2013

2010IT blogs (independent)

6%

Plaxo

109%

2010

2013

SlideShare

92%

2010

2013

Twitter

65%

2010

2013

Analyst blogs 2010

2013

17.5%

Facebook

108%

2010

2013

YouTube

58%

2010

2013

LinkedIn

19%

2010

2013

29%

27%

23%

33%

30%

IT Purchasers who rated the following information channels as very useful for keeping up-to-date on IT industry developments including general news from vendors.

AT A GLANCE

SOCIAL MEDIA: 2013 V 2010

Vendor blogs

40%

2010

2013

Survey conducted in May to June 2013 by Vanson Bournewith 59 tech marketers and 300 IT purchasers in UK-based companies.

42%

37%

47%

55%