The Do's & Don't of Profitable Social Media

Post on 10-May-2015

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Dana Zezzo Chief Marketing Officer for Jetline explains the Do's & Don't of Profitable Social Media at the 2012 iPROMOTEu Boston Forum.

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Social Media Explained

Event Hashtag

Do you know where your customers are today?

The Ultimate Rolodex?

Social Media only brings the relationship to a DEEPER level.TIP – TAG!

1) Complete Profile – helps connection conversion

2) Profile Picture – this is your Billboard

3) Manage your Real Estate 4) Match Voice5) Try plug in Apps IE Slideshare, Hobby Apps IE

MapMyRun

6) Try Messaging. Helps with large files

7) Birthdays or Special Events – sales 101

8) Use Tags and Links – Drive Traffic!

9) Content Balance IE Vertical Markets

10) Connections – ALWAYS use Personal Message

Social Media Top Ten Do’s

SOURCE: http://mashable.com/2011/11/18/facebook-stats/

SOURCE: http://mashable.com/2011/11/18/facebook-stats/

SOURCE: http://mashable.com/2011/11/18/facebook-stats/

SOURCE: http://mashable.com/2011/11/18/facebook-stats/

SOURCE: http://mashable.com/2011/11/18/facebook-stats/

THANK YOU!

Presenter:Dana R. Zezzo

Chief Marketing OfficerJetline

dana@jetlinepromo.com