Typography Lexicon

Post on 21-Feb-2016

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Typography

transcript

Minnie Miller

TypographicL e x i c o n

havingelements’edge placementagree alignment

&the sign &,Latin et, meaning“and”

ampersand

Tarm

a horizontal

stroke that is

free on one

or both ends

ascenderthe part of lowercase letter that extends above the median line

median line

baselineimplied line on which letterforms sit

beardlineinvisible line that indicatesthe bottom of descenders

black

bolder than bold

blackletterheavy, angular typebased on medievalscript writing

Cap heightthe height of capital letters,measured from baseline to top of the uppercase letter

baseline

a typeface that isheavier and wider

than the romanstyle of the same

typeface

bold

bulletdot indicating items in a list

••

eggs

bacon

grits

camelback

a capital letter thathas a lowercase letter

before and after it in a word

Patti LaBelle left her

iPhone at McDonald’s.

alignment in which

the midpoints of each

element are positionedon a central axis

centered

color

the lightness or darkness of an area of typethe lightness or darkness of an area of type

the lightness or darkness of an area of type

the lightness or darkness of an area of typethe lightness or darkness of an area of type

colophon

information at

the end of a

book and

sometimes on

websites that

describes its

production

condenseda narrow version of a typeface that fitsmore characters into a given space

American Typewriter regular

American Typewriter condensed

contrast

the amount of variation between thick and thin strokes of a letter

copyfitting

adjusting type to fit in a certainarea

adjusting type to fit

the space, either

completely or only

partially closed,

in letterforms

counter

bolda horizontal stroke connecting two stems HA

cross bar

stem

••

descenderthe part of a lowercase letterthat extends below the baselinein the letters g, j, p, q, y

baseline

dingbat

☼♥

☺♫

illustrative characters in a typeface

display type

body copy

subhead

letterforms whose purposeis to be read first

the primary text of a story

secondary type that explainsthe headline and leads to the text

text the main portion of a story

the title or primary typein a composition.

headline

Beauty in WorshipBecome Beautiful Through Worship

Lorem ipsum dolor sit amet,consectetur adipiscing elit. Donec molestie pulvinar sem vel ullamcorper. Aliquam feugiat est at mauris faucibusmollis. Cum sociis natoquepenatibus et magnis dis parturient montes, nascetur ridiculus mus. Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas.

Lorem ipsum dolor sit amet,consectetur adipiscing elit. Donec molestie pulvinar sem vel ullamcorper. Aliquam feugiat est at mauris faucibusmollis. Cum sociis natoquepenatibus et magnis dis parturient montes, nascetur ridiculus mus. Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis

Live a lifestyle of worship.

body copy/textwidow

display type

headlinesubhead

www.beautyinworship.comDecember 20118

foliorunning header/footer

margin

drop cap

raised cap

large initial set at the top left corner of bodycopy, baseline must align with a text baseline

A

large initial set at thetop left corner of body copy,baseline must align with first text baseline

A

“ ”" "dumb quotes

smart quotesquotation marks that

are curved, they are more proper

quotation marks thatare straight, they are not proper

ellipsis

em dash

a single character of three dots indicating an omission

the longest dash in a typeface,separates thoughts within a sentence

…—

en dash

the second-longest dash in a typeface, separates numbers

777–9311

eargear

baseline

descender

beardline

small strokeattached to somelowercase letters

Hflush lefttype that is aligned or even on the leftand ragged on the right

flush righttype that is alignedor even on the right

and ragged on the left

space between columnsand on either side of thebound inside margins ofmuliple-page documents

gutter

greeking

grid

using dummy text whendesigning a layout to hold

a place and show wheretext will go

a skeletal guide used to ensure designconsistency

punctuation

allowing lines that beginor end with punctuation to extend a bit beyond thecolumn width for opticalalignment

ha

ng

ing

facing pages

pages that are

across from each

other in a multipage

bound document

kerningremoving space between letter pairs in order to achieve optically consistent letterspacing

space between lines of type thatappears between the descenders of

one line and the ascenders of the next

leading

letterspacing equivalent to tracking, used to describe general spacing betweenletters

folio

The ability todistinguish

betweenletterforms

legibility

marginthe space at the four edges of a page

a template to set up a multipage document

the width in picas of a line or column of type

measure

masterpage

pica

1 ⁄ 6 of a

n inch

or 12

points

rules or strokes above and or belowa paragraph

optical alignment

orphan

paragraph rule

adjusting elements or letterforms so they appear aligned, which is more important than actually being aligned

a word or word fragment at the top of a column

1⁄72 of an inch, or 1⁄12 of a pica,the basic unitof a verticalmeasurement of type point

reader’s spreadwhat the reader sees as opposed to printer’s spread

Page 1 Page 2

a line of type that repeats on everypage, usually near the page number.

