubeo Vimeo
• All-in-one Online video services - Paido Brightcoveo Sprouto Wistia
Publishing Your Video
Players• Don’t just put a link!• With YouTube, you don’t need a player
– Embed code! Just copy and paste• Wordpress – Player is built in• Stand-alone players
– FlowPlayer– JW Player
Ways To Publish Your Video
1. Upload a video to YouTube2. Copy it’s embed code 3. Paste it on your site
Quick and Easy - YouTube
However…1. Can’t put vids behind a paywall2. They’re not secure3. You don’t own the hosting
Ways To Publish Your Video
1. Teaser videos to draw traffic to your own site2. Entertaining videos (YouTube is primarily for
entertainment!)
Still Good Uses For YouTube
Ways To Publish Your Video
1. Upload a video to your own domain2. Place a 3rd party player on a page to stream that video
A. Or just type video’s url into Wordpress (shortcode)A. [video mp4=“urlofvideo.mp4"][/video]
DIY
1. Upload video to Amazon S3 2. Place a 3rd party player on a page to stream that
video3. Et Voila!
Drawback: Might take up too much space with your web host
AUDIO QUALITY
Bad Audio Can Ruin Good Video!
Bad Audio Can Ruin Good Video
• Make the video1
• Upload that video file into a storage place – the “host” – on the web
2
• Stream that video on your website with a player3
Summary
QUESTIONS?
A copy of this presentation can be found here: http://homebrewvideo.com
Linkshttp://www.lynda.com http://www.homebrewaudio.com/reafir-madness-hidden-noise-reduction-tool-in-reaper ASAP Science: http://www.youtube.com/watch?v=HffWFd_6bJ0http://goanimate.com/http://www.homebrewaudio.com/improve-quality-audio-record-home-tip-1/ TNGTARA2 Promo - https://www.youtube.com/watch?v=J1DXjgvQWH8http://voices.comhttp://www.jwplayer.com/ http://www.homebrewvideo.com