romanan upright, medium-weight typefacestyle

run aroundtype set around an image or element

running header/footer

serifa small terminal at the end of a stroke or arm of a letter

set solidtype set without additional line

spacing

shoulderin metal type, the nonprinting surface of type or a slug

the general direction of a letter, whether vertical for romans, or diagonal for italics

small capscapital letters that are about the size of the x-height of lowercase letters of the same typeface

stemthe main straight stroke of a letter

stress

tracking

adjusting overall letter and word space in a line or paragraph

all styles and variations of a singletypeface

type family

Century Gothic Century GothicCentury GothicCentury Gothic

bold italic

bold

italic

regular

uppercase

C A P I T A L L E T T E R S

variable spacedtype in which each

character is assignedits own width as

determined by thecharacter’s inherent

width

TimesNewRoman

UPPER &Lowercase

U&Lc

aligning both the left and right sides of a column of type by distributing space evenly between words andletters

justification

ac

printer’s spreadthe page configuration used byprinters

Page 1 Page 6

a class of sans serif type thatlooks like handwriting,doesn’t

look too mechanical or geometric

humanist

Optima

hairlinethe thinnest stroke of a typeface,thinnest line in which an outputdevice can make, usually ¼ point

recto

any right hand page in a bounddocument, always odd numbered

readibilitythe quality of reading, determined

by letterspacing, line spacing,paper-and-ink contrast and

other factors

Can youread this?

commonly used dummy textlorem ipsum dolor

Lorem ipsum dolor sit amet,consectetur adipiscing elit. Donec molestie pulvinar sem vel ullamcorper. Aliquam feugiat est at mauris faucibusmollis. Cum sociis natoquepenatibus et magnis dis parturient montes, nascetur ridiculus mus. Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis

a lighter variation in the density of a typeface opposite of boldface

light

AmericanTypewriterlight

the hanging stroke of lettersterminal

ac f

typefacea set of characters of a certain design

and bearing its own name includesalphanumeric figures, punctuation,

accents, and symbols

AcademyEngravedabc 123 ?!$

ligatureconjoined characters into a single one for consistent optical spacing

fl

a typeface with vert ical stress,strong stroke contrast and

unbracketed ser i fs

modernDidot

oblique

a page numberfolio8

lowercase

noncapitalletters of atypeface,also calledminuscules

glypha character in a font

Ŋ

italic

type that slant to the right

type originating in the 15thand 16th centuries

old style

Garamond

monospaced typetypefaces in which each characteroccupies the same horizontal space

courier

where two strokesof a letter intersect

junction

x

sans serif

means “without serifs”

rulea line

sans serif

ragged

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Donec molestie pulvinar sem vel ullamcorper. Aliquam Type that is set with one edge rough Est at mauris faucibus. Sociis natoque penatibuset magnis dis parturient montes, nascetur ridiculusmus. Pellentesque habitant morbi tristique.

type with especially thick serifsslab serif

BookmanOld Style

8

verso

any left hand page in a bounddocument

noncapitalletters of atypeface,also calledminuscules

recto

versoLorem ipsum dolor sit amet, consectetur adipiscing elit. Donec molestie pulvinar sem vel ullamcorper. Aliquam feugiat est at mauris faucibus mollis. Cum sociis natoque penatibuset magnis dis parturient montes, nascetur ridiculusmus. Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Donec molestie pulvinar sem vel ullamcorper. Aliquam feugiat est at mauris faucibus mollis. Cum sociis natoque penatibuset magnis dis parturient montes, nascetur ridiculusmus. Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis

weightthe lightness or darkness of a typeface

Helvetica Neue UltraLight

Helvetica Neue RegularHelvetica Neue Light

widow a wordor word

fragment atthe end of aparagraph

word spacing

space between words

x-heightthe distance from the baseline to the median in lowercase letters

median line

baseline

space between words

Minnie MillerGRD 110 Type 1Fall 2011Final Project